Title	FIRST OF A NEW KIND
Brand	MERCEDES-BENZ
Product/Service	X-CLASS
Category	A06. Editing
Entrant	LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY
Idea Creation	LUKAS LINDEMANN ROSINSKI Hamburg, GERMANY
Production	MARKENFILM Hamburg, GERMANY

Name	Company	Position
Sören Görth	Markenfilm GmbH & Co.KG	Editor
Arno Lindemann	Lukas Lindemann Rosinski	Chief Creative Officer
Jan Wentz	Markenfilm GmbH & Co.KG	Director
Thorben Weide	Lukas Lindemann Rosinski	Client Service Director
Schouwit Berhe	Lukas Lindemann Rosinski	Project Manager
Ekkehart Pollack	Markenfilm GmbH & Co.KG	Cameraman
Nicolas Mirbach	Markenfilm GmbH & Co.KG	Executive Producer
Daniel Behrendt	Markenfilm GmbH & Co.KG	Production Manager
Sven Bensemann	INFECTED	VFX Producer
Yacoob Essack	VFX Producer	VFX Supervisor

Brief Explanation

The film’s heart rate is driven by the song “Ordinary Tribe” by The Everlasters. So every single shot is artfully composed by the director to fit the rhythm and the beat. Some shots even fit to accoustic components in the song: Like screams or drumbeats which we translated into pictures of people screaming or the drumming of the buffalos hoofs.