HYUNDAI "THE SWITCH"

Short List
TitleHYUNDAI "THE SWITCH"
BrandHYUNDAI
Product/ServiceHYUNDAI TUCSON
Category A05. Cinematography
Entrant AIMAQ VON LOBENSTEIN/SAINT ELMO'S Berlin, GERMANY
Idea Creation AIMAQ VON LOBENSTEIN/SAINT ELMO'S Berlin, GERMANY
Production AIMAQ VON LOBENSTEIN/SAINT ELMO'S Berlin, GERMANY
Production 2 CZAR FILM Hamburg, GERMANY
Production 3 HEAROES Berlin, GERMANY
Production 4 NHB Berlin, GERMANY
Production 5 FROSCHHAMMER FILM Berlin, GERMANY
Credits
Name Company Position
André Aimaq Aimaq von Lobenstein/Saint Elmo's GmbH Chief Creative Officer & Co-Founder
Hubertus von Lobenstein Aimaq von Lobenstein/Saint Elmo's GmbH Managing Partner & Co-Founder
Malte Scholl Aimaq von Lobenstein/Saint Elmo's GmbH Account Supervisor
Parker Ellerman Parker Ellerman Director
Mo Whiteman Mo Whiteman Art Director
Andreas Manthey Aimaq von Lobenstein/Saint Elmo's GmbH Copywriter
Jan Kesting Jan Kesting Copywriter

Brief Explanation

In cinematic imagery, the short film tells the story of a man who finds himself at the wheel of a Hyundai Tucson as if entirely by chance – and experiences the most amazing drive of his life. For instance, he encounters a sexy hitchhiker, gets stopped by the police, finds a golden revolver in the glove compartment, is chased by a manic clown – and ultimately drives up to a spooky house.