MERRY CHRISTMAS FROM SYRIA

Gold Eurobest
ClientRED CROSS FLANDERS
Category A08. Use of Licensed or Adapted Music
TitleMERRY CHRISTMAS FROM SYRIA
Product/ServiceRED CROSS FLANDERS
Entrant RODE KRUIS-VLAANDEREN Mechelen, BELGIUM
Idea Creation DUVAL GUILLAUME Brussels, BELGIUM
PR DUVAL GUILLAUME Brussels, BELGIUM
Production DUVAL GUILLAUME Brussels, BELGIUM
Credits
Name Company Position
Nik Sluijs, Joey Boeters, Lode Vochten Duval Guillaume Creatives
Dries De Wilde, Koenraad Lefever Duval Guillaume Creative Director
Dorien Van Antwerpen Duval Guillaume Account Manager
Jet Vervenne Duval Guillaume Account Manager
Kathy Van Looy MSL PR Director
Geert Vanhorenbeeck Rode Kruis-Vlaanderen client
Luc Botten Rode Kruis-Vlaanderen Client

Brief Explanation

In the week before Christmas, when we were all preparing our Christmas meals and gifts, the Red Cross wanted to wake up the world. We edited horrible news footage of the war on Dean Martins classical Christmas song “Let it snow”, giving the lyrics a whole other meaning. This impactful film was sent to the press and spread on social media on December 23th