Title	MERRY CHRISTMAS FROM SYRIA
Brand	RED CROSS FLANDERS
Product/Service	RED CROSS FLANDERS
Category	A08. Use of Licensed or Adapted Music
Entrant	RODE KRUIS-VLAANDEREN Mechelen, BELGIUM
Idea Creation	DUVAL GUILLAUME Brussels, BELGIUM
PR	DUVAL GUILLAUME Brussels, BELGIUM
Production	DUVAL GUILLAUME Brussels, BELGIUM

Name	Company	Position
Nik Sluijs, Joey Boeters, Lode Vochten	Duval Guillaume	Creatives
Dries De Wilde, Koenraad Lefever	Duval Guillaume	Creative Director
Dorien Van Antwerpen	Duval Guillaume	Account Manager
Jet Vervenne	Duval Guillaume	Account Manager
Kathy Van Looy	MSL	PR Director
Geert Vanhorenbeeck	Rode Kruis-Vlaanderen	client
Luc Botten	Rode Kruis-Vlaanderen	Client

Brief Explanation

In the week before Christmas, when we were all preparing our Christmas meals and gifts, the Red Cross wanted to wake up the world. We edited horrible news footage of the war on Dean Martins classical Christmas song “Let it snow”, giving the lyrics a whole other meaning. This impactful film was sent to the press and spread on social media on December 23th