Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Creative Data Enhancement
SBERBANK NEIGHBORHOODS
SBERBANK / LOANS FOR SMALL BUSINESSES
SBERBANK OF RUSSIA Moscow RUSSIA GOOD
Moscow
RUSSIA
VIOLENCE STOPPING OUTDOOR
HELSINKI POLICE / PUBLIC SERVICE / NATIONAL EMERGENCY NUMBER
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND
HUGENDUBEL SMARTBON
H. HUGENDUBEL GMBH & CO. KG / HUGENDUBEL SMARTBON
INTERONE Hamburg GERMANY INTERONE
München
GERMANY
RETAIL THERAPY
IKEA / FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN
Silver
THE SOUNDBOOK APP
NORDSÜD PUBLISHING HOUSE / APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
IT'S OK TO PLAY
PLAYTIKA / SLOTOMANIA
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE
Brussels
BELGIUM
IVYREVEL DATA DRESS
IVYREVEL / IVYREVEL DATA DRESS
MEDIAMONKS Amsterdam THE NETHERLANDS GOOGLE CREATIVE LAB
Mountain View
IVYREVEL
Stockholm
USA
SWEDEN
A02 Data-Driven Targeting
A ’DAM FRESH HEINEKEN
HEINEKEN INTERNATIONAL / HEINEKEN
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS
SBERBANK NEIGHBORHOODS
SBERBANK / LOANS FOR SMALL BUSINESSES
SBERBANK OF RUSSIA Moscow RUSSIA GOOD
Moscow
RUSSIA
Silver
HUGENDUBEL SMARTBON
H. HUGENDUBEL GMBH & CO. KG / HUGENDUBEL SMARTBON
INTERONE Hamburg GERMANY INTERONE
München
GERMANY
THE MOST WANTED SHOTS
GETTY IMAGES / STOCK IMAGE
TBWA\ISTANBUL TURKEY TBWA\ISTANBUL
TURKEY
DOVE DRY SHAMPOO
UNILEVER / DOVE
INITIATIVE Moscow RUSSIA INITIATIVE
Moscow
RUSSIA
NO MORE EXCUSES
HEINEKEN / BEER
HEINEKEN INTERNATIONAL Amsterdam THE NETHERLANDS PUBLICIS ITALY
Milan
POKE
London
ITALY
UNITED KINGDOM
A03 Data Driven Consumer Product
KLM CARE TAG
KLM ROYAL DUTCH AIRLINES / KLM CARE TAG
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS
PAY-AS-YOU-FLY DRONE INSURANCE
FLOCK / FLOCK
R/GA LONDON UNITED KINGDOM R/GA LONDON
London
FLOCK
UNITED KINGDOM
YOURNALIST
EITB - EUSKAL IRRATI TELEBISTA / YOURNALIST
THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN
Barcelona
SPAIN
Short List
A04 Data Storytelling
ALL THAT WE SHARE
TV2 / TV2
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Bronze
EMOJI RESCUE
UNILEVER / WALL'S
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM
AIMEN
CANAL+ / CANAL+
BETC Paris FRANCE BETC
Paris
FRANCE
LIKE WHAT YOU HATE
VICE MEDIA SCANDINAVIAN / BRANDING OF VICE.COM
VIRTUE SCANDINAVIA Copenhagen DENMARK VIRTUE SCANDINAVIA
Copenhagen
DENMARK
KONE - MACHINE CONVERSATIONS
KONE OYJ / KONE ELEVATORS
HASAN & PARTNERS Helsinki FINLAND HASAN & PARTNERS
Helsinki
KONE
Espoo
FINLAND
RETAIL THERAPY
IKEA / FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN
LUKAS GRAHAM & FRIENDS
YOUSEE / YOUSEE MUSIK
CP+B Copenhagen DENMARK CP+B
Copenhagen
DENMARK
THE SOUNDBOOK APP
NORDSÜD PUBLISHING HOUSE / APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
TAHRA'S WORKOUT
WERELDSOLIDARITEIT / CLEANE KLEREN
BOONDOGGLE Leuven BELGIUM BOONDOGGLE
Leuven
BELGIUM
Gold
IT'S OK TO PLAY
PLAYTIKA / SLOTOMANIA
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE
Brussels
BELGIUM
SERVE YOUR COUNTRY - DO DONKEN
MCDONALD'S / EMPLOYER BRANDING
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
PRIME WEBER SHANDWICK
Stockholm
SWEDEN
SHELL DRIVES YOU
SHELL / ENERGY
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
SEARCHING FOR SYRIA
GOOGLE / GOOGLE
R/GA LONDON UNITED KINGDOM R/GA LONDON
UNITED KINGDOM
Bronze
#GUILTYTAGS
INNOCENCE IN DANGER / #GUILTYTAGS
McCANN PARIS FRANCE McCANN PARIS
FRANCE
THE FIELD REPORT
INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD) / INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD)
WEBER SHANDWICK London UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
YOURNALIST
EITB - EUSKAL IRRATI TELEBISTA / YOURNALIST
THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN
Barcelona
SPAIN
Short List
4MATIC ADAPTIVE BOOK
MERCEDES-BENZ / 4MATIC
GRUPPO RONCAGLIA Rome ITALY GRUPPO RONCAGLIA
Rome
ITALY
ROMBOT
ROM AUTENTIC / CONFECTIONERY
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA
WRITTEN BY ZOE
RENAULT NORDICS / RENAULT ZOE
EDELMAN DEPORTIVO Stockholm SWEDEN EDELMAN DEPORTIVO
Stockholm
SWEDEN
A05 Data Visualisation
ALL THAT WE SHARE
TV2 / TV2
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
GEAR S3 WORLD CHOIR
SAMSUNG / GEAR S3
CHEIL WORLDWIDE London UNITED KINGDOM CHEIL WORLDWIDE
London
UNITED KINGDOM
EDUCYCLE - CLIMATE CHANGE GAMIFIED
NESTE / RENEWABLES
TBWA\HELSINKI FINLAND TBWA\HELSINKI
FINLAND
Bronze
THE FIELD REPORT
INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD) / INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD)
WEBER SHANDWICK London UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
PIQUENTUM ST. VITAL 12/13/14 COLLECTION
VINSKI PODRUM BUZET / PIQUENTUM ST. VITAL WINE
STUDIO SONDA Vizinada CROATIA STUDIO SONDA
Vizinada
CROATIA
Short List
PREDICTIVE WORLD
UBISOFT / VIDEO GAMES
SID LEE Paris FRANCE SID LEE
Paris
FRANCE
Bronze
A06 Data Technology
PEARL
BELGIAN ASSOCIATION OF MARKETING / MIXX AWARDS
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM
PAY-AS-YOU-FLY DRONE INSURANCE
FLOCK / FLOCK
R/GA LONDON UNITED KINGDOM R/GA LONDON
London
FLOCK
UNITED KINGDOM
ROBOTIC CAMERAS CAPTURE FAN EMOTIONS AT LIVE EVENTS
SNAPTIVITY / SNAPTIVITY
R/GA LONDON UNITED KINGDOM R/GA LONDON
London
SNAPTIVITY
UNITED KINGDOM
WRITTEN BY ZOE
RENAULT NORDICS / RENAULT ZOE
EDELMAN DEPORTIVO Stockholm SWEDEN EDELMAN DEPORTIVO
Stockholm
SWEDEN
A07 Use of Real-time Data
SAMSUNG YOUTUBE TV
SAMSUNG MOBILE / SAMSUNG GALAXY S7 & S7 EDGE SERIES PRODUCTS
JAMI Moscow RUSSIA JAMI
Moscow
RUSSIA
AIMEN
CANAL+ / CANAL+
BETC Paris FRANCE BETC
Paris
FRANCE
Bronze
TEMPERATURE DISCOUNT
EJNER HESSEL / WINTER TIRES
TBWA & BBDO DENMARK Copenhagen DENMARK TBWA & BBDO DENMARK
Copenhagen
DENMARK
KONE - MACHINE CONVERSATIONS
KONE OYJ / KONE ELEVATORS
HASAN & PARTNERS Helsinki FINLAND HASAN & PARTNERS
Helsinki
KONE
Espoo
FINLAND
THE SOUNDBOOK APP
NORDSÜD PUBLISHING HOUSE / APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND