DFL CALENDER 2017

TitleDFL CALENDER 2017
BrandDFL DEUTSCHE FUßBALL LIGA GMBH
Product/ServiceFUßBALL BUNDESLIGA
Category B08. Calendars, Invitations & Greetings Cards
Entrant DFL DIGITAL SPORTS Cologne, GERMANY
Idea Creation DFL DIGITAL SPORTS Cologne, GERMANY
Production DFL DIGITAL SPORTS Cologne, GERMANY
Credits
Name Company Position
Thomas Markert DFL Digital Sports GmbH Creative Director
Juan Pablo Kessler DFL Digital Sports GmbH Art Director

The Campaign

To Present the Bundesliga Experience through Photography

Creative Execution

We sent Photographers to 90 different games during the Bundesliga season and had them execute towards specific Brief representing Calendar Brief and overall visual language.

Indication of how successful the outcome was in the market

The calendar is hot property among license takers and opinion leaders alike. You will find this calendar in offices of CEO's, politicians, Network presidents all over the world.

We split the Selection of Photographs into three categories: 'Action' 'Fans' 'Behind the Scenes' and sorted months by colors of teams.