Title Brand Product / Service Entrant Company Location Award
B03 Use of Ambient Media: Small Scale
YELLOW TEAPOT
RENAULT / CARS
RENAULT Paris FRANCE
B04 Use of Ambient Media: Large Scale
THE HUMAN BILLBOARD
LE CRAN / ANTI RACISM ORGANISATION
BLACKTOOL Paris FRANCE
THE IMPOSSIBLE SIGNING SESSIONS
BOL.COM / ONLINE BOOKSTORE
DDB BRUSSELS BELGIUM
THE BIG TRAVEL DIARY OF SWITZERLAND
IFOLOR / IFOLOR PHOTO BOOK
NOTCH INTERACTIVE Zurich SWITZERLAND
THE SCANIA CLOCK
SCANIA / TRUCKS AND SERVICES
TBWA\STOCKHOLM SWEDEN
THE VIRTUAL CRASH BILLBOARD
PARISIAN ROAD SAFETY AUTHORITY / PEDESTRIANS ROAD SAFETY
SERVICEPLAN FRANCE Paris FRANCE
Silver
#SNOWDRAWINGS
SWISSCOM / -
HEIMAT Berlin GERMANY
LOVING "IT"
BURGER KING DEUTSCHLAND GMBH / BURGER KING
GRABARZ & PARTNER Hamburg GERMANY
Short List
REMOTE MASSAGES FOR ORGANIC COWS
BIO SUISSE / ORGANIC MILK
THJNK Zürich SWITZERLAND
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY
UNLOCK SWITZERLAND
SWISSCOM (SWITZERLAND) LTD / -
HEIMAT Berlin GERMANY
WALK FOR LIFE
AIDS-HILFE FRANKFURT / WALK FOR LIFE CHARITY RUN
McCANN Frankfurt GERMANY
MEET THE MEAT
THE TASK FORCE ON HUMAN TRAFFICKING AND PROSTITUTION / THE TASK FORCE ON HUMAN TRAFFICKING AND PROSTITUTION
M&C SAATCHI TEL AVIV Herzliya ISRAEL
ZOMBIE CHRISTMAS: THE REAL-WORLD TRAILER
MICROSOFT / XBOX / DEAD RISING 4
McCANN LONDON UNITED KINGDOM
#HONDANEXTDOOR
HONDA / CARS
SID LEE Paris FRANCE
THE FIELD REPORT
INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD) / INTERNATIONAL FUND FOR AGRICULTURAL DEVELOPMENT (IFAD)
WEBER SHANDWICK London UNITED KINGDOM
TAPESTRY
TOURISM IRELAND / TOURISM IRELAND
TOURISM IRELAND Redmonds Hill IRELAND
B05 Use of Broadcast
I'M STILL HERE
ALZHEIMERLIGA / ALZHEIMER DISEASE
DDB BRUSSELS BELGIUM
Short List
LABEL OF LOVE
MONOPRIX / MONOPRIX - 85 YEARS OF THE BRAND
ROSAPARK Paris FRANCE
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY
LOGO SWITCH
AUDI / AUDI
AKESTAM HOLST NOA Stockholm SWEDEN
GETAWAYS FROM THE AFTERLIFE
VUELING / HALLOWEEN PROMOTION / 25€ DISCOUNT
McCANN BARCELONA SPAIN
B06 Use of Print or Outdoor
ELECTION CAMPAIGN
THE ECONOMIST / THE ECONOMIST MAGAZINE
PROXIMITY LONDON UNITED KINGDOM
Bronze
UNLOCK SWITZERLAND
SWISSCOM (SWITZERLAND) LTD / -
HEIMAT Berlin GERMANY
BLACKER THAN BLACK
PETER'S APARTMENT / COFFEE
MCCANN DIGITAL PRAGUE Prague CZECH REPUBLIC
LIBÉ DES RÉFUGIÉS
LIBÉRATION / LIBÉRATION NEWSPAPERS
FF PARIS FRANCE
Bronze
B07 Use of Technology
THE MAGIC WALLPAPER
CASTORAMA / STORE TOOLS
TBWA\PARIS FRANCE
Gold
THE IMPOSSIBLE SIGNING SESSIONS
BOL.COM / ONLINE BOOKSTORE
DDB BRUSSELS BELGIUM
DEBT COLLECTOR FOR HIRE - AN INNOVATIVE ONLINE CAMPAIGN FOR THE INNOVATIVE FEATU
DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. / KWITT
JUNG VON MATT Hamburg GERMANY
ALWAYS TAKE A STAND
PROCTER & GAMBLE / ALWAYS
MEDIACOM CONNECTIONS Tel Aviv ISRAEL
RUNTOSCROLL
ADIDAS / ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA
TRAVEL MIND READER
TURISMO DE PORTUGAL / PORTUGAL TOURISM
PARTNERS Lisbon PORTUGAL
LOTTO BUCKETLIST
SVENSKA SPEL / LOTTO
KING Stockholm SWEDEN
FITTLE
RAVENSBURGER / FITTLE BRAILLE PUZZLE
SERVICEPLAN GERMANY Munich GERMANY
C01 Use of Digital Platforms
A WORLD WITH NO HEROES
UBISOFT / GHOST RECON WILDLANDS
DDB PARIS FRANCE
Silver
PAX IT
IKEA DEUTSCHLAND GMBH & CO. KG / PAX WARDROBE
GRABARZ & PARTNER Hamburg GERMANY
THE TRUTH REVEALING BANNERS
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
AIR PARTNER OF McCANN Brussels BELGIUM
FACE TOMORROW LIKE A SWEDE
TCO / THE SWEDISH PART MODEL
ANR BBDO Stockholm SWEDEN
RETAIL THERAPY
IKEA / FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN
Short List
BMW M “WHERE TOO MUCH IS JUST RIGHT.”
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY
SWEDEN ON AIRBNB
VISITSWEDEN / VISITSWEDEN
FORSMAN & BODENFORS Gothenburg SWEDEN
SKIP THE STORE
KOLONIAL.NO / ONLINE GROCERY STORE
ANORAK Oslo NORWAY
SEQUEIRA IN IT'S RIGHTFUL PLACE
MUSEU NACIONAL DE ARTE ANTIGA / CROWDFUNDING
FUEL LISBON PORTUGAL
THE STAMPS THAT FELL TO EARTH
ROYAL MAIL / ROYAL MAIL DAVID BOWIE STAMP COLLECTION
LIDA London UNITED KINGDOM
C02 Use of Mobile
LIKE MY ADDICTION
ADDICT AIDE / ADDICT AIDE
BETC Paris FRANCE
Bronze
THE MAGIC WALLPAPER
CASTORAMA / STORE TOOLS
TBWA\PARIS FRANCE
Silver
GET THE FLOW
VODAFONE / VODAFONE
DDB & TRIBAL AMSTERDAM THE NETHERLANDS
Bronze
RUNTOSCROLL
ADIDAS / ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA
THE DIGITAL IRON CURTAIN
O2 SLOVAKIA / O2 IMAGE CAMPAIGN
TRIAD ADVERTISING Bratislava SLOVAK REPUBLIC
AMNESTY- SNOWDEN OUT OF OFFICE
AMNESTY / NON-PROFIT ORGANISATION
GARBERGS Stockholm SWEDEN

Dreamy and slightly surreal, Ice Skaters for Ikea from CZAR Brussels

Ice Skaters shows the dreamy and slightly surreal spectacle of a middle aged couple spinning and gliding on the polished wood floors of an elegant, high-ceilinged apartment in their socks. With the tagline 'Bring life into your living room' it is a beautifully crafted advert creating a warm, nostalgic mood for the brand, Ikea. It won Bronze at Eurobest in 2018 for production company CZAR Brussels. Director, Joe Vanhoutteghem and producer, Lander Engels talk to Eurobest about the experience of creating the work. 

How do you make an idea work when your entire media budget is pulled, a week before launch?

The team at Marvelous Moscow have the answer. CCO, Artem Sinyavskiy shares the story of how their work for Skylink, 'The 1 MB Campaign', went on to win Bronze at Eurobest in 2017, despite the media budget being pulled a week before the launch of the campaign.

The gin, the city, the song and the search for the special colour of Seville

PS21 Madrid, the creative transformation company set up by founder of creative agency dommo Agustín Vivancos, was in its first year when the team began work on Searching for the Special Colour of Seville. It was a piece of work that would not only go on to win the agency’s first major award, Bronze in Creative Data at Eurobest in 2018, but would also become part of Seville’s cultural heritage. We hear how the idea came to life from Strategy Director, Sergio Garcia and Executive Creative Director, Victor Blanco.

Final Entry Deadline: 22 October

The Eurobest Awards is the benchmark for creative and effective branded communications in Europe.

For the past 32 years Eurobest has set the bar for Europe's creative communications industry, enabling those who push the possibilities of creativity to compete locally and be recognized globally.

Find out what's new in 2020

Juries announced

The names of the jurors for Eurobest Awards 2020 have been announced. All leaders in their respective fields, they encompass a wealth of creative expertise, skill and talent.

This year, our jurors will be judging the work online. We're adapting our robust and rigorous judging system to an online environment, while retaining our commitment to inclusivity and in-depth debate. As always, the work will be given the time, recognition and platform it deserves.

See the Juries

Get the Eurobest Evolving Trends Report

Full of useful insights and commentary, the Eurobest 2020 Evolving Trends Report revisits five key trends in creativity that emerged in 2019. With predictions from 2019 Jury Presidents and opinions on last year's winning work, we ask, “Where were we then? And what’s next?” across five key areas.