Title Brand Product / Service Entrant Company Location Award
E02 Retention
COCA-COLA FESTIVAL BOTTLE
COCA-COLA / COCA-COLA
McCANN BUCHAREST ROMANIA
GIVE-BAG
PENNY / PENNY MEHRWEGTRAGETASCHE
SERVICEPLAN GERMANY Munich GERMANY
GOMME À MACHER
AIR FRANCE / AIR FRANCE
BETC Paris FRANCE
IKEA SIGN ME UP
IKEA / IKEA FAMILY
LIDA London UNITED KINGDOM
LIVE. FROM A DIFFERENT WORLD
VODAFONE / TELECOMMUNICATIONS
McCANN BUCHAREST ROMANIA
Short List
LUKAS GRAHAM & FRIENDS
YOUSEE / YOUSEE MUSIK
CP+B Copenhagen DENMARK
SKIN MEMORIES
EUROMELANOMA / SKIN CANCER PREVENTION
BBDO BELGIUM Brussels BELGIUM
E03 Launch / Re-launch
ALI COLA. THE COLA IN SKIN COLORS.
ALI COLA / COLA
LOVED Hamburg GERMANY
RESPONSIBILY THE BEER
UBREW / BEER
McCANN WORLDGROUP Milan ITALY
Short List
RUNTOSCROLL
ADIDAS / ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA
SHARES FOR SHARES
HOMEYZ / PEER-TO-PEER BUSINESS APPLICATION
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM
TEDDY ASSISTANCE
ROADY / TEDDY ASSISTANCE
ROADY Paris FRANCE
THE CHANGING CATALOGUE
IKEA ITALY / CATALOGUE
STV DDB Milan ITALY
WHOPPER GATE
BURGER KING BELGIUM / BURGER KING BELGIUM
BUZZMAN Paris FRANCE
F01 Copywriting
LIBÉ DES RÉFUGIÉS
LIBÉRATION / LIBÉRATION NEWSPAPERS
FF PARIS FRANCE
F02 Art Direction / Design
MCCOINS
MCDONALD'S / FAST FOOD
NORD DDB Stockholm SWEDEN
REALITY XMAS
DOCTORS OF THE WORLD / INTERNATIONAL MEDICAL CHARITY
McCANN LONDON UNITED KINGDOM
F03 Experience Design
FITTLE
RAVENSBURGER / FITTLE BRAILLE PUZZLE
SERVICEPLAN GERMANY Munich GERMANY
REMOTE MASSAGES FOR ORGANIC COWS
BIO SUISSE / ORGANIC MILK
THJNK Zürich SWITZERLAND
SMART ELECTRIC SYMPHONY
DAIMLER AG / SMART / SMART ELECTRIC DRIVE
BBDO GROUP GERMANY Berlin GERMANY
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY
G01 Integrated Campaign led by Direct
1ST GRRRADE
MARS / PEDIGREE® PET FOOD
BBDO RUSSIA GROUP Moscow RUSSIA
ELECTION CAMPAIGN
THE ECONOMIST / THE ECONOMIST MAGAZINE
PROXIMITY LONDON UNITED KINGDOM
GUIDED BY FANS
VISIT OSLO / OSLO
ANORAK Oslo NORWAY
THE RIGHT VEGETABLES
INTERMARCHÉ / VEGETABLES
ROMANCE Paris FRANCE
THE WORLD'S FIRST REAL CABLE SWEATER
NEXANS / NEXANS MICROCABLE
MECKA Boras SWEDEN
G02 Low Budget / High Impact Campaign
FREE FROM OCCUPIED
AMSTERDAM 4TH AND 5TH MAY COMMITTEE / FREE FROM OCCUPIED
LEMON SCENTED TEA Amsterdam THE NETHERLANDS
FROM FAT TO FUEL
FINNISH CHEMICAL INDUSTRY, NESTE, K-GROUP, LASSILA & TIKANOJA, RINKI, HONKAJOKI, / CIRCULAR ECONOMY, NESTE MY RENEWABLE DIESEL
MILTTON Helsinki FINLAND
LAKDOORTIJN
STICHTING SEMMY / CHARITY
XXS AMSTERDAM THE NETHERLANDS
LIKESHOW
TICKETLAND / TICKETLAND.RU MOBILE APP
VOSKHOD Ekaterinburg RUSSIA
LOVE LIVED HERE
OPEN PRIDE UK / PRIDE IN LONDON
PROXIMITY LONDON UNITED KINGDOM
LOVING "IT"
BURGER KING DEUTSCHLAND GMBH / BURGER KING
GRABARZ & PARTNER Hamburg GERMANY
Bronze
STOP THE STINK HOTLINE
BOROTALCO / DEODORANT
KETCHUM PUBLICO Vienna AUSTRIA
SWEDEN ON AIRBNB
VISITSWEDEN / VISITSWEDEN
FORSMAN & BODENFORS Gothenburg SWEDEN
Bronze