| Title | FROM THE MIGHTY OAT |
| Brand | PEPSICO |
| Product/Service | QUAKER |
| Category |
A01. Food |
|
Entrant
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AMVBBDO London, UNITED KINGDOM
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Idea Creation
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AMVBBDO London, UNITED KINGDOM
|
|
Media Placement
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OMD UK London, UNITED KINGDOM
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Production
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HLA London, UNITED KINGDOM
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Credits
| Paul Brazier |
AMVBBDO |
Chief Creative Officer |
| Adrian Rossi |
AMVBBDO |
Executive Creative Director |
| Alex Grieve |
AMVBBDO |
Executive Creative Director |
| Michael Durban |
AMVBBDO |
Creative Director |
| Tony Strong |
AMVBBDO |
Creative Director |
| Simon Rice |
AMVBBDO |
Creative Director |
| Diane Leaver |
AMVBBDO |
Creative Director |
| Yvonne Chalkley |
AMVBBDO |
Agency Producer |
| TOM MERILLION |
HLA FILMS |
Director |
| TIM DAUKES |
HLA FILMS |
Production Company Producer |
| Billy Mead |
Ten Three |
Editor |
| Parv Thind |
Wave |
Sound Engineer |
Brief Explanation
The day Buzz Aldrin walked on the moon, he ate oats for breakfast – just one in a long line of explorers whose adventures have been fuelled by ‘the mighty oat’. Using rare and restored archive material, we tell the story of that inspirational journey – including some priceless banter between Mission Control and Apollo 11 about Buzz’s favourite breakfast, oats, which the 86-year-old continues to enjoy today