Title	EVERT_45
Brand	KPN
Product/Service	TELCO
Category	E04. Series: Fiction & Non-Fiction
Entrant	N=5 Amsterdam, THE NETHERLANDS
Idea Creation	N=5 Amsterdam, THE NETHERLANDS
Media Placement	MAAK Amsterdam, THE NETHERLANDS
Media Placement 2	MINDSHARE Amsterdam, THE NETHERLANDS
Media Placement 3	HILL+KNOWLTON STRATEGIES AMSTERDAM Amsterdam, THE NETHERLANDS
Media Placement 4	DIGINED Amsterdam, THE NETHERLANDS
Production	N=5 Amsterdam, THE NETHERLANDS
Production 2	SUPERHERO CHEESECAKE Amsterdam, THE NETHERLANDS
Production 3	PUPKIN FILM Amsterdam, THE NETHERLANDS

Name	Company	Position
Thijs Bontje	N=5	creative
Daniel te Lindert	N=5	creative
Olaf van der Geld	N=5	creative
Jan Jesse Bakker	N=5	interactive designer
Anthony Goodwin	-	interactive designer
Renoud Netjes	N=5	motion graphics designer
Silvia van Hooft	N=5	strategy director
Bastiaan Weers	N=5	strategy director
Ralph Balk	N=5	Account Director
Dewi van der Kolk	N=5	account manager
Anouk Zink	N=5	client service director
Tisha Hoppenbrouwers	N=5	producer
Jasper Baartmans	N=5	innovation director
Monique Neuteboom	N=5	RTV producer
Jordy van den Boom	N=5	ux
Lars Noback	N=5	Photographer
Taco Arts	-	Editor
Giancarlo Sanchez	-	director (film)
Thijmen Doornik	-	Cameraman
Roel van 't Hoff	-	Cameraman
-	The Ambassadors	Sound Studio
-	Soundcircus	Sound Studio
-	Big Orange	Sound Studio

Brief Explanation

Evert_45: a boy who tells his story on social media, from 1945 What better way to engage young people and show them that our freedom is our most valuable asset. During national liberation celebrations in the Netherlands this May, Evert_45 did just that. Evert_45 is an immersive campaign played out as an ongoing series on Instagram, YouTube and on the website evert45.com. Evert’s war story is an account of his journey to find his brother in hiding after escaping a German labor camp. The narrative of the online campaign was carefully crafted from numerous insightful interviews with World War II veterans, as well as historians and teachers. It is in fact the end result of a Dutch newspaper article entitled ‘It’s up to you to keep this story alive’ featuring interviews with elderly resistance fighters.