Title	THE ENCOUNTER
Brand	MERCEDES-BENZ
Product/Service	MERCEDES ME
Category	B04. Cars & Automotive Products & Services
Entrant	BBDO PARIS, FRANCE
Idea Creation	BBDO PARIS, FRANCE
Idea Creation 2	MERCEDES-BENZ Verseilles, FRANCE
Production	BBDO PARIS, FRANCE

Name	Company	Position
Matthieu Elkaim	BBDO PARIS	Chief Creative Officer
Julien Benmoussa	PROXIMITY BBDO	Executive Creative Director
Clément Dantzer	PROXIMITY BBDO	Creative
Benoît Lagalle	PROXIMITY BBDO	Creative
Séverine Autret	CLM BBDO	Managing Director
Charlotte Montrichard	CLM BBDO	Group Manager
Paul Johanet	PROXIMITY BBDO	Group Manager
Sandra Sancho	PROXIMITY BBDO	Project Manager
Loïc Mercier	BBDO PARIS	Head of Strategy
Nicolas Orsoni	PROXIMITY BBDO	Senior Planning Director
Christophe Werbrouck	PROXIMITY BBDO	Community Manager
Julien Sanson	BBDO PARIS	Manager Production Department
Stéphane Floch	BBDO PARIS	Producer
Matthieu Mamtovani	Freelance	Director
Martine Ferey	BBDO PARIS	Post Producer
Damien Dupoux	BBDO PARIS	Editor
Jérémy Delhuvenne	BBDO PARIS	Motion Designer
XX	FACTORY	Executive Production
Karl Spanberg	SPOCK MUSIC	Composition
STÉPHANE BOUTIER	MERCEDES-BENZ	VP Marketing, Mercedes-Benz Cars
BEATRICE TANGUY	MERCEDES-BENZ	Manager, Marketing Department

Brief Explanation

“The Encounter” tells the story of a group of children who are mysteriously fascinated by their neighbour’s Mercedes E Class. With the ambition to go beyond a standard product demo, the commercial skilfully borrows from the codes of popular sci-fi movies, proving us that technology is definitely part of the magic of a dream car.