Title Brand Product / Service Entrant Company Location Idea Creation Company Location Production Company Location Award
A05 Cars & Automotive Products & Services
"BLACK & WHITE"
DAIMLER AG / SMART / SMART FORTWO / SMART FORFOUR
BBDO GROUP GERMANY Berlin GERMANY BBDO GROUP GERMANY
Berlin
GERMANY STERNTAG FILM
Hamburg
GERMANY
MOMENTS
VOLVO CARS / THE NEW VOLVO XC60
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN NEW LAND
Stockholm
SWEDEN
Gold
BOOGER
SIXT SE / SIXT
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY THE MARMALADE FILMS
Hamburg
TONHAUS AUDIO POSTPRODUCTION
Hamburg
BOSWORTH MUSIC
Hamburg
WHITE HORSE MUSIC
Hamburg
GERMANY
DAD GONE WILD
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
BIGFISH FILMPRODUKTION
Berlin
GERMANY
BEACH VIEW
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
BIGFISH FILMPRODUKTION
Berlin
GERMANY
CRASHED WEDDING
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
BIGFISH FILMPRODUKTION
Berlin
GERMANY
DRIBBLE FORBIDDEN
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
BIGFISH FILMPRODUKTION
Berlin
GERMANY
MOTHERS IN MISERY
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
BIGFISH FILMPRODUKTION
Berlin
GERMANY
ALIEN
VOLKSWAGEN UK / VOLKSWAGEN UK
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM SOMESUCH
London
FINAL CUT
London
ELECTRIC THEATRE COLLECTIVE
London
750MPH
London
SOUNDTREE MUSIC
London
UNITED KINGDOM
Bronze
MAFIA
VOLKSWAGEN UK / VOLKSWAGEN UK
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM SOMESUCH
London
FINAL CUT
London
ELECTRIC THEATRE COLLECTIVE
London
750MPH
London
SOUNDTREE MUSIC
London
UNITED KINGDOM
THE BUTTON
VOLKSWAGEN UK / VOLKSWAGEN UK GOLF GTE
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM INDEPENDENT
London
RADIOACTIVE FILM
Kyiv
THE MILL
London
FACTORY
London
THE PLAY ROOM
London
UNITED KINGDOM
UKRAINE
BALLS
OPEL AUTOMOBILE GMBH / OPEL GRANDLAND X SUV
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY CZAR
Berlin
GERMANY
MINI JCW TV
BMW GROUP MINI BRAND MANAGEMENT / JOHN COOPER WORKS
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY ANORAK
Berlin
GERMANY
Short List
ROADS
UBER / UBER
DDB PARIS FRANCE DDB PARIS
Paris
UBER
FRANCE ICONOCLAST
Paris
FRANCE
THE AUDI SANDBOX VR EXPERIENCE
AUDI / AUDI Q5 QUATTRO
POL Oslo NORWAY POL
Oslo
NORWAY MEDIAMONKS
Stockholm
SWEDEN
A06 Retail, e-Commerce, Restaurants & Fast Food Chains
THE GREATEST GIFT
SAINSBURY'S / CHRISTMAS
AMVBBDO London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM PASSION PICTURES
London
UNITED KINGDOM
THE WHOLE CHICKEN
KFC / KFC
MOTHER London UNITED KINGDOM MOTHER
London
UNITED KINGDOM KNUCKLEHEAD
London
UNITED KINGDOM
CAPTURE THE MOMENT
LADBROKES / LADBROKES
PROLOUNGE Västerås SWEDEN PROLOUNGE
Västerås
CARE OF HAUS
Västerås
SWEDEN PROLOUNGE
Västerås
SWEDEN
LIFE'S ADVENTURE
LEROY MERLIN / LEROY MERLIN
BETC Paris FRANCE BETC
Paris
BETC SHOPPER
Paris
FRANCE LA PAC
Paris
CHUT ON VOUS ECOUTE
Paris
EIGHT VFX
Santa Monica
FRANCE
USA
GRANDPA
MCDONALD'S / FAST FOOD RESTAURANT
TBWA\PARIS FRANCE TBWA\PARIS
FRANCE TBWA\ELSE
Paris
HENRY
Paris
FRANCE
THE LOVER BOY
SANOMA MEDIA FINLAND / HUUTO.NET
BOB THE ROBOT Helsinki FINLAND BOB THE ROBOT
Helsinki
FINLAND LUCY LOVES STORIES
Helsinki
FINLAND
LABEL OF LOVE
MONOPRIX / MONOPRIX - 85 YEARS OF THE BRAND
ROSAPARK Paris FRANCE ROSAPARK
Paris
FRANCE INSURRECTION
Paris
MATHEMATIC
Paris
SCHMOOZE
Paris
FRANCE
COMING HOME
WAITROSE / WAITROSE
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM ROGUE FILMS
London
THE MILL
London
FACTORY
London
TRIM EDITING
London
LELAND MUSIC
London
UNITED KINGDOM
SURVIVE
REWE / REWE CHRISTMAS CAMPAIGN 2016
THJNK Hamburg GERMANY THJNK
Hamburg
GERMANY CZAR FILM
Hamburg
BACON X
Copenhagen
GERMANY
DENMARK
FOREST OF FRIES.
MCDONALD'S / PROMISE OF QUALITY
THJNK Hamburg GERMANY THJNK
Hamburg
LEO BURNETT FRANKFURT
GERMANY E+P FILMS
Munich
GERMANY
Bronze
”FEELING HEAVY”
S-MARKET / S-MARKET
MAKE IT SIMPLE Helsinki FINLAND MAKE IT SIMPLE
Helsinki
FINLAND FRONT DESK
Helsinki
FINLAND
THE EXPIRY DATE
SK-II / SK-II
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN WORKFIGHTCULTURE
Stockholm
GANGSTERS POST
Stockholm
COMPANY 3
New York
SWEDEN
USA
ROMANCE
STEIMATZKY / BOOKS
INBAR MERHAV G Tel Aviv ISRAEL INBAR MERHAV G
Tel Aviv
ISRAEL
THRILLER
STEIMATZKY / BOOKS
INBAR MERHAV G Tel Aviv ISRAEL INBAR MERHAV G
Tel Aviv
ISRAEL
SCI-FI
STEIMATZKY / BOOKS
INBAR MERHAV G Tel Aviv ISRAEL INBAR MERHAV G
Tel Aviv
ISRAEL
COMING HOME
IKEA / IKEA FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN AKESTAM HOLST NOA
Stockholm
BACON FILM
Stockholm
SWEDEN
ENOUGH
IKEA / IKEA FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN AKESTAM HOLST NOA
Stockholm
BACON FILM
Stockholm
SWEDEN
BRITALIA
HARVEY NICHOLS / HARVEY NICHOLS
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM INDY8
London
THE PLAYROOM POST
London
MPC
London
750MPH
London
UNITED KINGDOM
BUSTER THE BOXER
JOHN LEWIS / JOHN LEWIS
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM BLINK PRODUCTIONS
London
MPC CREATIVE
London
FACTORY
London
FINAL CUT
London
LELAND MUSIC
London
UNITED KINGDOM
Grand Prix
LE COIN
LEBONCOIN / LEBONCOIN.FR
HAVAS Paris FRANCE HAVAS
Paris
FRANCE HENRY
Paris
DIGITAL DISTRICT
Paris
HRCLS
Paris
FRANCE
IXINA’S 20-YEAR ANNIVERSARY
IXINA / IXINA
HAVAS Paris FRANCE HAVAS
Paris
FRANCE HRCLS
Paris
FRANCE
REGRET NOTHING
HORNBACH BAUMARKT AG / HOME WARES
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY CZAR
Berlin
GERMANY
THE OTHER SIDE.
ACADEMIC BOOKSTORE FINLAND / BOOKS
MAKE IT SIMPLE Helsinki FINLAND MAKE IT SIMPLE
Helsinki
FINLAND LUCY LOVES STORIES
Helsinki
FINLAND
MOTOR OPERA
CIRCLE K / PREMIUM FUEL
SMFB Oslo NORWAY SMFB
Oslo
NORWAY MEDIAMONKS
Amsterdam
THE NETHERLANDS
L'AMOUR, L'AMOUR
INTERMARCHÉ / INTERMARCHÉ
ROMANCE Paris FRANCE ROMANCE
Paris
INTERMARCHE
Paris
FRANCE THE
Paris
CARNIBIRD
Paris
FRANCE
Bronze
EMTY SPACES
ELKJØP / HOME ELECTRONIC RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN
THE MOTHER
ELKJØP / HOME ELECTRONIC RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN
Short List
THE OLD MAN
ELKJØP / HOME ELECTRONIC RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN
THE TEEN
ELKJØP / HOME ELECTRONIC RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN
Short List
FIND YOUR THING
ELKJØP / HOME ELECTRONICS RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN DIKTATOR
Stockholm
SWEDEN
THE COMPUTER SCREEN
ELKJØP / HOME ELECTRONICS RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN DIKTATOR
Stockholm
SWEDEN
THE HAIR TRIMMER
ELKJØP / HOME ELECTRONICS RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN DIKTATOR
Stockholm
SWEDEN
THE VIDEO CAMERA
ELKJØP / HOME ELECTRONICS RETAILER
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN DIKTATOR
Stockholm
SWEDEN
IT'S COMPLICATED
INTERFLORA / FLOWER DELIVERY SERVICE
BRANDHOUSE Copenhagen DENMARK BRANDHOUSE
Copenhagen
DENMARK BACON
Copenhagen
DENMARK
HELPING HAND
INTERFLORA / FLOWER DELIVERY SERVICE
BRANDHOUSE Copenhagen DENMARK BRANDHOUSE
Copenhagen
DENMARK BACON
Copenhagen
DENMARK