Title Brand Product / Service Medium Entrant Company Location Idea Creation Company Location Award
A01 OTC Oral Medicines
ONE BREATH
J & J / NICORETTE
AMVBBDO London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM
SHIT AD
TEVA / MEDICIN
HAVAS LEMZ Amsterdam THE NETHERLANDS HAVAS LEMZ
Amsterdam
THE NETHERLANDS
Short List
A02 OTC Applications
COULD BE WORSE WITH A BLOCKED NOSE
PENNY / NASAL SPRAY "OMNIVIT"
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
HURT THE PAIN
RECKITT BENCKISER / REFLEX
HAVAS MEDIA Madrid SPAIN HAVAS MEDIA
Madrid
SPAIN
HURT THE PAIN
RECKITT BENCKISER / REFLEX
HAVAS MEDIA Madrid SPAIN HAVAS MEDIA
Madrid
SPAIN
MOMETAHEXAL – A WORLD WITHOUT HAY FEVER
HEXAL AG, NOVARTIS COMPANY / MOMETAHEXAL
SERVICEPLAN HEALTH & LIFE München GERMANY SERVICEPLAN HEALTH & LIFE
München
GERMANY
MOMETAHEXAL – A WORLD WITHOUT HAY FEVER
HEXAL AG, NOVARTIS COMPANY / MOMETAHEXAL
SERVICEPLAN HEALTH & LIFE München GERMANY SERVICEPLAN HEALTH & LIFE
München
GERMANY
OPTREX SCREEN EYES
RECKITT BENCKISER / OPTREX ACTIMIST SPRAY
HAVAS LONDON UNITED KINGDOM HAVAS LONDON
UNITED KINGDOM
OPTREX SCREEN EYES
RECKITT BENCKISER / OPTREX ACTIMIST SPRAY
HAVAS LONDON UNITED KINGDOM HAVAS LONDON
UNITED KINGDOM
A03 OTC Products/Devices
BOYS REACT TO TAMPONS
NETT / HYGIENE
ISOBAR Courbevoie FRANCE ISOBAR
Courbevoie
FRANCE
DISCLAIMER
BEIERSDORF / HARMONY
FCB LISBON PORTUGAL FCB LISBON
PORTUGAL
Short List
DISCLAIMER
BEIERSDORF / HARMONY
FCB LISBON PORTUGAL FCB LISBON
PORTUGAL
F*CK LIKE A FINN
RFSU / SULTAN CONDOMS
MILTTON Helsinki FINLAND MILTTON
Helsinki
COCOA MEDIAPRODUCTIONS
Helsinki
FINLAND
F*CK LIKE A FINN
RFSU / SULTAN CONDOMS
MILTTON Helsinki FINLAND MILTTON
Helsinki
COCOA MEDIAPRODUCTIONS
Helsinki
FINLAND
HEARTS
HANSAPLAST GLOBAL / KIDS BANDAGES
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE
Brussels
BELGIUM
Short List
MADE BY DIABETICS
ROCHE DIABETES CARE RUS / ACCU-CHEK
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA
MADE BY DIABETICS
ROCHE DIABETES CARE RUS / ACCU-CHEK
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA
SKIN MEMORIES
EUROMELANOMA / SKIN CANCER PREVENTION
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM
SKIN MEMORIES
EUROMELANOMA / SKIN CANCER PREVENTION
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM
A04 Nutraceuticals
BECAUSE YOU NEVER KNOW
DR. GIORGINI / BRAIN BOOSTER - FOSFORUS COMPOSITUM
FILMGOOD Serravalle SAN MARINO DLV BBDO
Milan
ITALY
A05 Health & Wellness Tech
DYTECTIVE
SAMSUNG / DYTECTIVE FOR SAMSUNG
CHEIL WORLDWIDE Madrid SPAIN CHEIL WORLDWIDE
Madrid
SPAIN
GET THE FLOW
VODAFONE / VODAFONE
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS
Gold
HAPPY PLACE
APOTEK HJÄRTAT / PAIN KILLERS
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN
HAPPY PLACE
APOTEK HJÄRTAT / PAIN KILLERS
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN
HAPPY PLACE
APOTEK HJÄRTAT / PAIN KILLERS
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN
B01 Brand-led Education & Awareness
ALCOHOLISM
BLUE CROSS / BLUE CROSS
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
BILLY GIRL
MAPA GMBH / BILLY GIRL - INTERNATIONAL WOMEN'S DAY EDITION
PLAN.NET Munich GERMANY SERVICEPLAN GERMANY
Munich
PLAN.NET
Munich
GERMANY
BOYS REACT TO TAMPONS
NETT / HYGIENE
ISOBAR Courbevoie FRANCE ISOBAR
Courbevoie
FRANCE
COMPULSIVE GAMBLING
BLUE CROSS / BLUE CROSS
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
CONTRÔLE DE LA POITRINE
OM / CONTRÔLE DE LA POITRINE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
CONTRÔLE DE LA POITRINE
OM / CONTRÔLE DE LA POITRINE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
DRUG DEPENDENCY
BLUE CROSS / BLUE CROSS
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
FACE
BUENDNIS GEGEN DEPRESSION / DEPRESSION AWARENESS
HAVAS LIFE BIRD & SCHULTE Freiburg GERMANY HAVAS LIFE BIRD & SCHULTE
Freiburg
GERMANY
FITTLE
RAVENSBURGER / FITTLE BRAILLE PUZZLE
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
SERVICEPLAN HEALTH & LIFE
München
GERMANY
Bronze
GET THE FLOW
VODAFONE / VODAFONE
DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM
THE NETHERLANDS
Grand Prix
GIVE A BREAK FOR YOURSELF
GLAXOSMITHKLINE / DISEASE AWARENESS IN TURKEY: HIV+
MAGNET20 Istanbul TURKEY MAGNET20
Istanbul
TURKEY
GIVE A BREAK FOR YOURSELF
GLAXOSMITHKLINE / DISEASE AWARENESS IN TURKEY: HIV+
MAGNET20 Istanbul TURKEY MAGNET20
Istanbul
TURKEY
GIVE A BREAK FOR YOURSELF
GLAXOSMITHKLINE / DISEASE AWARENESS IN TURKEY: HIV+
MAGNET20 Istanbul TURKEY MAGNET20
Istanbul
TURKEY
HELP A DANE
DANISH CANCER SOCIETY & TRYGFONDEN / SUN SAFETY
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Bronze
HELP A DANE
DANISH CANCER SOCIETY & TRYGFONDEN / SUN SAFETY
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
HELP A DANE
DANISH CANCER SOCIETY & TRYGFONDEN / SUN SAFETY
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Silver
HELP A DANE
DANISH CANCER SOCIETY & TRYGFONDEN / SUN SAFETY
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Silver
IN MY SHOES(IMS)
BIOGEN / MS AWARENESS
GULLERS GRUPP Stockholm SWEDEN GULLERS GRUPP
Stockholm
SWEDEN
ONE BREATH
J & J / NICORETTE
AMVBBDO London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM
Short List
PORCELAIN BONES
OSTEOPOROSIS / OSTEOPOROSIS
HUMANSEVEN Paris FRANCE HUMANSEVEN
Paris
FRANCE
PORCELAIN BONES
OSTEOPOROSIS / OSTEOPOROSIS
HUMANSEVEN Paris FRANCE HUMANSEVEN
Paris
FRANCE
Silver
REMEMBRA FROM THE BONPRIX PINK COLLECTION.
BONPRIX HANDELSGESELLSCHAFT MBH / REMEMBRA
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY
REMEMBRA FROM THE BONPRIX PINK COLLECTION.
BONPRIX HANDELSGESELLSCHAFT MBH / REMEMBRA
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY
THE MELANOMA CAMPAIGN
GERMAN CANCER ASOCIATION / AWARENESS
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Silver
THIS GIRL CAN - PHENOMENAL WOMEN
SPORT ENGLAND / THIS GIRL CAN
FCB INFERNO London UNITED KINGDOM FCB INFERNO
London
UNITED KINGDOM