Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
E05 Influencer / Talent
PREROLL CONCERTS
STUDIO BRUSSEL / YOUNG MUSICAL TALENTS
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM
Short List
EVERYPASS COUNTS
MICROSOFT / MICROSOFT
MOMENTUM Madrid SPAIN MOMENTUM
Madrid
SPAIN
BMW M “WHERE TOO MUCH IS JUST RIGHT.”
BMW M GMBH / HTTPS://WWW.BMW-M.COM
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY
BABOOSHKA IS NOT AGAINST GOOGLE
GOOGLE / GOOGLE VOICE SEARCH
SLAVA Moscow RUSSIA SLAVA
Moscow
RUSSIA
E06 Innovative Use of Social or Community
XSTREAMZ
ASUS ROG / REPUBLIC OF GAMERS ZEPHYRUS
IRIS London UNITED KINGDOM IRIS
London
UNITED KINGDOM
THE MOST FRIGHTENING JOB IN THE WORLD
REPORTERS WITHOUT BORDERS / REPORTERS WITHOUT BORDERS SWITZERLAND
KSP KRIEG SCHLUPP PARTNER Zürich SWITZERLAND KSP KRIEG SCHLUPP PARTNER
Zürich
SWITZERLAND
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY M&C SAATCHI
Milan
ITALY
THE FAST NEWS
MCDONALD'S DENMARK / MCDONALD'S
NORD DDB Copenhagen DENMARK NORD DDB
Copenhagen
DENMARK
SKIN MEMORIES
EUROMELANOMA / SKIN CANCER PREVENTION
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM
ROAD BANDS
HOTEL F1 / HOTEL F1
HAVAS Paris FRANCE HAVAS
Paris
FRANCE
NARCOS "MANHUNT"
NETFLIX INTERNATIONAL B.V. / NETFLIX NARCOS SEASON 2
KOLLE REBBE Hamburg GERMANY KOLLE REBBE
Hamburg
GERMANY
MORNING MOODS
PG TIPS, UNILEVER / TEA BAGS
ANALOGFOLK London UNITED KINGDOM ANALOGFOLK
London
UNITED KINGDOM
LIKE MY ADDICTION
ADDICT AIDE / ADDICT AIDE
BETC Paris FRANCE BETC
Paris
FRANCE
Short List
DON'T TELL MARTTI
CRISIS MANAGEMENT INITIATIVE (CMI) / PEACE BROKERING
MILTTON Helsinki FINLAND MILTTON
Helsinki
FINLAND
Bronze
BETTER CALL JOKO UND KLAAS
ECKES-GRANINI DEUTSCHLAND / DIE LIMO
THJNK München GERMANY THJNK
München
GERMANY
ASSISTANT
ALMA TALENT / KAUPPALEHTI
BOB THE ROBOT Helsinki FINLAND BOB THE ROBOT
Helsinki
FINLAND
#STOPOVERFISHING
OCEANA EUROPE / OCEANA EUROPE
DEMODERN Cologne GERMANY DEMODERN
Cologne
PANTHALASSA
Hamburg
GERMANY
#1917LIVE: WHAT IF TWITTER EXISTED 100 YEARS AGO?
RT / HISTORY RE-ENACTMENT SOCIAL MEDIA PROJECT
RT Moscow RUSSIA RT
Moscow
RUSSIA
E07 Content Placement
THE FAST NEWS
MCDONALD'S DENMARK / MCDONALD'S
NORD DDB Copenhagen DENMARK NORD DDB
Copenhagen
DENMARK
HERO FLIGHT
S7 / AIRLINES
MARVELOUS Moscow RUSSIA MARVELOUS
Moscow
RUSSIA
AIMEN
CANAL+ / CANAL+
BETC Paris FRANCE BETC
Paris
FRANCE
Short List
E08 Community Building / Management
WORLDS APART
HEINEKEN / BEER
HEINEKEN UK London UNITED KINGDOM PUBLICIS LONDON
UNITED KINGDOM
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY M&C SAATCHI
Milan
ITALY
E09 Use of Social Data & Insight
VULNERABILITY INDEX
CHARITABLE SOCIAL NON-GOVERNMENT ORGANIZATION “NOCHLEZHKA” / ONLINE QUIZ - VULNERABILITY INDEX
ACTION Moscow RUSSIA ACTION
Moscow
RUSSIA
RETAIL THERAPY
IKEA / FURNITURE
AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA
Stockholm
SWEDEN
Grand Prix
PREDICTIVE WORLD
UBISOFT / VIDEO GAMES
SID LEE Paris FRANCE SID LEE
Paris
FRANCE
Bronze
LIKE WHAT YOU HATE
VICE MEDIA SCANDINAVIAN / BRANDING OF VICE.COM
VIRTUE SCANDINAVIA Copenhagen DENMARK VIRTUE SCANDINAVIA
Copenhagen
DENMARK
HERO FLIGHT
S7 / AIRLINES
MARVELOUS Moscow RUSSIA MARVELOUS
Moscow
RUSSIA
EMOJI RESCUE
UNILEVER / WALL'S
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM
F01 Branded Games
ROAD BANDS
HOTEL F1 / HOTEL F1
HAVAS Paris FRANCE HAVAS
Paris
FRANCE
PLAY THE GAME OR PLAY FOR REAL
IRISH DEFENCE FORCES / RECRUITMENT
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND ROTHCO | ACCENTURE INTERACTIVE
Dublin
IRELAND
NARCOS "MANHUNT"
NETFLIX INTERNATIONAL B.V. / NETFLIX NARCOS SEASON 2
KOLLE REBBE Hamburg GERMANY KOLLE REBBE
Hamburg
GERMANY
EVIL ZERO
DEUTSCHE ASSET MANAGEMENT INTERNATIONAL GMBH / DWS INVESTMENTS
HAVAS DÜSSELDORF GERMANY HAVAS DÜSSELDORF
GERMANY
EGGGGGS -THE PLATFORM PUKER
NORDISK FILM DISTRIBUSJON / CINEMA MOVIE
HYPER INTERACTIVE Oslo NORWAY HYPER GAMES
Oslo
NORWAY
A WORLD WITH NO HEROES
UBISOFT / GHOST RECON WILDLANDS
DDB PARIS FRANCE DDB PARIS
Paris
UBISOFT
FRANCE
Bronze
G01 Branded Tech Online
THE AUDI SANDBOX VR EXPERIENCE
AUDI / AUDI Q5 QUATTRO
POL Oslo NORWAY POL
Oslo
NORWAY
SOCIAL TOOLS
STANLEY BLACK & DECKER DEUTSCHLAND GMBH / LANDING PAGE
DENKWERK Cologne GERMANY DENKWERK
Cologne
GERMANY
ROSHE 2 VR: NEW PERSPECTIVE
NIKE / NIKE
180HEARTBEATS+JUNG VON MATT Warsaw POLAND 180HEARTBEATS+JUNG VON MATT
Warsaw
POLAND
RIMOWA ELECTRONIC TAG
RIMOWA / RIMOWA ELECTRONIC TAG
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
RIMOWA ELECTRONIC TAG
Hamburg
GERMANY
Bronze
LADOSHKI
SBERBANK RUSSIA / PAYMENT SERVICE “LADOSHKI”
BBDO RUSSIA GROUP Moscow RUSSIA BBDO RUSSIA GROUP
Moscow
RUSSIA
#SNOWDRAWINGS
SWISSCOM / -
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
G02 Branded Tech Offline
SHOT/REVERSE SHOT
HUAWEI / HUAWEI P10
BUZZMAN Paris FRANCE BUZZMAN
Paris
FRANCE
MOMENTS FT. BARBARA DAVIDSON
VOLVO CARS / THE NEW VOLVO XC60
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
Silver
MERCEDES-BENZ AMG VRACE
MERCEDES-BENZ SPAIN / A45 AMG
PIXEL AND PIXEL Las Rozas SPAIN PIXEL AND PIXEL
Las Rozas
SPAIN
HORIZON - NORGES BANK EDUCATION CENTRE
NORGES BANK, THE CENTRAL BANK OF NORWAY / HORIZON
HYPER INTERACTIVE Oslo NORWAY HYPER INTERACTIVE
Oslo
NORWAY
GROLSCH AWAKE EXPERIMENT
URSUS BREWERIES / GROLSCH
KUBIS INTERACTIVE Bucharest ROMANIA KUBIS INTERACTIVE
Bucharest
ROMANIA
EARTH7. THE SPACE ROVER DESTINED FOR EARTH
S7 AIRLINES / S7 AIRLINES
ISD GROUP Kiev UKRAINE WIEDEN+KENNEDY AMSTERDAM
THE NETHERLANDS
CORONA PRESENTS #PARAISOSECRETO
AB-INBEV / CORONA
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS WIEDEN+KENNEDY AMSTERDAM
London
THE MILL
THE NETHERLANDS
UNITED KINGDOM
H01 Integrated Multi-Platform Campaign (Online & Offline)
THE SCANIA CLOCK
SCANIA / TRUCKS AND SERVICES
TBWA\STOCKHOLM SWEDEN TBWA\STOCKHOLM
SWEDEN
Short List
OVER THE HORIZON
SAMSUNG MOBILE RUSSIA / SAMSUNG
CHEIL WORLDWIDE Moscow RUSSIA CHEIL WORLDWIDE
Moscow
RUSSIA