Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Fast Moving Consumer Goods
ALWAYS TAKE A STAND
PROCTER & GAMBLE / ALWAYS
MEDIACOM CONNECTIONS Tel Aviv ISRAEL MEDIACOM CONNECTIONS Tel Aviv ISRAEL
RESPONSIBILY THE BEER
UBREW / BEER
McCANN WORLDGROUP Milan ITALY McCANN WORLDGROUP Milan ITALY
COCA-COLA GUESS
COCA-COLA / BEVERAGES
McCANN BUCHAREST ROMANIA UM BUCHAREST ROMANIA
A02 Durable Consumer Goods
? EVERYONE
HEMA / T-SHIRT & LOVE
XXS AMSTERDAM THE NETHERLANDS
RUNTOSCROLL
ADIDAS / ALPHABOUNCE RUNNING SHOES
FRIENDS Moscow RUSSIA
A03 Cars & Automotive Products & Services
MERCEDES-BENZ AMG VRACE
MERCEDES-BENZ SPAIN / A45 AMG
PIXEL AND PIXEL Las Rozas SPAIN
THE SCANIA CLOCK
SCANIA / TRUCKS AND SERVICES
TBWA\STOCKHOLM SWEDEN
#HONDANEXTDOOR
HONDA / CARS
SID LEE Paris FRANCE
A04 Retail, e-Commerce, Restaurants & Fast Food Chains
THE IMPOSSIBLE SIGNING SESSIONS
BOL.COM / ONLINE BOOKSTORE
DDB BRUSSELS BELGIUM MEC BELGIUM Brussels BELGIUM
LOVING "IT"
BURGER KING DEUTSCHLAND GMBH / BURGER KING
GRABARZ & PARTNER Hamburg GERMANY VIZEUM DEUTSCHLAND Wiesbaden GERMANY
Short List
A05 Travel, Transport & Leisure
ANDER`S ROUTE
RUTER / PUBLIC TRANSPORTATION
McCANN OSLO NORWAY IUM Oslo NORWAY
THE CAR2GO CAMEO
CAR2GO GROUP GMBH / CAR2GO CARSHARING
TBWA\GERMANY Düsseldorf GERMANY
GOMME À MACHER
AIR FRANCE / AIR FRANCE
BETC Paris FRANCE
CHROMA
MUSÉE DE L'HOMME / NOUS ET LES AUTRES
MUSEE DE L'HOMME Paris FRANCE
THE WHITE HOUSE
MOVE24 GROUP GMBH / MOVE24 MOVING COMPANY
JUNG VON MATT Hamburg GERMANY
KLM FLIGHT UPGRADER
KLM ROYAL DUTCH AIRLINES / KLM FLIGHT UPGRADER
DDB & TRIBAL AMSTERDAM THE NETHERLANDS
MANFRAN
VIRGIN ATLANTIC / FLIGHT ROUTE
WEBER SHANDWICK London UNITED KINGDOM
VITALITY ROOM
SWISSÔTEL HOTELS & RESORTS / VITALITY ROOM
THJNK Zürich SWITZERLAND
SWEDEN ON AIRBNB
VISITSWEDEN / VISITSWEDEN
FORSMAN & BODENFORS Gothenburg SWEDEN
Silver
TAPESTRY
TOURISM IRELAND / TOURISM IRELAND
TOURISM IRELAND Redmonds Hill IRELAND CARAT London UNITED KINGDOM
A06 Media & Publications
THE TRUTH
DE STANDAARD / DE STANDAARD NEWSPAPER
MORTIERBRIGADE Brussels BELGIUM DE STANDAARD Brussels BELGIUM
Silver
CINEMA CANVAS: COMING SOON TO A CITY NEAR YOU
VRT / CANVAS
MORTIERBRIGADE Brussels BELGIUM CANVAS Brussels BELGIUM
ALL THAT WE SHARE
TV2 / TV2
&CO Copenhagen DENMARK TV2 MARKETING Copenhagen DENMARK
THE MARATHRON
SKY ITALIA / GAME OF THRONES
M&C SAATCHI Milan ITALY SIMPLE AGENCY Milan ITALY
BATMAN BARGES IN
WARNER BROS. / MEDIA AND ENTERTAINMENT
PHD London UNITED KINGDOM PHD London UNITED KINGDOM
YOU MAY NOT KNOW THE NAME. BUT YOU WILL KNOW THE MUSIC.
CLASSIC FM / CLASSIC FM
MR PRESIDENT London UNITED KINGDOM PHD London UNITED KINGDOM
RAIN VS. LIE
TV RAIN / DOZHD / TV RAIN / DOZHD
VOSKHOD Ekaterinburg RUSSIA VOSKHOD Ekaterinburg RUSSIA
IT'S OK TO PLAY
PLAYTIKA / SLOTOMANIA
HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM
LIBÉ DES RÉFUGIÉS
LIBÉRATION / LIBÉRATION NEWSPAPERS
FF PARIS FRANCE FF PARIS FRANCE
A07 Financial Products & Services
SBERBANK NEIGHBORHOODS
SBERBANK / LOANS FOR SMALL BUSINESSES
SBERBANK OF RUSSIA Moscow RUSSIA DENTSU SMART Moscow RUSSIA
Short List
BEYOND MONEY
SANTANDER BANK / 1|2|3 SMART ACCOUNT
MRM//McCANN SPAIN Madrid SPAIN
A08 B2B Products & Services
FEEDITBAG - THE FIRST BAG THAT GIVES LIFE
FEEDitBAG / FEEDITBAG (A 100% BIO-DEGRADABLE BAG)
CHEIL WORLDWIDE Frankfurt GERMANY CHEIL WORLDWIDE Frankfurt GERMANY
BUY A VOICE – FOR FREEDOM OF SPEECH
PEN INTERNATIONAL SWEDEN / VOICE ARCHIVE FOR FREEDOM OF SPEECH
NORD DDB Stockholm SWEDEN NORD DDB Stockholm SWEDEN
A09 Commercial Public Services
BLACK SPOTS
EIR / WIFI CALLING
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND
A10 Corporate Image
PARIS 2024 OLYMPIC DAYS
MAIRIE DE PARIS / PARIS 2024 OLYMPIC BID
UBI BENE Paris FRANCE UBI BENE Paris FRANCE
#SNOWDRAWINGS
SWISSCOM / -
HEIMAT Berlin GERMANY
SERVE YOUR COUNTRY - DO DONKEN
MCDONALD'S / EMPLOYER BRANDING
NORD DDB Stockholm SWEDEN OMD Stockholm SWEDEN
A11 Corporate Social Responsibility
1ST GRRRADE
MARS / PEDIGREE® PET FOOD
BBDO RUSSIA GROUP Moscow RUSSIA BBDO RUSSIA GROUP Moscow RUSSIA
A12 Public Sector
VIOLENCE STOPPING OUTDOOR
HELSINKI POLICE / PUBLIC SERVICE / NATIONAL EMERGENCY NUMBER
TBWA\HELSINKI FINLAND
Bronze
THE VIRTUAL CRASH BILLBOARD
PARISIAN ROAD SAFETY AUTHORITY / PEDESTRIANS ROAD SAFETY
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE Paris FRANCE
A13 Charities & Non-profit
LIKE MY ADDICTION
ADDICT AIDE / ADDICT AIDE
BETC Paris FRANCE
Gold
BRUISE AUTOMAT
TERRES DES FEMMES / AWARENESS FOR DOMESTIC VIOLENCE AGAINST WOMEN
DDB GROUP GERMANY Berlin GERMANY DDB GROUP GERMANY Berlin GERMANY
EYES OF ALEPPO
DEUTSCHES KOMITEE FÜR UNICEF / ANTI-WAR CAMPAIGN
GREY GERMANY Düsseldorf GERMANY GREY MEDIA Düsseldorf GERMANY
DON'T TELL MARTTI
CRISIS MANAGEMENT INITIATIVE (CMI) / PEACE BROKERING
MILTTON Helsinki FINLAND MILTTON Helsinki FINLAND
SKIN MEMORIES
EUROMELANOMA / SKIN CANCER PREVENTION
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM Brussels BELGIUM
FOODIE
INTERNATIONAL SOCIETY FOR HUMAN RIGHTS (IGFM) / CHARITY/NGO
LUKAS LINDEMANN ROSINSKI Hamburg GERMANY
HELP A DANE
DANISH CANCER SOCIETY & TRYGFONDEN / SUN SAFETY
&CO Copenhagen DENMARK OATH Copenhagen DENMARK
Short List
FAIL
NORWEGIAN RED CROSS / FIRST AID
TRY Oslo NORWAY T/A OPT Oslo NORWAY
SWAP MY SEAT FOR ALS
ALS LEAGUE BELGIUM / NON-PROFIT
ALS LEAGUE Leuven BELGIUM
BREAKING POINT
CHILDREN AND YOUTH REHABILITATION CENTER FOR VISUAL ARTS 'FOTO CH’ / CHILDREN AND YOUTH REHABILITATION CENTER FOR VISUAL ARTS 'FOTO CH’
E:MG Moscow RUSSIA DPG Moscow RUSSIA