Title Brand Product / Service Entrant Company Location Idea Creation Company Location Production Company Location Award
A01 Fast Moving Consumer Goods
ELENA
CAMPOFRÍO / NAVIDUL
McCANN SPAIN MADRID SPAIN McCANN SPAIN
MADRID
SPAIN
PABLO
CAMPOFRÍO / NAVIDUL
McCANN SPAIN MADRID SPAIN McCANN SPAIN
MADRID
SPAIN
PERSONALISED CAN
JOHN SMITH’S / JOHN SMITH’S
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM CAIN & ABEL
London
KING HENRY
London
UNITED KINGDOM
A03 Cars & Automotive Products & Services
ABORIANI
MINI ITALIA / THE NEW MINI CONTRYMAN
M&C SAATCHI Milan ITALY M&C SAATCHI
Milan
ITALY
MAORITI
MINI ITALIA / THE NEW MINI CONTRYMAN
M&C SAATCHI Milan ITALY M&C SAATCHI
Milan
ITALY
MONGALIDI
MINI ITALIA / THE NEW MINI CONTRYMAN
M&C SAATCHI Milan ITALY M&C SAATCHI
Milan
ITALY
HILLARY
PNEU EGGER / AUTOMOTIVE PRODUCTS & SERVICES
WIRZ BBDO SWITZERLAND Zürich SWITZERLAND WIRZ BBDO SWITZERLAND
Zürich
SWITZERLAND
ABORTION
PNEU EGGER / AUTOMOTIVE PRODUCTS & SERVICES
WIRZ BBDO SWITZERLAND Zürich SWITZERLAND WIRZ BBDO SWITZERLAND
Zürich
SWITZERLAND
POLITICAL PARTY
PNEU EGGER / AUTOMOTIVE PRODUCTS & SERVICES
WIRZ BBDO SWITZERLAND Zürich SWITZERLAND WIRZ BBDO SWITZERLAND
Zürich
SWITZERLAND
GRAPHIC LANGUAGE
PNEU EGGER / AUTOMOTIVE PRODUCTS & SERVICES
WIRZ BBDO SWITZERLAND Zürich SWITZERLAND WIRZ BBDO SWITZERLAND
Zürich
SWITZERLAND
PROACE COMPACT
TOYOTA NORWAY / TOYOTA PROACE
PER HøJ Oslo NORWAY PER HøJ
Oslo
NORWAY BÅDE
Oslo
NORWAY
PROACE MEDIUM
TOYOTA NORWAY / TOYOTA PROACE
PER HøJ Oslo NORWAY PER HøJ
Oslo
NORWAY BÅDE
Oslo
NORWAY
PROACE LONG
TOYOTA NORWAY / TOYOTA PROACE
PER HøJ Oslo NORWAY PER HøJ
Oslo
NORWAY BÅDE
Oslo
NORWAY
SMART ELECTRIC SYMPHONY
DAIMLER AG / SMART / SMART ELECTRIC DRIVE
BBDO GROUP GERMANY Berlin GERMANY BBDO GROUP GERMANY
Berlin
GERMANY EFFEKTSCHMIEDE
Cologne
KLANG ID BERLIN
Düsseldorf
CRAFTWORK
GERMANY
ANGELA MERKEL
AUDI AUSTRALIA / AUDI GENUINE PARTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY HESSE STUDIOS
Berlin
GERMANY
DAVID HASSELHOFF
AUDI AUSTRALIA / AUDI GENUINE PARTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY HESSE STUDIOS
Berlin
GERMANY
HEIDI KLUM
AUDI AUSTRALIA / AUDI GENUINE PARTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY HESSE STUDIOS
Berlin
GERMANY
COLOGNE
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
Bronze
HAMBURG
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
Bronze
BERLIN
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
Bronze
FIRE
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
MOTHER
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
SIGNS
VOLKSWAGEN AG / VOLKSWAGEN AG
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY STUDIO FUNK
Hamburg
GERMANY
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
FRESH AND ALIVE
GREEN LOVERS / RADIO SPOT
THJNK Hamburg GERMANY THJNK
Hamburg
GERMANY
DIVA
ORION VERSAND GMBH & CO. KG / ORION SEX TOYS
LUKAS LINDEMANN ROSINSKI Hamburg GERMANY LUKAS LINDEMANN ROSINSKI
Hamburg
GERMANY 2WEI MUSIC
Hamburg
HASTINGS MUSIC
Hamburg
GERMANY
Short List
ROCKSTAR
ORION VERSAND GMBH & CO. KG / ORION SEX TOYS
LUKAS LINDEMANN ROSINSKI Hamburg GERMANY LUKAS LINDEMANN ROSINSKI
Hamburg
GERMANY 2WEI MUSIC
Hamburg
HASTINGS MUSIC
Hamburg
GERMANY
Short List
WARDROBE
HARVEY NICHOLS / HARVEY NICHOLS
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM 750MPH
London
UNITED KINGDOM
CAR THIEF
HARVEY NICHOLS / HARVEY NICHOLS
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM 750MPH
London
UNITED KINGDOM
GATECRASHER
HARVEY NICHOLS / HARVEY NICHOLS
adam&eveDDB London UNITED KINGDOM adam&eveDDB
London
UNITED KINGDOM 750MPH
London
UNITED KINGDOM
DALLAS & RED ONION (TRAP REMIX)
SIBYLLA / SIBYLLA HOT DOGS
VOLT Stockholm SWEDEN VOLT
Stockholm
SWEDEN FLICKORNA LARSSON
Stockholm
SWEDEN
BBQ JALAPENO (METAL EDITION)
SIBYLLA / SIBYLLA HOT DOGS
VOLT Stockholm SWEDEN VOLT
Stockholm
SWEDEN FLICKORNA LARSSON
Stockholm
SWEDEN
RELISH & CHEESE (WAIL VERSION)
SIBYLLA / SIBYLLA HOT DOGS
VOLT Stockholm SWEDEN VOLT
Stockholm
SWEDEN FLICKORNA LARSSON
Stockholm
SWEDEN
FOOTBALL
DECATHLON / SPORTS MEGASTORE
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM RAYGUN
Brussels
BELGIUM
TENNIS
DECATHLON / SPORTS MEGASTORE
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM RAYGUN
Brussels
BELGIUM
BADMINTON
DECATHLON / SPORTS MEGASTORE
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM RAYGUN
Brussels
BELGIUM
SUMO
DECATHLON / SPORTS MEGASTORE
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM RAYGUN
Brussels
BELGIUM
CYCLISTS
DECATHLON / SPORTS MEGASTORE
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM RAYGUN
Brussels
BELGIUM
DAMIEN HIRST
SPECSAVERS / SPECSAVERS
HEISHOLT INC Oslo NORWAY HEISHOLT INC
Oslo
NORWAY SAGVEIEN RESORT
Oslo
NORWAY
TROJAN HORSE
SPECSAVERS / SPECSAVERS
HEISHOLT INC Oslo NORWAY HEISHOLT INC
Oslo
NORWAY SAGVEIEN RESORT
Oslo
NORWAY
ZIDANE
SPECSAVERS / SPECSAVERS
HEISHOLT INC Oslo NORWAY HEISHOLT INC
Oslo
NORWAY SAGVEIEN RESORT
Oslo
NORWAY
A05 Media & Publications
THE SOUND OF FOOTBALL
VIASAT / CHAMPIONS LEAGUE ON VIASAT
MORGENSTERN Oslo NORWAY MORGENSTERN
Oslo
NORWAY
WAIT AND SI
VRT / CANVAS
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM RISTRETTOFILMS
Tervuren
RAYGUN
Brussels
BELGIUM
A SHOW FOR THE WHOLE FA-MI-LA
VRT / CANVAS
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM RISTRETTOFILMS
Tervuren
RAYGUN
Brussels
BELGIUM
A06 Financial Products & Services, Commercial Public Services, B2B Products & Services
SMALL PRINT - FACTORY
VHV VERSICHERUNGEN / VHV INSURANCE
SCHOLZ & FRIENDS Berlin GERMANY SCHOLZ & FRIENDS HAMBURG
GERMANY HASTINGS MUSIC
Hamburg
PIRATE GROUP
Toronto
GERMANY
CANADA
SMALL PRINT - MARRIAGE
VHV VERSICHERUNGEN / VHV INSURANCE
SCHOLZ & FRIENDS Berlin GERMANY SCHOLZ & FRIENDS HAMBURG
GERMANY HASTINGS MUSIC
Hamburg
PIRATE GROUP
Toronto
GERMANY
CANADA
SMALL PRINT - USED CAR
VHV VERSICHERUNGEN / VHV INSURANCE
SCHOLZ & FRIENDS Berlin GERMANY SCHOLZ & FRIENDS HAMBURG
GERMANY HASTINGS MUSIC
Hamburg
PIRATE GROUP
Toronto
GERMANY
CANADA
2GB OF LOVE ON VALENTINES DAY
TELE2 / TELE2 MOBILE
INDIE Amsterdam THE NETHERLANDS INDIE
Amsterdam
TELE2
Amsterdam
THE NETHERLANDS INDIE
Amsterdam
THE NETHERLANDS
JELLYFISH
BASE / MOBILE PHONES
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM SONICVILLE
Brussels
BELGIUM
MUSHROOM
BASE / MOBILE PHONES
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM SONICVILLE
Brussels
BELGIUM
FAN
BASE / MOBILE PHONES
DDB BRUSSELS BELGIUM DDB BRUSSELS
BELGIUM SONICVILLE
Brussels
BELGIUM