2018 Print & Outdoor Craft

"YOUNG MAN"

Short List
ClientTHE SALVATION ARMY FINLAND
Category A04. Photography
Title"YOUNG MAN"
Product/ServiceCHARITY
Entrant THE SALVATION ARMY FINLAND Helsinki, FINLAND
Idea Creation MAKE IT SIMPLE Helsinki, FINLAND
Production ONNI WILJAMI KINNUNEN PHOTOGRAPHY Oulu, FINLAND
Additional Company GRANO HELSINKI, FINLAND
Credits
Name Company Position
Jarkko Tuuri, Jukka Mannio Make it Simple Creative Director
Pia Eiro Make it Simple Account Director
Anne Fredriksson The Salvation Army Finland Marketing Director
Onni Wiljami Kinnunen Onni Wiljami Kinnunen Photography Photographer
Pirjo Ketola Vizeum Account manager

Cultural/Context information for the jury

The Salvation Army Finland is one of the best-known charitable organizations in Finland. The new “Help People” fundraising campaign was launched in 2017. It helps people in need: young adults, families and senior citizens that are alienated from the society. Alienation means that social contacts and networks disappear. A person is left alone in the midst of trouble.