Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Data-enhanced Creativity
A TOUCH OF HISTORY
SAMSUNG
EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Short List
THE RIPPLE EFFECT GENERATOR
DNB
B2B
POL Oslo NORWAY POL
Oslo
NORWAY
Short List
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND
NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND ROTHCO | ACCENTURE INTERACTIVE
Dublin
IRELAND
Grand Prix
A02 Data-driven Targeting
VLOGGERS' SWAP
TELEKOM
UNLIMITED INTERNET
TELEKOM ROMANIA Bucharest ROMANIA LEO BURNETT
Bucharest
ROMANIA
Bronze
A03 Data-driven Consumer Product
BORDEAUX 2050
AJE
WINE BOTTLE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
Short List
A04 Data Storytelling
A TOUCH OF HISTORY
SAMSUNG
EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Short List
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN
TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN PS21
Madrid
SPAIN
Bronze
BORDEAUX 2050
AJE
WINE BOTTLE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
Bronze
A05 Data Visualisation
FOOTBALL DECODED
MICROSOFT
XBOX / FIFA 18
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
Silver
THE RIPPLE EFFECT GENERATOR
DNB
B2B
POL Oslo NORWAY POL
Oslo
NORWAY
Bronze
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS)
ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
Gold
A09 Creative Data Collection & Research
HYPERTARGETED AFTER SALES
PEUGEOT, CITROËN, AND DS
AFTERSALES AUTOMOBILE SERVICES (MAINTENANCE)
HAVAS MEDIA Amsterdam THE NETHERLANDS HAVAS MEDIA
Amsterdam
THE NETHERLANDS
Short List
THE VOICE OF VOICES
NEMO
HEALTHCARE
McCANN MILAN ITALY McCANN MILAN
ITALY
Short List
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND
NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND ROTHCO | ACCENTURE INTERACTIVE
Dublin
IRELAND
Silver