Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Data-enhanced Creativity
SUPERDRIVES
VOLKSWAGEN / VOLKSWAGEN GOLF GTI
TRIBAL WORLDWIDE London UNITED KINGDOM TRIBAL WORLDWIDE
London
UNITED KINGDOM
THE SURF BELT
TELE2 SWEDEN / TELE2 SWEDEN
TELE2 Stockholm SWEDEN PRIME WEBER SHANDWICK
Stockholm
SWEDEN
JFK UNSILENCED
THE TIMES/NEWS UK & IRELAND / NEWSPAPER
ROTHCO | ACCENTURE INTERACTIVE Dublin IRELAND ROTHCO | ACCENTURE INTERACTIVE
Dublin
IRELAND
Grand Prix
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN PS21
Madrid
SPAIN
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY POL
Oslo
NORWAY
Short List
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Short List
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN GULLERS GRUPP
Stockholm
RAOUL WALLENBERG ACADEMY
Stockholm
SWEDEN
HEARTBEAT PROJECT
PEPSICO / ADRENALINE RUSH
FRIENDS Moscow RUSSIA FRIENDS
Moscow
STEREOTACTIC
Moscow
RUSSIA
UTAIR DREAM DESTINATION EXPERIMENT
UTAIR AIRLINES / UTAIR AIRLINES
FRIENDS Moscow RUSSIA FRIENDS
Moscow
RUSSIA
THE SLEEP DATA DIET
MENZIS / INSURANCE
DDB Amsterdam THE NETHERLANDS DDB
Amsterdam
TRIBAL
Amstelveen
THE NETHERLANDS
PARADISE FOUND
SAS / SAS VIYA
CHEIL GERMANY Frankfurt GERMANY CHEIL GERMANY
Frankfurt
GERMANY
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN / ETHIOPIAN AID
BBDO Berlin GERMANY BBDO
Berlin
GERMANY
A02 Data-driven Targeting
VLOGGERS' SWAP
TELEKOM / UNLIMITED INTERNET
TELEKOM ROMANIA Bucharest ROMANIA LEO BURNETT
Bucharest
ROMANIA
Bronze
SECRET SANTA: HOW SMALL BUSINESS WON WINTER HOLIDAYS
BANK OF GEORGIA / BANK
REDBERRY Tbilisi GEORGIA REDBERRY
Tbilisi
J. WALTER THOMPSON METRO
Tbilisi
GEORGIA
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
YOUR DREAM HOLIDAY IN ONE CLICK
VACANCESELECT / VACANCESELECT
DEPT Amsterdam THE NETHERLANDS DEPT
Amsterdam
THE NETHERLANDS
HELP FOR HELP
STIFTUNG MENSCHEN FÜR MENSCHEN / ETHIOPIAN AID
BBDO Berlin GERMANY BBDO
Berlin
GERMANY
A03 Data-driven Consumer Product
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN PS21
Madrid
SPAIN
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
Short List
THE EMOTION BURGER
BURGER BRAND BELGUM / FASTFOOD CHAIN
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
A04 Data Storytelling
CLOSER THAN YOU THINK
CHILD FOCUS / BELGIAN CENTER FOR MISSING CHILDREN
WUNDERMAN Antwerp BELGIUM WUNDERMAN
Antwerp
BELGIUM
DATABLOOM
PUBLICIS.SAPIENT (SELF-PROMOTION) / SELF -PROMOTION
SAPIENTRAZORFISH London UNITED KINGDOM SAPIENTRAZORFISH
London
UNITED KINGDOM
#ROMANOVS100: 4,000 PHOTOS. 4 SOCIAL NETWORKS. 1 FAMILY.
RT / DOCUMENTARY SOCIAL MEDIA PROJECT #ROMANOVS100
RT Moscow RUSSIA RT
Moscow
RUSSIA
SEARCHING FOR THE SPECIAL COLOUR OF SEVILLE
DIAGEO SPAIN / TANQUERAY FLOR DE SEVILLA
PS21 Madrid SPAIN PS21
Madrid
SPAIN
Bronze
BORDEAUX 2050
AJE / WINE BOTTLE
McCANN PARIS FRANCE McCANN PARIS
FRANCE
Bronze
A TOUCH OF HISTORY
SAMSUNG / EDUCATIONAL APP
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Short List
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN GULLERS GRUPP
Stockholm
RAOUL WALLENBERG ACADEMY
Stockholm
SWEDEN
PARADISE FOUND
SAS / SAS VIYA
CHEIL GERMANY Frankfurt GERMANY CHEIL GERMANY
Frankfurt
GERMANY
5 MIN AND 13 SECONDS OF PARKING
SMART / A SMART CAR
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM
A05 Data Visualisation
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY POL
Oslo
NORWAY
Bronze
FOOTBALL DECODED
MICROSOFT / XBOX / FIFA 18
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
Silver
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
BLINDMETERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
Gold
HEARTBEAT PROJECT
PEPSICO / ADRENALINE RUSH
FRIENDS Moscow RUSSIA FRIENDS
Moscow
STEREOTACTIC
Moscow
RUSSIA
A06 Data-technology
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
LUFTHANSA "FOLLOW THE PLAN"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY KOLLE REBBE | ACCENTURE INTERACTIVE
Hamburg
GERMANY
A07 Use of Real-time Data
TURKISH AIRLINES FLIGHT TRACKER
TURKISH AIRLINES / TURKISH AIRLINES FLIGHT TRACKER
TURKISH AIRLINES Istanbul TURKEY EFABRIKA
Istanbul
TURKEY
WORLD'S MOST SHARED MOMENTS
HEINEKEN / HEINEKEN
POKE London UNITED KINGDOM POKE
London
UNITED KINGDOM
JR. FORECAST
KRONANS APOTEK (PHARMACY) / JR. FORECAST
PERFECT FOOLS Stockholm SWEDEN PERFECT FOOLS
Stockholm
SWEDEN
TOXIC TOBY CLEAN AIR BEAR
BREEZOMETER / BREEZOMETER
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
ROSE INDEX
THE VILLAGE / AN ONLINE MOSCOW MAGAZINE
LEO BURNETT MOSCOW RUSSIA LEO BURNETT MOSCOW
RUSSIA
LUFTHANSA "FOLLOW THE PLAN"
DEUTSCHE LUFTHANSA AG / LUFTHANSA
KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg GERMANY KOLLE REBBE | ACCENTURE INTERACTIVE
Hamburg
GERMANY
FREE DEMOCRATS "MOVING PARLIAMENT. THE HUMAN FUELED BRAND DESIGN."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
BEHIND THE NUMBERS
OVK / PEVR (PARENTS OF ROAD VICTIMS) / ROAD SAFETY ORGANISATION
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
THE RAOUL WALLENBERG ALGORITHM
RAOUL WALLENBERG ACADEMY / THE RAOUL WALLENBERG ALGORITHM
GULLERS GRUPP Stockholm SWEDEN GULLERS GRUPP
Stockholm
RAOUL WALLENBERG ACADEMY
Stockholm
SWEDEN
A08 Social Data & Insight
MANY MINI
MINI / -
WE ARE SOCIAL Milan ITALY WE ARE SOCIAL
Milan
ITALY
THE RIPPLE EFFECT GENERATOR
DNB / B2B
POL Oslo NORWAY POL
Oslo
NORWAY