FREE DEMOCRATS "MADE OF DEFEAT – A PHOTOGRAPHIC TALE."
| Title | FREE DEMOCRATS "MADE OF DEFEAT – A PHOTOGRAPHIC TALE." |
| Brand | FREE DEMOCRATS |
| Product/Service | POLITICAL PARTY |
| Category |
C01. Editorial |
|
Entrant
|
HEIMAT Berlin, GERMANY
|
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Idea Creation
|
HEIMAT Berlin, GERMANY
|
|
PR
|
HEIMAT Berlin, GERMANY
|
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Production
|
HEIMAT Berlin, GERMANY
|
Credits
| Matthias Storath |
HEIMAT, Berlin |
Chief Creative Officer |
| Guido Heffels |
HEIMAT, Berlin |
Chief Creative Officer |
| Felix Brockmeyer |
HEIMAT, Berlin |
Copywriter |
| Sebastian Stumpf |
HEIMAT, Berlin |
Copywriter |
| Berthold Brodowski |
HEIMAT, Berlin |
Copywriter |
| Felix Steiner |
HEIMAT, Berlin |
Art Director |
| Esra Gülmen |
HEIMAT, Berlin |
Art Director |
| Andreas Mengele |
HEIMAT, Berlin |
Strategy |
| Sven Goldbach |
HEIMAT, Berlin |
Social Media Manager |
| Martin Glöckner |
HEIMAT, Berlin |
Graphic |
| Tim Krieger |
HEIMAT, Berlin |
Graphic |
| Oliver Kindermann |
HEIMAT, Berlin |
Graphic |
| Bogdan Rackow |
HEIMAT, Berlin |
Graphic |
| Daniel Rosenthal |
Daniel Rosenthal |
Photography |
| Charlotte Kühn |
HEIMAT, Berlin |
Agency Producer |
| Facundo Prats |
HEIMAT, Berlin |
Cinematographer |
| Jonas Schubert |
HEIMAT, Berlin |
Editor |
| Marco Thau |
HEIMAT, Berlin |
Editor |
| Jan Lagowski |
HEIMAT, Berlin |
Editor |
| Marcel Neumann |
Mokoh Music |
Music Producer |
| Stephan Moritz |
Mokoh Music |
Music Producer |
Describe the creative idea
The idea was to portrait the hard way back into the parliament. Therefore, the pictures used in the campaigning video are all about authenticity. No success stories. No photoshop. No smiling faces. In 90 seconds over 100 black and white pictures are presented.
Describe the execution
The campaigning video was published in summer 2017, right before the elections.