2018 Creative Effectiveness

Title Brand Product / Service Entrant Company Country Award
A01 Creative Effectiveness
TIMELESS
LACOSTE / LACOSTE
BETC Paris FRANCE
GIVE THE RAINBOW
SKITTLES, MARS / SKITTLES
adam&eveDDB London UNITED KINGDOM
Grand Prix
BUSTER THE BOXER
JOHN LEWIS / CHRISTMAS GIFTING
adam&eveDDB London UNITED KINGDOM

Award

THE SWEDISH NUMBER
THE SWEDISH TOURIST ASSOCIATION / SWEDEN
INGO Stockholm SWEDEN
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL
MICROSOFT / XBOX DESIGN LAB
McCANN LONDON UNITED KINGDOM
Short List
NO MORE EXCUSES
HEINEKEN / HEINEKEN
PUBLICIS ITALY Milan ITALY

Award

FREE DEMOCRATS "DARK DIARIES"
TBC / TBC
HEIMAT Berlin GERMANY
A02 Creative Effectiveness for Good
THE HUMAN BILLBOARD
LE CRAN / ANTI RACISM CAMPAIGN
LEO BURNETT FRANCE Paris FRANCE
Short List