Title	CHANGING SHOCK ABSORBER - CHANGE SPRING TOO
Brand	KYB
Product/Service	KYB PRODUCTS
Category	B04. Consumer Durables
Entrant	RED KEDS Moscow, RUSSIA
Idea Creation	RED KEDS Moscow, RUSSIA

Name	Company	Position
Sergey Andreev	REDKEDS	Group Head
Victor Anokhin	REDKEDS	Creative Group Head
Kirill Mitrofanov	REDKEDS	Junior Copywriter
Evgeniy Kurlaev	REDKEDS	Video Art director
Ekaterina Lyaskovskaya	REDKEDS	Art director
Anastasia Kvasova	REDKEDS	Designer
Anna Levant	REDKEDS	Head of strategy
Yana Shilova	REDKEDS	Strategist
Ivan Kopylov	REDKEDS	Producer
Pantera Films	Pantera Films	Production
Aleksandra Solovyova	REDKEDS	Manager

Write a short summary of what happens in the film

Japan has a lot of traditions that seem strange to us. But exactly the strict following of traditions and honoring the wisdom of the ancestors affected Japanese people to become the most famous perfectionists on the planet. We decided to show that changing car shock absorber with spring is a cultural tradition of Japanese people that has come to us through the ages.