| Title | THINK SAFETY |
| Brand | MSB - SWEDISH CIVIL CONTINGENCIES AGENCY |
| Product/Service | GOVERMENTAL AUTHORITY |
| Category |
B13. Not-for-profit / Charity /Government |
|
Entrant
|
MSB - SWEDISH CIVIL CONTINGENCIES AGENCY Stockholm, SWEDEN
|
|
Idea Creation
|
LE BUREAU Stockholm, SWEDEN
|
|
Production
|
B-REEL Stockholm, SWEDEN
|
Credits
| Josephine Wallin |
Le Bureau |
Creative Director |
| Hjalmar Delehag |
Le Bureau |
Copywriter |
| Anna Nylander |
Le Bureau |
Account Manager |
| Amanda Bermheden |
Le Bureau |
Account Director |
| Mimmi Ericsson |
Le Bureau |
Designer |
| Artur Wolgers |
B-reel |
Director |
| Olle Bergman |
B-reel |
Director |
| Marcus Henricsson |
B-reel |
Producer |
Write a short summary of what happens in the film
On a busy square in the middle of Stockholm, a man climbs up a ladder and starts talking to the public with a megaphone. He talks about what he had for lunch, where he lives, when he will be travelling, the nice stuff he has at home and the daughters passport. On the building behind him is a big digital billboard where he shows pictures of everything. In the end a text appears: Why do we share information on the internet, that we would never share in reality.