”THE ENTREPRENEUR’S JOURNEY”
| Title | ”THE ENTREPRENEUR’S JOURNEY” |
| Brand | THE FEDERATION OF FINNISH ENTERPRISES |
| Product/Service | CORPORATE IMAGE |
| Category |
A10. B2B |
|
Entrant
|
THE FINNISH ENTREPRENEURS HELSINKI, FINLAND
|
|
Idea Creation
|
MAKE IT SIMPLE Helsinki, FINLAND
|
|
Production
|
OTTO PRODUCTION Helsinki, FINLAND
|
Credits
| Jarkko Tuuri, Jukka Mannio |
Make it Simple |
Creative Director |
| Pia Eiro |
Make it Simple |
Account Director |
| Johanna Hallikainen |
Suomen Yrittäjät |
Marketing Manager |
| Maarit Kattilakoski |
Suomen Yrittäjät |
Designer |
| Markus Virpiö |
|
Director |
| Risto Nikkilä |
Otto Production |
Producer |
| - |
Humina |
Sound |
| - |
PostControl |
PostControl |
Write a short summary of what happens in the film
The film shows Johannes Gutenberg, Henry Ford and a Nokia engineer early on their careers. At first they are laughing stocks because their innovations are groundbreaking and people prefer old techniques. At the end we see a struggling entrepreneur of the future. Even seagulls laugh at her. The film shows that for entrepreneurs there is no such thing as overnight success. But when the entrepreneurs succeed the whole society benefits.
Cultural/Context information for the jury
The Federation of Finnish Enterprises is an interest organization that helps and promotes small and medium-sized enterprises.