Title Brand Product / Service Entrant Company Country Production Company Country Award
B08 Leisure
URBAN FOOTBALL
MAHOU / FOOTBALL TOURNAMENT
MRM//McCANN SPAIN Madrid SPAIN
ALL FOR TECHNO
NEOPOP / NEOPOP FESTIVAL
PARTNERS Lisbon PORTUGAL SHOW OFF FILMS Lisbon PORTUGAL
B10 B2B
FINLANDIA BY FOREST MACHINES
NESTE & PONSSE / NESTE OILS & PONSSE FOREST MACHINES
KURIO, THE SOCIAL MEDIA AGENCY Helsinki FINLAND NO-OFFICE Helsinki FINLAND
TOCHKA BANK. ENTREPRENEURED IN THE HEAD
TOCHKA BANK / TOCHKA BANK
VOSKHOD Ekaterinburg RUSSIA DADDY'S FILM Moscow RUSSIA
IZETTLE - FOR THE SELFMADE
IZETTLE / IZETTLE
EDELMAN DEPORTIVO Stockholm SWEDEN ICONOCLAST London / COFFEE AND TV London UNITED KINGDOM
IMAGINE IMPACT
DALLAS ANTWERP / DALLAS ANTWERP
DALLAS ANTWERP BELGIUM LANDVOGEL Antwerpen BELGIUM
DAS HANDWERK "SO? WHAT DID YOU DO TODAY?"
DAS HANDWERK / IMAGE FILM
HEIMAT Berlin GERMANY BIGFISH FILMPRODUKTION Berlin GERMANY
PUMP IT UP
VOLVO CONSTRUCTION EQUIPMENT / VOLVO CONSTRUCTION EQUIPMENT’S EXCAVATORS
FORSMAN & BODENFORS Gothenburg SWEDEN THE PRODUCERS SWEDEN Stockholm / SWISS INTERNATIONAL Stockholm SWEDEN
Short List
THE GLASS LABYRINTH
SANDVIK / SELF-DRIVING MINING MACHINES
FORSMAN & BODENFORS Gothenburg SWEDEN NEW LAND Stockholm SWEDEN
LIGHT THE LIGHTS
VOLVO BUSES / VOLVO 7900 ELECTRIC
VALENTIN & BYHR Gothenburg SWEDEN NEVERTHELESS Gothenburg SWEDEN
A CONCRETE STORY
FORMBETONG / CONCRETE
STRAYS Stockholm SWEDEN SLUTET ÄR NÄRA Stockholm SWEDEN
B11 Consumer Services
DRUMMER RABBIT
YAPI KREDI / MOBILE BANKING
YAPI KREDI PRIVATE BANK Istanbul TURKEY KRAKEN ISTANBUL TURKEY
YOU ARE DIGITALIZATION
ELISA / TELECOMMUNICATIONS, ICT AND DIGITAL SERVICES
BOB THE ROBOT Helsinki FINLAND COCOA Helsinki FINLAND
CAR INSURANCE MUSICAL
FRI:DAY / CAR INSURANCE, PAY PER KILOMETRE
DOG EAR FILMS Berlin GERMANY DOG EAR FILMS Berlin GERMANY
ELECTRICIAN
UBS / BANKING
PUBLICIS COMMUNICATIONS SCHWEIZ Zürich SWITZERLAND
Short List
FORESTER
UBS / BANKING
PUBLICIS COMMUNICATIONS SCHWEIZ Zürich SWITZERLAND
PEDESTRIAN
UBS / BANKING
PUBLICIS COMMUNICATIONS SCHWEIZ Zürich SWITZERLAND CZAR FILM ZüRICH SWITZERLAND
THE WOODEN BEADED MASSAGING CAR SEAT
UBS / BANKING
PUBLICIS COMMUNICATIONS SCHWEIZ Zürich SWITZERLAND CZAR FILM ZüRICH SWITZERLAND
B12 Corporate Social Responsibility (CSR) / Corporate Image
AXA: NUN
AXA INSURANCE / AXA INSURANCE
SAATCHI & SAATCHI UKRAINE Kiev UKRAINE
B13 Not-for-profit / Charity /Government
HOME FOR CHRISTMAS
THE NORWEGIAN CANCER SOCIETY / CANCER RESEARCH
KITCHEN Oslo NORWAY NICE ONE Oslo NORWAY
THE LUNCHBOX
BUFDIR / FOSTER CARE
THE NORWEGIAN DIRECTORATE FOR CHILDREN, YOUTH AND FAMILY AFFAIRS Oslo NORWAY WILLY NIKKERS Oslo NORWAY
”ALONE”
THE SALVATION ARMY FINLAND / CHARITY
THE SALVATION ARMY FINLAND Helsinki FINLAND OTTO PRODUCTION Helsinki / HUMINA Helsinki FINLAND
THE MOST BIZARRE WEDDING TRADITION
SAVE THE CHILDREN AND DANIDA / NGO
ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK GOBSMACK PRODUCTIONS Copenhagen DENMARK
ADOLF'S ONLINE STRATEGY
GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER / GESICHT ZEIGEN!
OGILVY GERMANY Frankfurt GERMANY SINUS AV STUDIO Frankfurt GERMANY
TOGETHER AGAINST CANCER
CANCERFONDEN / CANCERFONDEN
KING Stockholm SWEDEN NEWLAND Stockholm / CHIMNEY Stockholm SWEDEN
DARE TO SPONSOR
SPECIAL OLYMPICS BELGIUM / INTEGRATED SPORTS & PLAY UNIFIED
LDV UNITED Antwerp BELGIUM CAVIAR Brussels / PIXMIX STUDIOS Berchem BELGIUM
MESSAGE FROM SWEDEN
FRAUENZENTRALE / CENTER FOR WOMEN
PUBLICIS COMMUNICATIONS SCHWEIZ Zürich SWITZERLAND
CLOSER THAN YOU THINK
CHILD FOCUS / BELGIAN CENTER FOR MISSING CHILDREN
WUNDERMAN Antwerp BELGIUM STATIC FILMS Antwerp BELGIUM
THINK SAFETY
MSB - SWEDISH CIVIL CONTINGENCIES AGENCY / GOVERMENTAL AUTHORITY
MSB - SWEDISH CIVIL CONTINGENCIES AGENCY Stockholm SWEDEN B-REEL Stockholm SWEDEN
SHARE IT TO STOP IT
HUNGARIAN INTERCHURCH AID / HUNGARIAN INTERCHURCH AID
ACG ADVERTISING AGENCY Budapest HUNGARY UMBRELLA Budapest HUNGARY
DEBUT
EUROPEAN COMMISSION - DIRECTORATE GENERAL FOR COMMUNICATION / THE EUROPEAN UNION
ICF MOSTRA Brussels BELGIUM ICF MOSTRA Brussels / CAVIAR Brussels BELGIUM
OONA
EUROPEAN COMMISSION - DIRECTORATE GENERAL FOR COMMUNICATION / THE EUROPEAN UNION
ICF MOSTRA Brussels BELGIUM ICF MOSTRA Brussels / CAVIAR Brussels BELGIUM
BEFRIEND
NIKA, A CHARITABLE FUND FOR HOMELESS ANIMALS ASSISTANCE / SOCIAL ADVERTISING PROJECT FOR SHELTER DOGS SUPPORT
DPG Moscow RUSSIA VERSUS PICTURES Moscow / DPG Moscow RUSSIA
CROSSABILITY
SALVADOR ASSOCIATION / SALVADOR ASSOCIATION
PARTNERS Lisbon PORTUGAL GARAGE Lisbon PORTUGAL
C01 Viral Film
UGLY IN THE 90S WEB
SKODA FRANCE / SKODA
ROSAPARK Paris FRANCE BIG PRODUCTIONS Paris FRANCE
IT'S OK
OAKLEY / CLOTHES
WANDA PRODUCTIONS Paris FRANCE WANDA PRODUCTIONS Paris FRANCE
TRANSFER THE FAN
BUNDESLIGA / FANHOOD OF THE BUNDESLIGA
DUVAL GUILLAUME Brussels BELGIUM ADULT IMAGE Brussels BELGIUM
Short List
THE 90-MINUTE CHALLENGE
ST HUBERT / ST HUBERT OMEGA 3
CLM BBDO Paris FRANCE GANG FILMS Paris FRANCE
D01 Screens & Events
MCLAREN FEARLESSLY FORWARD
MCLAREN / MCLAREN
WING London UNITED KINGDOM WING London UNITED KINGDOM
THE 8 EXPERIENCE
BMW (SWITZERLAND) AG / BMW 8
SERVICEPLAN SUISSE Zürich SWITZERLAND SHINING PICTURES Zürich SWITZERLAND
EQUAL PAY
IB WOMEN / GENDER PAY GAP
McCANN SPAIN Madrid SPAIN LEE FILMS Madrid SPAIN
Short List
D02 Micro-film
ELDERLY COUPLE
VOLVO CARS / VOLVO V60
FORSMAN & BODENFORS Gothenburg SWEDEN SMUGGLER London / CHIMNEY Stockholm UNITED KINGDOM / SWEDEN
LATE
VOLVO CARS / VOLVO V60
FORSMAN & BODENFORS Gothenburg SWEDEN SMUGGLER London / CHIMNEY Stockholm UNITED KINGDOM / SWEDEN
NEW BORN
VOLVO CARS / VOLVO V60
FORSMAN & BODENFORS Gothenburg SWEDEN SMUGGLER London / CHIMNEY Stockholm UNITED KINGDOM / SWEDEN
PARTY OF FIVE
VOLVO CARS / VOLVO V60
FORSMAN & BODENFORS Gothenburg SWEDEN SMUGGLER London / CHIMNEY Stockholm UNITED KINGDOM / SWEDEN
SINGLE DAD
VOLVO CARS / VOLVO V60
FORSMAN & BODENFORS Gothenburg SWEDEN SMUGGLER London / CHIMNEY Stockholm UNITED KINGDOM / SWEDEN
THE 3.5 SEC BUMPER ADS
JAGUAR / JAGUAR F-TYPE
M&C SAATCHI TEL AVIV Herzliya ISRAEL
BIKE PYRAMID
INSTAGRAM / IGTV
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS CANADA Barcelona / GLASSWORKS Barcelona SPAIN
DANCE FLOOR
INSTAGRAM / IGTV
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS CANADA Barcelona / GLASSWORKS Barcelona SPAIN
CHOIR
INSTAGRAM / IGTV
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS CANADA Barcelona / GLASSWORKS Barcelona SPAIN