Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Food & Drink
EXTRÄA HD
HÄAGEN DAZS / ICE CREAM ON DEMAND
PROXIMITY Boulogne-Billancourt FRANCE PROXIMITY
Boulogne-Billancourt
FRANCE
EVENING SNACKING
KELLOGG'S / CRUNCHY NUT
DIGITAS London UNITED KINGDOM DIGITAS
London
KELLOGG'S UK & IRELAND
Dublin
UNITED KINGDOM
IRELAND
DISCOVER A WORLD OF FLAVOUR
KELLOGG'S / PRINGLES
DIGITAS London UNITED KINGDOM DIGITAS
London
KELLOGG'S UK & IRELAND
Dublin
UNITED KINGDOM
IRELAND
THE SOCIAL BEER
SPENDRUPS BRYGGERI AB / NORRLANDS GULD
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
A03 Healthcare
GOODBYE TO THE MIDDLE AGES!
INVITRO / INVITRO
POSSIBLE MOSCOW RUSSIA POSSIBLE MOSCOW
RUSSIA
A04 Consumer Durables
EXTREME REPS
EPSON / ECOTANK PRINTER
WEBER SHANDWICK London UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
THE GALLERY OF EMERGING SPECIES
HASBRO / PLAY-DOH
DDB PARIS FRANCE DDB PARIS
FRANCE
Short List
WELCOME LISTENERS
HIFI KLUBBEN / HIFI KLUBBEN
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
SUSTAIN
HUAWEI / P20
FCB INFERNO London UNITED KINGDOM FCB INFERNO
London
UNITED KINGDOM
THE STRELLSON LIKE SHOP
STRELLSON / STRELLSON LIKE SHOP
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
THE INDOOR GENERATION
VELUX / VELUX
&CO Copenhagen DENMARK &CO
Copenhagen
DENMARK
Short List
A05 Automotive
AUDI QUATTRO COASTER
AUDI / AUDI QUATTRO
POL Oslo NORWAY POL
Oslo
NORWAY
MERCEDES-BENZ TRUCKS ONLINE
DAIMLER AG / MERCEDES-BENZ TRUCKS
DAIMLER Stuttgart GERMANY MENSEMEDIA GESELLSCHAFT FüR NEUE MEDIEN
Duesseldorf
GERMANY
ADS THAT STICK
LEXUS / GIPHY STICKER PACK
ADWATCH ISOBAR Moscow RUSSIA ADWATCH ISOBAR
Moscow
RUSSIA
NISSAN - A MICRA REVOLUTION
NISSAN IRELAND / NISSAN MICRA
IN THE COMPANY OF HUSKIES Dublin IRELAND IN THE COMPANY OF HUSKIES
Dublin
IRELAND
THE BLIND PHOTOGRAPHER
VOLKSWAGEN AG / VOLKSWAGEN ARTEON
GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER
Hamburg
GERMANY
Short List
A06 Retail
THE WORLD CUP BLOCKER
EPRICE / E-COMMERCE
TBWA\ITALIA Milan ITALY TBWA\ITALIA
Milan
ITALY
HORNBACH "WERKSTÜCK EDITION 001"
HORNBACH BAUMARKT AG / HORNBACH
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
MARC O'POLO
MARC O'POLO EINZELHANDELS GMBH / MARC O'POLO ONLINESHOP
SUPERREAL Hamburg GERMANY SUPERREAL
Hamburg
GERMANY
BLOCK WISH
S GROUP / ALEPA
S-GROUP Helsinki FINLAND SOK MEDIA
Helsinki
FINLAND
Gold
DOROTHEE SCHUMACHER
SCHUMACHER GMBH / DOROTHEE SCHUMACHER ONLINESHOP
SUPERREAL Hamburg GERMANY SUPERREAL
Hamburg
GERMANY
DESIGN DELIVERED
WOLT / WOLT APP
KALLAN & CO Helsinki FINLAND KALLAN & CO
Helsinki
FINLAND
A07 Travel
THE PHOTOGRAPHY BAN
GRAUBÜNDEN TOURISM / HOTEL ROOMS
JUNG VON MATT/LIMMAT Zürich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
Bronze
DESKTOP ESCAPE
KAYAK / KAYAK
McCANN LONDON UNITED KINGDOM McCANN LONDON
UNITED KINGDOM
WHATEVER MAKES YOU PINK
LASTMINUTE.COM / TRAVEL
LASTMINUTE.COM Chiasso SWITZERLAND PUBLICIS LONDON
UNITED KINGDOM
A08 Leisure
100 YEARS OF MONDRIAN
GEMEENTEMUSEUM DEN HAAG / MONDRIAN AND DE STIJL
DEPT Amsterdam THE NETHERLANDS DEPT
Amsterdam
THE NETHERLANDS
A09 Media / Entertainment
BIHOR COUTURE
BEAU MONDE / PUBLISHING
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA
Grand Prix
LA FORÊT - BET ON A MURDERER
FRANCE TÉLÉVISIONS - FRANCE 3 / LA FORÊT (TV SERIES)
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE
Silver
STORIES THAT CAN'T DISAPPEAR
PETTIT PRESS / WEBSITE OF SLOVAK NEWSPAPER SME
ISTROPOLITANA OGILVY Bratislava SLOVAK REPUBLIC ISTROPOLITANA OGILVY
Bratislava
SLOVAK REPUBLIC
A10 B2B
THE LOST TYPOGRAPHY OF BAUHAUS
ADOBE / ADOBE TYPEKIT
ABBY PRIEST Stockholm SWEDEN ABBY PRIEST
Stockholm
SWEDEN
Short List
FINLANDIA BY FOREST MACHINES
NESTE & PONSSE / NESTE OILS & PONSSE FOREST MACHINES
KURIO, THE SOCIAL MEDIA AGENCY Helsinki FINLAND KURIO, THE SOCIAL MEDIA AGENCY
Helsinki
FINLAND
PARADISE FOUND
SAS / SAS VIYA
CHEIL GERMANY Frankfurt GERMANY CHEIL GERMANY
Frankfurt
GERMANY
A11 Consumer Services
CAR COMMERCIAL TO GO
CENTRAAL BEHEER / CAR INSURANCE
DDB Amsterdam THE NETHERLANDS DDB
Amsterdam
TRIBAL
Amstelveen
THE NETHERLANDS
THE SLEEP DATA DIET
MENZIS / INSURANCE
DDB Amsterdam THE NETHERLANDS DDB
Amsterdam
TRIBAL
Amstelveen
THE NETHERLANDS
ALTERNATE REALITY
NSPK MIR / MIR
NSPK MIR Moscow RUSSIA SPORTS.RU
Moscow
RUSSIA
BUFFER RAGE
VOO / TELECOM
HAPPINESS BRUSSELS Brussels BELGIUM HAPPINESS BRUSSELS
Brussels
BELGIUM
A12 Corporate Social Responsibility (CSR) / Corporate Image
AUTISM CAN WORK
ANDROS / FRUITY DESERT
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE
Paris
FRANCE
Bronze
SECRET SANTA: HOW SMALL BUSINESS WON WINTER HOLIDAYS
BANK OF GEORGIA / BANK
REDBERRY Tbilisi GEORGIA REDBERRY
Tbilisi
J. WALTER THOMPSON METRO
Tbilisi
GEORGIA
FREE DEMOCRATS "MADE OF DEFEAT – A PHOTOGRAPHIC TALE."
FREE DEMOCRATS / POLITICAL PARTY
HEIMAT Berlin GERMANY HEIMAT
Berlin
GERMANY
Short List
ADOPT A PACK
HILL'S / "ADOPT A PET" FUND
POSSIBLE MOSCOW RUSSIA POSSIBLE MOSCOW
RUSSIA
BREASTFEEDING EXTRAS
KIND EN GEZIN / PUBLIC AWARENESS OF BREASTFEEDING
LDV UNITED Antwerp BELGIUM LDV UNITED
Antwerp
BELGIUM
1 GRRRADE
MARS LLC / PEDIGREE
BBDO Moscow RUSSIA BBDO
Moscow
RUSSIA
THE 90-MINUTE CHALLENGE
ST HUBERT / ST HUBERT OMEGA 3
CLM BBDO Paris FRANCE CLM BBDO
Paris
FRANCE
PINK TRIANGLE ISSUE
VANGARDIST PROGRESSIVE MEN´S MAGAZINE / ACTIVISM
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
PLAN.NET
Munich
SERVICEPLAN FRANCE
Paris
GERMANY
FRANCE
A13 Not-for-profit / Charity/ Government
SCREAMING TREES
AGENT GREEN / SCREAMING TREES
HAVAS GERMANY GERMANY HAVAS GERMANY
GERMANY
THE DISTRESS SIGNAL
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
ANORAK Oslo NORWAY ANORAK
Oslo
NORWAY
MALI - THE CHATBOT OF THE FEDERAL FORCED ARMY
BUNDESMINISTERIUM DER VERTEIDIGUNG / FEDERAL ARMED FORCES OF GERMANY
BUNDESMINISTERIUM DER VERTEIDIGUNG Berlin GERMANY CASTENOW
Düsseldorf
GERMANY
THE REFUGEES
CNR / ASSOCIATION / NON PROFIT
QUAD PRODUCTIONS Paris FRANCE CLM BBDO
Paris
FRANCE
WORK IN ESTONIA
ENTERPRISE ESTONIA – WORKINESTONIA / RECRUITMENT CAMPAIGN
CREATIVE AGENCY TANK Tallinn ESTONIA CREATIVE AGENCY TANK
Tallinn
CREATIVE AGENCY TANK
Tallinn
ESTONIA
ADOLF'S ONLINE STRATEGY
GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER / GESICHT ZEIGEN!
OGILVY GERMANY Frankfurt GERMANY OGILVY GERMANY
Frankfurt
GERMANY