| Title | OWL |
| Brand | BIO SUISSE |
| Product/Service | UMBRELLA ORGANISATION OF SWISS ORGANIC PRODUCERS |
| Category |
B12. Corporate Social Responsibility (CSR) / Corporate Image |
|
Entrant
|
THJNK Zürich, SWITZERLAND
|
|
Idea Creation
|
THJNK Zürich, SWITZERLAND
|
Credits
| Alexander Jaggy |
Thjnk Zürich AG |
Chief Creative Officer |
| Pablo Schencke |
Thjnk Zürich AG |
Creative Director |
| Cornelia Hess |
Thjnk Zürich AG |
Art Director |
| Andrea Bison |
Thjnk Zürich AG |
Managing Director Consulting |
| Angela Cristofari |
Thjnk Zürich AG |
Project Manager |
| Maurus Zehnder |
Maurus Zehnder |
Illustrator |
| Felix Schregenberger |
Fotobild |
Photography |
Cultural/Context information for the jury
The poster campaign "Everything is somehow connected" for Bio Suisse, which shows that consumption is directly related to organic farming and the environment (personal.com reported). Knospe products were cleverly combined with representatives of the animal world. The illustrations of the native animals and insects were specially created by a Swiss expert in Scientific Visualization.
Knospe is the brand of over 7000 Swiss agricultural and horticultural companies that produce according to Bio Suisse guidelines. Among other things, Knospe stands for holistic approach, biodiversity, animal welfare and resource conservation.