Title	LUFTHANSA "OPEN SEATS"
Brand	LUFTHANSA
Product/Service	LUFTHANSA
Category	D07. Immersive Experiences
Entrant	KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg, GERMANY
Idea Creation	KOLLE REBBE | ACCENTURE INTERACTIVE Hamburg, GERMANY
Idea Creation 2	3SPIN Darmstadt, GERMANY
Production	3SPIN Darmstadt, GERMANY
Production 2	27 KILOMETER ENTERTAINMENT Hamburg, GERMANY
Production 3	GLOBAL EXHIBIT GROUP EXPOTECHNIK HEINZ SOSCHINSKI Taunusstein, GERMANY
Production 4	THE SOUNDSHACK Hamburg, GERMANY

Name	Company	Position
Fabian Frese	Kolle Rebbe GmbH	Chief Creative Officer
Thomas Heinz	Kolle Rebbe GmbH	Executive Creative Director
Christian Kroll	Kolle Rebbe GmbH	Executive Creative Director
Katharina Jung	Kolle Rebbe GmbH	Account Supervisor
Elisabeth Andersen	Kolle Rebbe GmbH	Account Manager
Lars Hartmann	Kolle Rebbe GmbH	Account Manager
Robert Westphal	Kolle Rebbe GmbH	Art Director
Robin Seufert	Kolle Rebbe GmbH	Art Director
Tobias Schwaiger	Kolle Rebbe GmbH	Copywriter / Concept
Eniola Falase	Kolle Rebbe GmbH	Copywriter / Concept
Oliver Göck	3spin GmbH & Co KG	Managing Director, Account Supervisor
Thomas Hoger	3spin GmbH & Co KG	Executive Creative Director, Strategy
Wanda Kesel	3spin GmbH & Co KG	Account Manager
Dominik Lischka	3spin GmbH & Co KG	Graphic Designer
Thomas Quiring	3spin GmbH & Co KG	Concept
Gunter Sterr	3spin GmbH & Co KG	Concept
Annica Stähly	3spin GmbH & Co KG	Production Manager
Thomas Poursanidis	3spin GmbH & Co KG	Audio/Video
Sascha Kaurin	3spin GmbH & Co KG	3D
Andreas Herbig	3spin GmbH & Co KG	Development (Installation)
Christine Coenen	3spin GmbH & Co KG	Development (Installation)
Christoph Manschitz	3spin GmbH & Co KG	Development (Installation)
Ingo Schäfer	3spin GmbH & Co KG	Development (Installation)
Miguel Wicht	3spin GmbH & Co KG	Development (Web)
Jürgen Steitz	3spin GmbH & Co KG	Development (Web)
Dierck Prüssing	ET Global Exhibit Group Expotechnik Heinz Soscvhinski GmbH	Account Manager
Jeremias Stock	ET Global Exhibit Group Expotechnik Heinz Soscvhinski GmbH	Account Manager
Hannes Mielke	The SoundShack GmbH	Audio Engineer

Cultural/Context information for the jury

We live in a world where technology connects and in a sense isolates us in real life contexts. Lufthansa launched its biggest global campaign ever #SayYesToTheWorld, which asked the essential question: Why do you love the world? The goal was to help people reflect and open them up to a world of possibilities.