PAULIG SYDNEY

TitlePAULIG SYDNEY
BrandPAULIG
Product/ServiceSYDNEY COFFEE
Category A01. Food & Drink
Entrant GUSTAV PAVLIG Helsinki, FINLAND
Idea Creation BOB THE ROBOT Helsinki, FINLAND
Media Placement VIZEUM Helsinki, FINLAND
Production FLC Helsinki, FINLAND
Credits
Name Company Position
Uuna Ahlberg Oy Gustav Paulig AB Brand Manager
Lilli Hakanpää Oy Gustav Paulig AB Brand Specialist
Juha Nikkilä Bob the Robot Oy Copywriter
Riku Eteläkoski Bob the Robot Oy Art Director
Katarina Kirvesmäki Bob the Robot Oy Account Manager
Antti Saarela Bob the Robot Oy Account Manager
Elina Nikkinen Bob the Robot Oy Graphic Designer
Venla Anttila Bob the Robot Oy Graphic Designer
Anne Giersberg Bob the Robot Oy Client Service Lead
Aku Vehmersalo Vizeum Account Director
Ida Stromer Vizeum Media Specialist
Tomi Wirtanen Paulig Marketing Director
Kasimir Häiväoja FLC Head of post production
Artem Pissarevskiy FLC Post producer
Erkko Huhtamäki FLC Digital Artist
Riikka Isotalo FLC Producer
Maija Koskenranta Vizeum Planner
Ada-Maria Wäck Vizeum Strategic Planner

Cultural/Context information for the jury

Finland's biggest roastery Paulig launched a new blend in 2018 called Cafe Sydney. Finns are known to have affection for Australia. For example Master Chef Australia is one of our most watched tv-programs.