Title | #FAIRBNB |
Brand | BEER POINT |
Product/Service | PUB |
Category |
A06. Retail |
Entrant
|
KINOGRAF Kiev, UKRAINE
|
Idea Creation
|
KINOGRAF Kiev, UKRAINE
|
Media Placement
|
KINOGRAF Kiev, UKRAINE
|
PR
|
KINOGRAF Kiev, UKRAINE
|
Production
|
KINOGRAF Kiev, UKRAINE
|
Credits
Oleh Kyselitsia |
Kinograf |
Creative Director |
Vitaliy Kokoshko |
Kinograf |
CEO |
Olga Kokoshko |
Kinograf |
Strategic Director |
Oleksandr Titarchuk |
Kinograf |
Copywriter |
Bogdana Zayets |
Kinograf |
Copywriter |
Daniil Tkachenko |
Kinograf |
Copywriter |
Anastasiia Zakharova |
Kinograf |
Copywriter |
Dmytro Humenuk |
Kinograf |
Art Director |
Olena Sidko |
Kinograf |
Designer |
Slava Balabanov |
Kinograf |
Strategist |
Sergey Yarosh |
Kinograf |
Strategist |
Tetiana Pashkivska |
Kinograf |
Senior Account Manager |
Cultural/Context information for the jury
Kyiv hosted the Champions League Final. Rent prices at that moment went through the roof, especially on AirBnB. We played with the text and the abbreviation of the world giant and found a laconic solution for the name.