Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 Data & Analytics & Insight
THE E.V.A. INITIATIVE
VOLVO CARS
CARS
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
Creative Strategy
B01 Challenger Brand Strategy
VIVA LA VULVA
ESSITY
LIBRESSE/BODYFORM
AMVBBDO London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM
Short List
B02 Breakthrough on a Budget
CATAPULT AIR – NON-STOP TO SYLT.
SYLT MARKETING
THE ISLAND OF SYLT
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
Short List
B03 Multi-market Strategy
THE E.V.A. INITIATIVE
VOLVO CARS
CARS
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
Short List
C01 Brave Brands
NEW BREW
CARLSBERG
DANISH PILSNER
FOLD7 London UNITED KINGDOM FOLD7
London
CARLSBERG UK
Northampton
UNITED KINGDOM
Creative Strategy
VIVA LA VULVA
ESSITY
LIBRESSE/BODYFORM
AMVBBDO London UNITED KINGDOM AMVBBDO
London
UNITED KINGDOM
Grand Prix