2019 Brand Experience & Activation

Title Brand Product / Service Entrant Company Location Award
A01 Fast Moving Consumer Goods
RESTAURANT 1:1
IRMA / IRMA'S TO-GO
ROBERT/BOISEN & LIKE-MINDED Copenhagen DENMARK
HEROES OF THE NIGHT
ANHEUSER-BUSCH INBEV GERMANY HOLDING GMBH / BECK'S
SERVICEPLAN GERMANY Munich GERMANY
THE NATIONAL DEBATE
LEFFE / LEFFE
BBDO BELGIUM Brussels BELGIUM
THE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATION
THE FEMALE COMPANY / THE TAMPON BOOK
SCHOLZ & FRIENDS Berlin GERMANY
Silver
CLEAR
DIAGEO / GUINNESS
AMVBBDO London UNITED KINGDOM
Short List
STREET-VET
PURINA / VETERINARY DIET
McCANN PARIS FRANCE
GET STREET
BACARDI / GET27
DARE.WIN Paris FRANCE
MAURTEN UNOFFICIAL
MAURTEN / MAURTEN UNOFFICIAL
ÅKESTAM HOLST Stockholm SWEDEN
HALF FULL
COCA-COLA / COCA-COLA
McCANN BUCHAREST ROMANIA
NESPRESSO X VÉLOSOPHY RE:CYCLE
NESPRESSO / RE:CYCLE
WEBER SHANDWICK London UNITED KINGDOM
THE BILLBOARD THAT TOOK A BREAK
CORONA / CORONA EXTRA
SERVICEPLAN Brussels BELGIUM
A02 Healthcare
CARE WHILE YOU CARE
PINK RIBBON / CARE WHILE YOU CARE SHOWER AND BODY LOTION LINE
MEDIAMONKS Hilversum THE NETHERLANDS
INSIDE HEART FAILURE
NOVARTIS / HEART FAILURE AWARENESS
WEBER SHANDWICK Paris FRANCE
THE MISSING PAGE
LABORATOIRES IPRAD / SAFORELLE
SERVICEPLAN FRANCE Paris FRANCE
A03 Durable Consumer Goods including Automotive
THE E.V.A. INITIATIVE
VOLVO CARS / CARS
FORSMAN & BODENFORS Gothenburg SWEDEN
Gold
ROAD TALES
VOLKSWAGEN / VOLKSWAGEN ROAD TALES
ISOBAR Amsterdam THE NETHERLANDS
Silver
THE BOOK OF #BELGIANROADS
MITSUBISHI / SUV'S
LDV UNITED Antwerp BELGIUM
VOLTS BY VOLVO
VOLVO / VOLVO
FAMOUSGREY BRUSSELS BELGIUM
THE PUNCHING DOOR TOUR
CVI / VEHICLES
CVI Kortenberg BELGIUM
ADIDAS YUNG 90S CAMPAIGN
ADIDAS / ADIDAS YUNG 90S WEBSITE
MEDIAMONKS Hilversum THE NETHERLANDS
THE SAFETY CAKE
RENAULT / ROAD SAFETY
MORTIERBRIGADE Brussels BELGIUM
ABBEY ROAD
VOLKSWAGEN / AUTOMOTIVE
NORD DDB Stockholm SWEDEN
SEEN BY TRÉCA
ADOVA / MATRESS
SID LEE Paris FRANCE
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE
Short List
ART AGAINST BREAST CANCER
VIRAG JUDIT GALLERY / VIRAG JUDIT GALLERY
DDB BUDAPEST HUNGARY
BIG BELL
TACO BELL / TACO BELL
EDELMAN London UNITED KINGDOM
MIND THE GAP
BERLINER VERKEHRSBETRIEBE / BVG-FRAUENTICKET (WOMEN'S TICKET)
SERVICEPLAN GERMANY Munich GERMANY
Bronze
BLACK FRIDAY WHOPPER SHOPPER
BURGER KING CORPORATION / WHOPPER
GRABARZ & PARTNER Hamburg GERMANY
Short List
WE ARE SIBERIA
S7 AIRLINES / S7 AIRLINES
TUTKOVBUDKOV Volgograd RUSSIA
THE SOCIAL MEDIA SITTER
IBIS/ACCORHOTELS SWITERLAND SA / HOTEL
IBIS/ACCOR HOTELS SWITERLAND Zurich SWITZERLAND
FAMILIARISED
IKEA / IKEA
McCANN SPAIN Madrid SPAIN
Short List
RENT A FINN
BUSINESS FINLAND / VISIT FINLAND / DESTINATION FINLAND
SEK | PART OF GREY Helsinki FINLAND
DISHLIVERY
MÖMAX / FURNITURE STORE
DEMNER, MERLICEK & BERGMANN Vienna AUSTRIA
NO NEED TO FLY – AROUND THE WORLD IN GERMANY
DEUTSCHE BAHN (GERMAN RAIL) / DEUTSCHE BAHN (GERMAN RAIL)
OGILVY GERMANY Frankfurt GERMANY
Silver
GLASS OF THRONES
TOURISM IRELAND / TOURISM IRELAND
PUBLICIS LONDON UNITED KINGDOM
CALIFORNIA STAYS
VOLKSWAGEN / VOLKSWAGEN CALIFORNIA
BELONG AGENCY Copenhagen DENMARK
BOOKING.COM: EXPAND HORIZONS
BOOKING.COM / EMPLOYER BRANDING CAMPAIGN
MEDIAMONKS Hilversum THE NETHERLANDS
MY LIFE AS A NPC
UBISOFT / ASSASSIN'S CREED
DDB PARIS FRANCE
Short List
GREEN DAWN
UBISOFT / THE DIVISION 2
DDB PARIS FRANCE
Short List
50/50
BURGER KING / PLANBASED BURGERS
INGO Stockholm SWEDEN
Short List
ZEEMAN SNEAKER
ZEEMAN / CLOTHING & TEXTILES
Persuade 's Hertogenbosch THE NETHERLANDS
THE GPS QUALITY LABEL
AUCHAN RETAIL FRANCE / RETAIL SHOPS
SERVICEPLAN FRANCE Paris FRANCE
Short List
ICONIC PRODUCTS FROM THE PAST
INTERMARCHÉ / INTERMARCHÉ
ROMANCE Paris FRANCE
KFC X SPOTIFY
KFC / FAST FOOD
SID LEE Paris FRANCE
THE WEDDING OF SIRI & ALEXA
VIENNA TOURIST BOARD / VIENNA TOURIST BOARD
SERVICEPLAN GERMANY Munich GERMANY
A05 Media / Entertainment
UGLY TRUTH SWEATER
HELSINGIN SANOMAT / NEWSPAPER
TBWA\HELSINKI FINLAND
HOMELESS HOME SALE
EKSTRA BLADET / EKSTRA BLADET
HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK
THE UNDERWATER POSTER
WARNER BROS ENTERTAINMENT FRANCE / AQUAMAN FILM
WARNER BROS ENTERTAINMENT FRANCE Neuilly-Sur-Seine FRANCE
THE CANCER COVER
KK / KK MAGAZINE
TRY REKLAME Oslo NORWAY
THE «SAY IT WITH A BOOK» SPEEDDATING
SBVV, SCHWEIZER BUCHHÄNDLER- UND VERLEGER-VERBAND / BOOKS
SERVICEPLAN SUISSE Zürich SWITZERLAND