THE SMALL ESCAPE

Silver eurobest Award
ClientBMW AG
Category A09. Sound Design
TitleTHE SMALL ESCAPE
Product/ServiceBRAND COMMUNICATION
Entrant JUNG VON MATT Hamburg, GERMANY
Idea Creation JUNG VON MATT Hamburg, GERMANY
Production TEMPOMEDIA Hamburg, GERMANY
Credits
Name Company Position
Thim Wagner Jung von Matt AG Executive Creative Director
Max Lederer Jung von Matt AG Executive Creative Director
Andreas Ernst Jung von Matt AG Managing Director
David Leinweber Jung von Matt AG Group Creative Director
Jan Anderßen Jung von Matt AG Group Client Service Director
Florian Panier Jung von Matt AG Head of TV
Yannick Schreiber Jung von Matt AG Senior Project Manager
Alex Feil Tempomedia Filmproduktion GmbH Director
Khalid Mohtaseb Tempomedia Filmproduktion GmbH Director Of Photography
Erwin Prib Tempomedia Filmproduktion GmbH Production Designer
Vera Portz Tempomedia Filmproduktion GmbH Executive Producer
Birgit Damen Tempomedia Filmproduktion GmbH Producer
Emely Sudhaus Tempomedia Filmproduktion GmbH Unit Production Manager
Csaba Lódi Tempomedia Filmproduktion GmbH Art Director
Filip Marek Tempomedia Filmproduktion GmbH Gaffer/Lighting Designer
Sosa Juristovszky Tempomedia Filmproduktion GmbH Wardrobe Stylist
Melinda Szepesi Tempomedia Filmproduktion GmbH Line Producer
András Hárskúti Tempomedia Filmproduktion GmbH 1st AD
Iain Wainwright Tempomedia Filmproduktion GmbH Editor
Eric Schaechter Tempomedia Filmproduktion GmbH VFX Supervisor
Alessio Bertotti Tempomedia Filmproduktion GmbH VFX Supervisor
Sermed Darah Spellwork GmbH VFX
Emma Ashton AH casting Casting
Debs Hinkinson AH casting Casting
Phil Kay Woodwork Music Score
Christian Vorländer 2WEI Music Score
Simon Heeger 2WEI Music Score
Jens Thiemer BMW AG Head of Brand Steering and Marketing
Ann-Kathrin Raabe BMW AG Head of international Advertising and Campaign development
Daniela Sykes BMW AG Project Manager international Advertising and Campaign development

Write a short summary of what happens in the film

30 years after the fall of the Berlin wall, BMW recounts the story of the desire for freedom, ingenuity and engineering skill in the short film “The Small Escape.” It is based on the true story of a courageous man, who helped a friend flee East Germany by smuggling him across the Berlin Wall in a small BMW Isetta.

Cultural / Context information for the jury

1964. Berlin is a divided city. Flight from the German Democratic Republic is punished with an order to fire. Still, many people desperately try to cross the border. They forge identity papers, dig tunnels, climb into hot-air balloons and hide in cars going to the West – towards freedom. But as large vehicles are getting controlled more frequently and thoroughly, a West Berliner has a seemingly impossible but ingenious idea: the smallest and most inconspicuous car available at the time, the BMW Isetta, should help him smuggle a man across the border into the West.