| Title | THE CELL |
| Brand | LIDL FINLAND |
| Product/Service | CONSUMER GOODS |
| Category |
A04. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
|
Entrant
|
LIDL FINLAND Espoo, FINLAND
|
|
Idea Creation
|
FOLK FINLAND Helsinki, FINLAND
|
|
Media Placement
|
VIRTA HELSINKI, FINLAND
|
|
Production
|
DIRECTORS GUILD Helsinki, FINLAND
|
|
Additional Company
|
HUMINA Helsinki, FINLAND
|
|
Additional Company 2
|
JAMES POST Helsinki, FINLAND
|
|
Additional Company 3
|
TROLL Tampere, FINLAND
|
Credits
| Laura Siltanen |
Lidl Finland |
Head of Marketing |
| Christian Saukkkola |
Lidl Finland |
Creative Manager |
| Lauri Sipponen |
Lidl Finland |
Chief Executive Officer |
| Tommi Laiho |
Folk Finland |
Creative Director |
| Sami Korjus |
Folk Finland |
Copywriter |
| Tuomas Myllymäki |
Folk Finland |
Art Director |
| Pia Dahlman |
Folk Finland |
Account Director |
| Johanna Murtomäki |
Folk Finland |
Project Manager |
| Juha-matti Nieminen |
Directors Guild |
Producer |
| Ville Varesvuo |
Directors Guild |
Producer |
| Misko Iho |
Directors Guild |
Film director |
| Jean-Noël Mustonen |
Directors Guild |
Director Of Photography |
| Hannu Honkonen |
Directors Guild |
Music |
| Mikko Löppönen |
James Post |
Editor |
| Petteri Linnus |
Online: James Post |
Producer |
| Tuomas Seppänen |
HUMINA |
Sound Design Arrangement |
| Henri Pulla |
Pullapost |
Colorist |
| Antti Kulmala |
Post Production: TROLL VFX |
VFX Producer |
| Molla Karjaluoto |
Post Production: TROLL VFX |
VFX Producer |
| Jussi Lehtiniemi |
Post Production: TROLL VFX |
Digital Matte artist |
| Petri Soratie |
Virta Helsinki |
Client Lead |
| Martti Lahtela |
Virta Helsinki |
Digital Strategist |
| Marjo Kuivalainen |
Virta Helsinki |
Broadcast Manager |
Write a short summary of what happens in the film
The Cell is a story of a silent friendship between two men who – in their own way – are serving time inside the same remote stone walls separated only by few bars of metal. Hero and villain put down their arms during Christmas and surprise each other with totally unexpected gifts, demonstrating the innate goodness of human beings.