Title Brand Product / Service Entrant Company Location Production Location Award
A01 Fast Moving Consumer Goods
THE SEVEN WORLDS
HENNESSY / X.O
DDB PARIS FRANCE RSA FILMS London / MPC LONDON UNITED KINGDOM
ROAD TRIP
SNELLMAN / MEAT PROCESSING INDUSTRY
GRILLIFILMS Helsinki FINLAND GRILLIFILMS Helsinki FINLAND
WHEN THE STAKES ARE HIGH
ORKLA ESTONIA / CHOCOLATES
OPTIMIST GROUP Tallinn ESTONIA GET SHOT FILMS Tallinn ESTONIA
INDUCTION
TAYLORS OF HARROGATE / YORKSHIRE TEA
LUCKY GENERALS London UNITED KINGDOM MOXIE PICTURES London UNITED KINGDOM
TAKE IT LIGHTLY
COCA-COLA / COCA-COLA LGH TASTE
INGO Stockholm SWEDEN
FOR YOUR CLEAN AFFAIRS
GRIGEO, AB / GRITE
ALL CAPS Vilnius LITHUANIA KARUSELE Vilnius LITHUANIA
A02 Healthcare
OUTBREAK
APOTEKET / SWEDISH PHARMACY
FORSMAN & BODENFORS Gothenburg SWEDEN BLECK Stockholm SWEDEN
ROCHE - MS DISEASE
ROCHE / AWARNESS OF MS DISEASE AND THE IMPORTANCE OF CORRECT TREATMENT
MILTTON Helsinki FINLAND OTTO PRODUCTION Helsinki FINLAND
A03 Durable Consumer Goods including Automotive
BECAUSE YOU DON'T ALWAYS DRIVE
AUDI / CARS
TBWA\STOCKHOLM SWEDEN BRF FILMS Stockholm SWEDEN
THE 8 - CITY OF NO CARS
BMW GROUP / BMW 8 SERIES COUPÉ
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY Munich / ANORAK Berlin GERMANY
THE OTHERS
VOLKSWAGEN / IQ.DRIVE
DDB PARIS FRANCE WANDA PRODUCTIONS Paris / MIKROS IMAGE Paris FRANCE
Short List
METALHEADS
VOLKSWAGEN AG / VW GOLF IQ.DRIVE
GRABARZ & PARTNER Hamburg GERMANY CZAR FILM Hamburg / BACON Copenhagen GERMANY / DENMARK
PRANKS
VOLKSWAGEN AG / VW POLO IQ.DRIVE
GRABARZ & PARTNER Hamburg GERMANY CZAR FILM Hamburg / BACON Copenhagen GERMANY / DENMARK
TAYCAN LAUNCHFILM "SAME SOUL"
DR. ING. H.C. F. PORSCHE AG / PORSCHE TAYCAN TURBO S
GRABARZ & PARTNER Hamburg GERMANY HOCHKANT FILM Munich GERMANY
QASHQAI MOON LANDING
NISSAN / QASHQAI
TBWA\G1 Paris FRANCE TBWA\ELSE Paris / MOONWALK FILMS Paris FRANCE
7 YEARS IN 7 SECONDS
KIA / PROCEED (GT-LINE)
XXS AMSTERDAM THE NETHERLANDS GLASSWORKS Amsterdam THE NETHERLANDS
THE SHOULDER
VOLKSWAGEN VÉHICULES UTILITAIRES / AFTERSALES AND SERVICES PACKAGE
GRABARZ & PARTNER Hamburg GERMANY CZAR FILM Hamburg / SKILL MUSIC Hamburg GERMANY
AXE
VOLKSWAGEN NUTZFAHRZEUGE / MULTIVAN 6.1
GRABARZ & PARTNER Hamburg GERMANY STERNTAG FILM Hamburg / SLAUGHTERHOUSE VISUAL MANUFACTURING Hamburg GERMANY
AUDI FOREVER YOUNG
AUDI / AUDI USED CARS
INDIANA PRODUCTION COMPANY Milan ITALY INDIANA PRODUCTION COMPANY Milan ITALY
KEEP CHRISTMAS WONDERFUL
ORANGE / CHRISTMAS GIFTS COLLECTION
PUBLICIS CONSEIL Paris FRANCE ICONOCLAST Paris / MATHEMATIC Paris FRANCE
Short List
THE SMALL ESCAPE
BMW AG / BRAND COMMUNICATION
JUNG VON MATT Hamburg GERMANY TEMPOMEDIA Hamburg GERMANY
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
THE LITTLE DUCK
DISNEYLAND PARIS / DISNEYLAND PARIS
BETC Paris FRANCE GENERAL POP Pantin / GREEN UNITED MUSIC Paris FRANCE
Short List
THE CELL
LIDL FINLAND / CONSUMER GOODS
LIDL FINLAND Espoo FINLAND DIRECTORS GUILD Helsinki FINLAND
HUMANITY'S FIRST QUEUE
MONOPRIX / MONOPRIX SUPERMARKETS
ROSAPARK Paris FRANCE PARTIZAN Paris / SCHMOOZE Paris FRANCE
MERRY STRESS FREE CHRISTMAS
CLAS OHLSON / HOME RETAIL
KING Stockholm SWEDEN INDIO Stockholm / SWISS INTERNATIONAL Stockholm SWEDEN
SWITCH TO BAZARCHIC
BAZARCHIC / INTERNET SHOPPING
BAZARCHIC Gennevilliers FRANCE SOVAGE Paris FRANCE
Short List
GOTH LIFE
COPENHAGEN METRO / COPENHAGEN METRO
HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK PEGASUS PRODUCTION Copenhagen DENMARK
Short List
MORNING TREMENS
COPENHAGEN METRO / COPENHAGEN METRO
HJALTELIN STAHL PART OF ACCENTURE INTERACTIVE Copenhagen DENMARK PEGASUS PRODUCTION Copenhagen DENMARK
PARIMATCH - FIRED UP TO WIN!
PARIMATCH / PARIMATCH
DC DIGITAL CHOO Limassol CYPRUS DC DIGITAL CHOO Limassol CYPRUS
PMU - THE CALLING
PMU / LEISURE
BUZZMAN Paris FRANCE SOI7ANTE QUIN5E Paris / THE Paris FRANCE
BUY SECOND-HAND. OR NOTHING AT ALL.
FINN.NO / ONLINE MARKETPLACE
MORGENSTERN Oslo NORWAY BACON OSLO Oslo NORWAY
Short List
TEDDY MISSING
FLYTOGET / AIRPORT EXPRESS TRAIN
ANORAK Oslo NORWAY MOTION BLUR Oslo NORWAY
THIS IS HOW IT FEELS
KOMPLETT / KOMPLETT
ANORAK Oslo NORWAY BACON OSLO Oslo NORWAY
Short List
100 YEARS OF PROGRESS
KLM ROYAL DUTCH AIRLINES / AIR TRAVEL
DDB UNLIMITED Amsterdam THE NETHERLANDS PINK RABBIT Amsterdam THE NETHERLANDS
THE RING
IKEA / HOME FURNISHING/BED
RYHMÄ CREATIVE AGENCY Helsinki FINLAND OTTO PRODUCTION Helsinki FINLAND
NEW CHAPTER
IKEA / IKEA
ÅKESTAM HOLST Stockholm SWEDEN BACON Copenhagen DENMARK
THE CYCLE
IKEA / IKEA
ÅKESTAM HOLST Stockholm SWEDEN BACON Copenhagen DENMARK
TO GIVE MORE
ELKJØP / RETAIL
ELKJøP NORDIC AS Oslo NORWAY HOUSE AGENCY Stockholm / BLECK Stockholm SWEDEN
THE STAIR LIFT
LOTTO / LOTTO
MORTIERBRIGADE Brussels BELGIUM RISTRETTO FILMS Tervuren BELGIUM
SHOPPING CART
COOP / INSTITUTIONAL CAMPAIGN
HAVAS MILAN ITALY THE FAMILY Milan ITALY
FOODPORN
KONDOMERIET / KONDOMERIET
POL Oslo NORWAY FLAMBERT Oslo NORWAY
C'EST MAGNIFIQUE
INTERMARCHÉ / INTERMARCHÉ
ROMANCE Paris FRANCE GRAND BAZAR PARIS / THE Paris FRANCE
Silver
A05 Media / Entertainment
MISSION REALLY IMPOSSIBLE
CANAL+ / CANAL+
BETC Paris FRANCE LA PAC Paris / SCHMOOZE Paris FRANCE
Bronze
NOT EVERYTHING MAKES THE CUT
AMAZON / AMAZON ALEXA
LUCKY GENERALS London UNITED KINGDOM HUNGRY MAN London UNITED KINGDOM
GRANDADS NEWSPAPER
VG / NEWSPAPER
SMFB Oslo NORWAY BACON OSLO Oslo NORWAY
THE FEATHER
SVT / SWEDISH TELEVISION
ÅKESTAM HOLST Stockholm SWEDEN ACNE Stockholm SWEDEN
CONTENT BATTLE
ORANGE / ORANGE TV
PUBLICIS CONSEIL Paris FRANCE INSURRECTION Paris / PRODIGIOUS Paris FRANCE
Short List
A06 Consumer Services/Business to Business
TAKING CARE OF BUSINESS
ARBETSFÖRMEDLINGEN - THE SWEDISH PUBLIC EMPLOYMENT SERVICE / EMPLOYMENT SERVICE
LE BUREAU Stockholm SWEDEN COLONY Stockholm / BACON FILM Stockholm SWEDEN
Short List
THE ERA OF LIMITLESSNESS
TELEKOM HUNGARY / TELEKOM 4G - THE NETWORK OF ACT
LOUNGE DESIGN Budapest HUNGARY FOCUSFOX Budapest HUNGARY
THE GIFT
ORANGE BANK / ORANGE BANK
HAVAS Paris FRANCE ICONOCLAST Paris / HRCLS Paris FRANCE