SOMETIMES YOU JUST NEED A BIT OF HELP

TitleSOMETIMES YOU JUST NEED A BIT OF HELP
BrandALERIS-HAMLET
Category C02. Health Services & Facilities
Product/ServiceALERIS-HAMLET FERTILITY
Entrant MINDSHARE Copenhagen, DENMARK
Idea Creation MINDSHARE Copenhagen, DENMARK
Media Placement MINDSHARE Copenhagen, DENMARK
PR MINDSHARE Copenhagen, DENMARK
Production THIRSTY Copenhagen, DENMARK
Credits
Name Company Position
Peter Dubienko Mindshare Denmark Creative Director
Tau Lee Bjørn Rosenberg Mindshare Denmark Art Director
Mads Schmidt Mindshare Denmark Art Director
Jacob Holst Mouritzen Mindshare Denmark Business Partner
Thomas Mark Mindshare Denmark Communications Director
Niels Kau Thirsty Executive Producer

Write a short summary of what happens in the film

A man almost falls from a ladder, a driver almost has a parking accident, and a baker is almost locked outside – luckily, helpful bystanders come to their rescue! And just like those people needed help, many people need help getting pregnant. This point is underlined by the end of the film, where a lesbian couple leaves a fertility clinic, and a title says "Sometimes you just need a bit of help".