BABY IN RED

TitleBABY IN RED
BrandDOCTORS WITHOUT BORDERS
Category F05. Breakthrough on a Budget
Product/ServiceMEASLES VACCINE
Entrant THE UNICORN Copenhagen, DENMARK
Idea Creation THE UNICORN Copenhagen, DENMARK
Credits
Name Company Position
Peter Metcalfe The Unicorn Creative Director
Thomas Pries The Unicorn Creative Director
Mette Hørdum The Unicorn Managing Director
Marius Dahl The Unicorn Art Director
Camilla Schønberg The Unicorn Agency Producer
Johan Høyer Lydbror Sound Mixer
Bastian Schiøtt Freelance Director Of Photography
Anni Kammer Doctors without Borders Event Manager
Kristina Boldt Klausen Doctors without Borders Fundraising Director
Rasmus Himmelstrup Doctors without Borders Digital Officer

Cultural / Context information for the jury

In Denmark we don't take measles seriously anymore because 99.5% of the population is vaccinated. The problem therefore seems distant - both in terms of physical distance and mental distance.