Title Brand Product / Service Entrant Company Location Idea Creation Company Location PR Location Award
A01 Fast Moving Consumer Goods
WHEN YOU DRIVE NEVER DRINK
HEINEKEN / HEINEKEN
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
THE RECYCLED LOGO
DEEP RIVERROCK / WATER
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
NESPRESSO X VÉLOSOPHY RE:CYCLE
NESPRESSO / RE:CYCLE
WEBER SHANDWICK London UNITED KINGDOM WEBER SHANDWICK
London
VéLOSOPHY
London
UNITED KINGDOM WEBER SHANDWICK
London
UNITED KINGDOM
BUTTER - A GOURMET KIOSK
ARLA SVENSKT SMÖR / SVENSKT SMÖR (BUTTER)
JUNG RELATIONS Stockholm SWEDEN JUNG RELATIONS
Stockholm
SWEDEN JUNG RELATIONS
Stockholm
SWEDEN
THE INCLUSIVE BEER AD
JUPILER / BEER
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM
Brussels
BELGIUM
A02 Healthcare
FOR EVERY ROBBIE
WW (FORMERLY WEIGHT WATCHERS) / WW
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
INTERNET'S RESIDENCY EXAM
REGINA MARIA HEALTHCARE NETWORK / PRIVATE HEALTHCARE
McCANN BUCHAREST ROMANIA McCANN BUCHAREST
ROMANIA McCANN PR
Bucharest
ROMANIA
LIFE LOLLI
KMSZ (BONE MARROW DONATION CENTER) / LIFE LOLLI - A LOLLIPOP DESIGNED TO SAVE LIVES
BBDO Düsseldorf GERMANY BBDO
Düsseldorf
GERMANY KETCHUM PLEON
Düsseldorf
GERMANY
Gold
INSIDE HEART FAILURE
NOVARTIS / HEART FAILURE AWARENESS
WEBER SHANDWICK Paris FRANCE WEBER SHANDWICK
Paris
McCANN PARIS
FRANCE WEBER SHANDWICK
Paris
FRANCE
THE MISSING PAGE
LABORATOIRES IPRAD / SAFORELLE
SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE
Paris
FRANCE SERVICEPLAN FRANCE
Paris
FRANCE
Gold
A03 Durable Consumer Goods including Automotive
Making the Dulux Colour of the Year a UK smash
DULUX / DULUX COLOUR OF THE YEAR
DEMOCRACY Manchester UNITED KINGDOM DEMOCRACY
Manchester
UNITED KINGDOM DEMOCRACY
Manchester
UNITED KINGDOM
LANE KEEPING BED
FORD OF EUROPE / LANE KEEPING BED
GTB London UNITED KINGDOM GTB
London
UNITED KINGDOM FORD OF EUROPE
London
UNITED KINGDOM
THE (SENIOR) GAME CHANGER
LENOVO / LEGION
EHRENSTRAHLE Stockholm SWEDEN EHRENSTRAHLE
Stockholm
SWEDEN ARCHETYPE
Stockholm
SWEDEN
ABBEY ROAD
VOLKSWAGEN / AUTOMOTIVE
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN NORD DDB
Stockholm
SWEDEN
THE E.V.A. INITIATIVE
VOLVO CARS / CARS
FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS
Gothenburg
SWEDEN
Short List
REFRIGERDATING
SAMSUNG ELECTRONICS NORDIC / SAMSUNG FAMILY HUB
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN WENDERFALCK
Stockholm
SWEDEN
THE FREQUENCY OF LOVE
HUAWEI / MATE 20 PRO AI
MSLGROUP Milan ITALY MSLGROUP
Milan
ITALY
FREE AT LAST
BMW AG / BRAND BMW
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY
VOLTS BY VOLVO
VOLVO / VOLVO
FAMOUSGREY BRUSSELS BELGIUM FAMOUSGREY BRUSSELS
BELGIUM FAMOUS RELATIONS
Brussels
BELGIUM
THE SAFETY CAKE
RENAULT / ROAD SAFETY
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM MORTIERBRIGADE
Brussels
BELGIUM
A04 Travel, Leisure, Retail, Restaurants & Fast Food Chains
BIG BELL
TACO BELL / TACO BELL
EDELMAN London UNITED KINGDOM EDELMAN
London
UNITED KINGDOM EDELMAN
London
UNITED KINGDOM
Short List
GLASS OF THRONES
TOURISM IRELAND / TOURISM IRELAND
PUBLICIS LONDON UNITED KINGDOM PUBLICIS LONDON
UNITED KINGDOM
FLY RESPONSIBLY
KLM ROYAL DUTCH AIRLINES / AIRPLANE
DDB UNLIMITED Amsterdam THE NETHERLANDS DDB UNLIMITED
Amsterdam
THE NETHERLANDS
THE SOCIAL MEDIA SITTER
IBIS/ACCORHOTELS SWITERLAND SA / HOTEL
IBIS/ACCOR HOTELS SWITERLAND Zurich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
THE NOT BIG MACS
BURGER KING / HAMBURGER
INGO Stockholm SWEDEN INGO
Stockholm
SWEDEN INGO
Stockholm
SWEDEN
Short List
MCHIVE
MCDONALD'S / FAST FOOD RESTAURANT
NORD DDB Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN NORD DDB
Stockholm
SWEDEN
FAMILIARISED
IKEA / IKEA
McCANN SPAIN Madrid SPAIN McCANN SPAIN
Madrid
SPAIN
WE ARE SIBERIA
S7 AIRLINES / S7 AIRLINES
TUTKOVBUDKOV Volgograd RUSSIA TUTKOVBUDKOV
Volgograd
RUSSIA TUTKOVBUDKOV
Volgograd
RUSSIA
ART AGAINST BREAST CANCER
VIRAG JUDIT GALLERY / VIRAG JUDIT GALLERY
DDB BUDAPEST HUNGARY DDB BUDAPEST
DDB BUDAPEST
HUNGARY DDB BUDAPEST
HUNGARY
MIND THE GAP
BERLINER VERKEHRSBETRIEBE / BVG-FRAUENTICKET (WOMEN'S TICKET)
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
SERVICEPLAN BERLIN
GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
Short List
THE WEDDING OF SIRI & ALEXA
VIENNA TOURIST BOARD / VIENNA TOURIST BOARD
SERVICEPLAN GERMANY Munich GERMANY SERVICEPLAN GERMANY
Munich
GERMANY SERVICEPLAN GERMANY
Munich
GERMANY
THE UNKNOWN FACE
HISTORIAL DE LA GRANDE GUERRE PÉRONNE / ART INSTALLATION AND A WEBSITE
FF PARIS FRANCE FF PARIS
FRANCE
SOUVENIRS DE PARIS
CENTRE POMPIDOU / CENTRE POMPIDOU
MARCEL Paris FRANCE MARCEL
Paris
FRANCE
THE IN-BETWEEN WATER
ALKO / VÄLIVESI – THE IN-BETWEEN WATER
ALKO Helsinki FINLAND TBWA\HELSINKI
FINLAND TBWA\HELSINKI
Helsinki
DAGMAR
FINLAND
RENT A FINN
BUSINESS FINLAND / VISIT FINLAND / DESTINATION FINLAND
SEK | PART OF GREY Helsinki FINLAND SEK | PART OF GREY
Helsinki
BUSINESS FINLAND
Helsinki
FINLAND SEK | PART OF GREY
Helsinki
BUSINESS FINLAND
Helsinki
FINLAND
Bronze
CLOSED FOR MAINTENANCE
VISIT FAROE ISLANDS / FAROE ISLANDS
MENSCH Copenhagen DENMARK MENSCH
Copenhagen
SANSIR
Torshavn
DENMARK TRAVEL PR
London
MGA MEDIA GROUP
New York
EHRENBERG KOMMUNIKATION
Copenhagen
UNITED KINGDOM
USA
DENMARK
Short List
A05 Media / Entertainment
MISSING CATS - A ROARING SUCCESS
NATIONAL GEOGRAPHIC / BIG CATS INITIATIVE
TIN MAN COMMUNICATIONS London UNITED KINGDOM TIN MAN COMMUNICATIONS
London
UNITED KINGDOM TIN MAN COMMUNICATIONS
London
UNITED KINGDOM
THE UNDERWATER POSTER
WARNER BROS ENTERTAINMENT FRANCE / AQUAMAN FILM
WARNER BROS ENTERTAINMENT FRANCE Neuilly-Sur-Seine FRANCE BRAND STATION
Paris
FRANCE
THE LEGENDARY TOUR
PIAS RECORDS / CHANCE
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM MORTIERBRIGADE
Brussels
BELGIUM
A06 Consumer Services/Business to Business
#GIRLSINVEST
DNB / INVESTMENT BANKING
TRY REKLAME Oslo NORWAY TRY REKLAME
Oslo
NORWAY
Silver
FAKE SELF-HELP BOOKS AGAINST AGE POVERTY
DEUTSCHER SPARKASSEN - UND GIROVERBAND E.V. / RETIREMENT PROVISION
JUNG VON MATT Hamburg GERMANY JUNG VON MATT
Hamburg
GERMANY JUNG VON MATT
Hamburg
GERMANY
Short List
A07 Not-for-profit / Charity / Governemt
LET WHAT'S INSIDE OUT
CALM (CAMPAIGN AGAINST LIVING MISERABLY) / CHARITY
HAVAS LONDON UNITED KINGDOM HAVAS LONDON
UNITED KINGDOM HAVAS LONDON
UNITED KINGDOM
RED RIBBONS PROJECT
KADAV / BAHCESEHIR UNIVERSITY / EDUCATION / SOCIAL RESPONSIBILITY
MULLENLOWE ISTANBUL TURKEY MULLENLOWE ISTANBUL
TURKEY MULLENLOWE ISTANBUL
TURKEY
Short List
ECSTASY, A SMELLY BUSINESS
OPENBAAR MINISTERIE / PUBLIC AWARENESS
ROORDA RECLAMEBUREAU Amsterdam THE NETHERLANDS ROORDA RECLAMEBUREAU
Amsterdam
THE NETHERLANDS EXPRTEASE
Amsterdam
THE NETHERLANDS
SIREN TEST
AMNESTY INTERNATIONAL / RADIO COMMERCIAL (AUDIO ONLY)
AMNESTY INTERNATIONAL Zurich SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND JUNG VON MATT/LIMMAT
Zürich
SWITZERLAND
THE EQUAL EDIT
WIKIMEDIA FOUNDATION / WIKIPEDIA
WENDERFALCK Stockholm SWEDEN WENDERFALCK
Stockholm
SWEDEN WENDERFALCK
Stockholm
SWEDEN
ALIVE OR DEAD
DGT (NATIONAL DEPARTMENT OF TRAFFIC) / DGT (NATIONAL DEPARTMENT OF TRAFFIC)
McCANN SPAIN Madrid SPAIN McCANN SPAIN
Madrid
SPAIN
RUSSIAN YOGA SCHOOL
COMMITTEE AGAINST TORTURE / PRODUCT / SERVICE
ZEBRA HERO Moscow RUSSIA ZEBRA HERO
Moscow
ZEBRA HERO
Moscow
ZEBRA HERO
Moscow
RUSSIA ZEBRA HERO
Moscow
ZEBRA HERO
Moscow
ZEBRA HERO
Moscow
RUSSIA
SURVIVORS
GULAG HISTORY MUSEUM / GULAG HISTORY MUSEUM
BBDO Moscow RUSSIA BBDO
Moscow
RUSSIA MINT
Moscow
CROS
Moscow
RUSSIA
FINANCIAL LITERACY FOR EVERYONE
THE MINISTRY OF FINANCE OF THE RUSSIAN / FINANCIAL LITERACY WEEK FOR CHILDREN AND ADOLESCENT, SAVINGS WEEK FOR ADULTS
SPN COMMUNICATIONS Moscow RUSSIA THE MINISTRY OF FINANCE OF THE RUSSIAN FEDERATION
Moscow
RUSSIA SPN COMMUNICATIONS
Moscow
RUSSIA