REBUILD THE WORLD

Short List
TitleREBUILD THE WORLD
BrandLEGO
Category A04. Travel, Leisure, Retail, Restaurants & Fast Food Chains
Product/ServiceLEGO
Entrant BETC Paris, FRANCE
Idea Creation BETC Paris, FRANCE
Production STINK STUDIOS Paris, FRANCE
Production 2 GREEN UNITED MUSIC Paris, FRANCE
Production 3 GENERAL POP Pantin, FRANCE
Post Production LES DEMONS Paris, FRANCE
Post Production 2 MIKROS MPC ADVERTISING Paris, FRANCE
Credits
Name Company Position
Rémi Babinet BETC Chief Creative Officer
Agnès Cavard BETC Creative Director
Valérie Chidlovsky BETC Creative Director
Marie Salce BETC Assistant Art Director
Ghita Lemhandez BETC Strategic Planning
Donya Bouzarjomehri BETC Engagement Planner
Laetitia Monnoir BETC Traffic Manager
Mathilde Brie BETC Rights Negotiation
Dominique Verot BETC Agency Management
Isabelle Picot BETC Agency management
Benjamin Merllié BETC Agency management
Thomas Gracia BETC Agency management
Leslie Adam BETC Agency management
Christophe Caurret General Pop Director of Music Creation
TRAKTOR TRAKTOR TRAKTOR Director
Hoyte Van Hoytema NA Director Of Photography
Nick Foley-Oates NA Set Designer
Liz Botes NA Wardrobe Artist
Flavien Berger NA Song Composer
Jacques Auberger NA Song composer
Rêverie Rêverie Rêverie Publisher
Pain surprises Publishing Pain surprises Publishing Pain surprises Publishing Publisher

Write a short summary of what happens in the film

The Lego brick system allows everyone to rebuild the world exactly the way they want, freely and creatively. The film follows the chase between a clever rabbit and an unlucky hunter. Every character, animal and vehicle is based on an existing or past LEGO toy, so heads spin 360 degrees, everyday objects are outsized, and a boat can suddenly fly with a little help from a palm tree. Featured Easter eggs span the generations, from the first LEGO women duck toys, to a dragon wearing Jeremy Scott adidas trainers and a life-size replica of the LEGO House in Billund.