NORWAY´S LARGEST WORKPLACE
| Title | NORWAY´S LARGEST WORKPLACE |
| Brand | HONNINGCENTRALEN |
| Product/Service | HONEY |
| Category |
F06. Breakthrough on a Budget |
|
Entrant
|
ATYP Oslo, NORWAY
|
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Idea Creation
|
ATYP Oslo, NORWAY
|
|
Production
|
ATYP Oslo, NORWAY
|
|
Post Production
|
ATYP Oslo, NORWAY
|
|
Additional Company
|
VERDENS STERKESTE MANN RADIOBYRA AS Oslo, NORWAY
|
Credits
| Dagmar Kollstrøm |
Atyp |
Copywriter |
| Trond Vestengen |
Atyp |
Art Director |
| Svein Larsen |
Atyp |
Account Director |
| Sonja Njølstad |
Atyp |
Project Manager |
| Finn-Christian Stoveland |
State |
Director Of Photography |
Write a short summary of what happens in the film
After 93 years in business, the norwegian Honningcentralen (The Honey Central) debuted on TV with a series of short low-budget commercials presenting Honningcentralen, with its dedicated beekeepers and billions of bees, as "Norway’s largest workplace".
The campaign was comprised of one-shot films showing flower fields, busy bees, alongside beehives or a bee-keeper.
Each film presents a perspective on how this remarkable workplace differs from all others. These perspectives highlight the product´s pureness, the craftsmanship behind it and the and the bees’ significance as a whole through the notable work they do.