THE FRENCH EXCHANGE

Short List
TitleTHE FRENCH EXCHANGE
BrandRENAULT UK
Category A03. Durable Consumer Goods including Automotive
Product/ServiceRENAULT CLIO
Entrant RENAULT UK Rickmansworth, UNITED KINGDOM
Idea Creation PUBLICIS•POKE London, UNITED KINGDOM
Media Placement MANNING GOTTLIEB OMD London, UNITED KINGDOM
Production ACADEMY FILMS London, UNITED KINGDOM
Post Production ASSEMBLY ROOMS London, UNITED KINGDOM
Post Production 2 MPC LONDON, UNITED KINGDOM
Post Production 3 WAVE STUDIOS London, UNITED KINGDOM
Post Production 4 SOUNDTREE MUSIC London, UNITED KINGDOM
Credits
Name Company Position
Dave Monk Publicis•Poke Executive Creative Director
Colin Byrne Publicis•Poke Group Creative Director
Rob Butcher Publicis•Poke Creative Director
Tom Genower Publicis•Poke Creative Director
Colin Hickson Publicis•Poke Head of Film Production
Stuart Pond Publicis•Poke Business Director
Calvin Lyon Publicis•Poke Strategist
Abby Fox Publicis•Poke Account Director
Luke Cox Publicis•Poke Account Manager
Joss Haynes Publicis•Poke Production Assistant
Frederic Planchon Academy Films Director
Simon Cooper Academy Films Executive Producer
Dulcie Kellett Academy Films Producer
Noel Gallagher Oasis Music Composer
Luis Almau Soundtree Music
Jay James Soundtree Music Producer
Parv Thind Wave Studios Sound Designer
Stephane Fontaine Cosmic Artists Director Of Photography
Sam Rice-Edwards Assembly Rooms Editor
Jean-Clemant Soret MPC Colourist
Timo Huber MPC VFX

Write a short summary of what happens in the film

Two 10-year-old girls meet on a school exchange trip between Britain and France in 1990. We follow the two as their friendship develops and blossoms into a beautiful relationship over the next 30 years. All the while, the iconic Renault Clio is with them on their journey through life as it too blossoms throughout the 30-year period to become the modern icon it is today.

Cultural / Context information for the jury

The student exchange programme between Britain and France lets children from both sides of the English channel visit each other’s homes for up to one week as a language and cultural exchange initiative. This initiative has begun many long-lasting Anglo-French friendships through the decades.