INSOMNIA

Short List
TitleINSOMNIA
BrandDW - DEUTSCHE WELLE
Product/ServiceFREE SPEECH
Category A07. Use of Licensed / Adapted Music
Entrant DEUTSCHE WELLE Bonn, GERMANY
Idea Creation DEUTSCHE WELLE Bonn, GERMANY
Media Placement DEUTSCHE WELLE Bonn, GERMANY
Production NYLON FILM Berlin, GERMANY
Credits
Name Company Position
Kelvyn Hallifax Kelvyn Hallifax Composer
Jan Lorenz DW - Deutsche Welle Creative Director
Ricardo Fernandes DW - Deutsche Welle Project Manager
Nadja Bontscheff Nylon Film GmbH Owner
Jan Gleie Jan Gleie Director
Clint Waddell DW - Deutsche Welle Copywriter
Dominik Ahrens DW - Deutsche Welle Copywriter
Monica Jayapribadi DW - Deutsche Welle Art Director
Sabrina Maier DW - Deutsche Welle Account Manager
Philipp Schäfer DW - Deutsche Welle Head of Marketing

Write a short summary of what happens in the film

Our video takes us into the privacy of an autocrat and shows, that they are only humans, too. We see an old sleepless man, obviously worried by the news on TV and the happenings outside. Later we reveal that it’s the news that keep him awake and that he’s not the average old man, but an autocrat.

Cultural / Context information for the jury

As an international broadcaster reaching out to 249 million people worldwide weekly, DW realizes that the press plays a major role in leading the fight against autocrats and totalitarian regimes, where people and the press are silenced or censored. Our dedication for unbiased news and tools against censorship hopefully mean bad nights to autocrats.

Tell the jury about the choice of music track.

Pushing the desperation and sleeplessness of the autocrat in the video, we’ve found the right musical atmosphere and matching style within the Great American Songbook era. Adding the right lyrics and a memorable voice took the whole spot to a new level.