Title Brand Product / Service Entrant Company Location Idea Creation Company Location Media Placement Location Award
B09 Use of Social Platforms
THE STREAMING PREROLL
13ÈME RUE / 13ÈME RUE
BETC Paris FRANCE BETC
Paris
FRANCE YOUTUBE
Paris
FRANCE
Short List
THE ENDLESS LETTER ON INSTAGRAM STORIES
RT / SOCIAL MEDIA PROJECT
RT Moscow RUSSIA RT
Moscow
RUSSIA RT
Moscow
RUSSIA
FANTA HALLOWEEN – HAUNTED BY THE DARK
FANTA / FANTA DARK ORANGE
OGILVY | SOCIAL.LAB BELGIUM Brussels BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM
Bronze
VOICES OF BRUSSELS
STIB/MIVB / BRUSSELS PUBLIC TRANSPORT
MORTIERBRIGADE Brussels BELGIUM MORTIERBRIGADE
Brussels
BELGIUM MORTIERBRIGADE
Brussels
BELGIUM
YOU ARE UNDER HIRE!
UKRAINIAN PATROL POLICE / UKRAINIAN PATROL POLICE
ANGRY Kyiv UKRAINE ANGRY
Kyiv
UKRAINE ANGRY
Kyiv
UKRAINE
THE DIGITAL WEEKEND OF THE MUSEUMS
FACEBOOK / MUSEUMS IN GERMANY
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
AMAZON BINGE SHOPPING
AMAZON PRIME VIDEO / AMAZON PRIME VIDEO
HEREZIE Paris FRANCE HEREZIE
Paris
FRANCE
LABEL ACTION
LABEL EMMAÜS / LABEL EMMAÜS
LABEL EMMAüS Paris FRANCE BRAINSONIC
Paris
FRANCE
B10 Use of Technology
LESSONS OF AUSCHWITZ: VR TRIBUTE BY SCHOOL STUDENTS
RT / ONLINE FILM
RT Moscow RUSSIA RT
Moscow
RUSSIA RT
Moscow
RUSSIA
RABBI-BOT
P&G / ALWAYS FEMININE CARE
MEDIACOM CONNECTIONS Tel Aviv ISRAEL ACW GREY TEL-AVIV
Netanya
GO DIGITAL MARKETING
Tel Aviv
MEDIACOM CONNECTIONS
ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
GO DIGITAL MARKETING
Netanya
ISRAEL
Grand Prix
C01 Use of Data-Driven Insight
IKEA BLACK FRIDAY
IKEA BELGIUM / ALL
OGILVY | SOCIAL.LAB BELGIUM Brussels BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM
C02 Use of Real-Time Data
THE EDGY VEGGIE WAY
ALDI / ALDI VEGAN PRODUCTS
PHD GERMANY Frankfurt GERMANY PHD GERMANY
Frankfurt
GERMANY PHD GERMANY
Frankfurt
GERMANY
FINISH WATER INDEX
RECKITT BENCKISER / FINISH
HAVAS MEDIA TURKEY Istanbul TURKEY HAVAS TURKEY
Istanbul
TURKEY HAVAS MEDIA TURKEY
Istanbul
TURKEY
C03 Data-Driven Targeting
THE FUTURE OF MARKETING HAS FEELINGS
SAP / SAP EXPERIENCE MANAGEMENT
PHD GERMANY Frankfurt GERMANY PHD GERMANY
Frankfurt
GERMANY PHD GERMANY
Frankfurt
GERMANY
THE EDGY VEGGIE WAY
ALDI / ALDI VEGAN PRODUCTS
PHD GERMANY Frankfurt GERMANY PHD GERMANY
Frankfurt
GERMANY PHD GERMANY
Frankfurt
GERMANY
BRINGING ENTERTAINMENT HOME
WARNER BROS. UK / HOME ENTERTAINMENT
PHD London UNITED KINGDOM PHD
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
IKEA BLACK FRIDAY
IKEA BELGIUM / ALL
OGILVY | SOCIAL.LAB BELGIUM Brussels BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM OGILVY | SOCIAL.LAB BELGIUM
Brussels
BELGIUM
D01 Use of Brand or Product Integration into a Programme or Platform
HOW SKODA POLAND PUT THE ‘CHOOL’ INTO DRIVING SCHOOL
SKODA / SKODA AUTO SAFETY
PHD MEDIA DIRECTION Warsaw POLAND PHD MEDIA DIRECTION
Warsaw
TVN
Warsaw
POLAND PHD MEDIA DIRECTION
Warsaw
POLAND
BHF 24 HOURS IN A&E: HEART SPECIAL
BRITISH HEART FOUNDATION / BRITISH HEART FOUNDATION
PHD London UNITED KINGDOM PHD
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
CONCRETE GREEN WITH LOYLE CARNER
TIMBERLAND UK / EUROSPRINT TREKKER
PHD London UNITED KINGDOM PHD
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
Short List
FINISH WATER INDEX
RECKITT BENCKISER / FINISH
HAVAS MEDIA TURKEY Istanbul TURKEY HAVAS TURKEY
Istanbul
TURKEY HAVAS MEDIA TURKEY
Istanbul
TURKEY
COFFEE DEFENDERS: A PATH FROM COCA TO COFFEE
LAVAZZA / CORPORATE
WE ARE SOCIAL Milan ITALY WE ARE SOCIAL
Milan
ITALY
D02 Use of Branded Content created for Digital or Social
ANTYFEST
URAL MUSIC NIGHT FESTIVAL / MUSIC FESTIVAL
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA VOSKHOD
Ekaterinburg
RUSSIA
EPLAYOFFS
TELIA / TELIA ESPORTS
TBWA\HELSINKI FINLAND TBWA\HELSINKI
Helsinki
TELIA
Helsinki
FINNISH HOCKEY LEAGUE
Helsinki
ASSEMBLY ORGANISING OY
Helsinki
MTV
FINLAND TELIA
Helsinki
MTV
Helsinki
FINLAND
THE ENDLESS LETTER ON INSTAGRAM STORIES
RT / SOCIAL MEDIA PROJECT
RT Moscow RUSSIA RT
Moscow
RUSSIA RT
Moscow
RUSSIA
POLOSA CHUDES
VOLKSWAGEN / VOLKSWAGEN POLO
PHD Moscow RUSSIA PHD
Moscow
FUSE
Moscow
RUSSIA PHD
Moscow
RUSSIA
E01 Use of Integrated Media
THE NO SHOWROOM
VOLKSWAGEN GROUP SWEDEN / PASSAT ALL TRACK
PHD Stockholm SWEDEN NORD DDB
Stockholm
SWEDEN PHD
Stockholm
SWEDEN
F01 Media Insights & Strategy
DRIVE RESPONSIBLY
JUPILER / BEER
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM VIZEUM
Brussels
BELGIUM
THE BELGIAN COMMERCIAL BREAK
SBS / MEDIAGROUP
HAPPINESS BRUSSELS / AN FCB ALLIANCE BELGIUM HAPPINESS BRUSSELS / AN FCB ALLIANCE
BELGIUM SBS BELGIUM
Vilvoorde
BELGIUM
SMART TEST-DRIVE
ŠKODA / ŠKODA
PHD Moscow RUSSIA PHD
Moscow
RUSSIA PHD
Moscow
RUSSIA
SONGS WITHOUT MUSIC
BELGIAN MUSIC FUND / BELGIAN MUSICIANS
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM
Brussels
BELGIUM
Bronze
F03 Media Execution
DRIVE RESPONSIBLY
JUPILER / BEER
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM VIZEUM
Brussels
BELGIUM
AD WITHOUT A BREAK
MEDIAMARKT / HOME ELECTRONICS & AUDIOVISUAL
WUNDERMAN THOMPSON Antwerp BELGIUM WUNDERMAN THOMPSON
Antwerp
BELGIUM SBS BELGIUM
Vilvoorde
BELGIUM
3919
SIG (SERVICE D'INFORMATION DU GOUVERNEMENT) / SIG
BETC Paris FRANCE BETC
Paris
FRANCE DENTSU PARIS
FRANCE
#VIGNETTEGAME
LESFURETS / FINANCIAL SERVICES / INSURANCE COMPARISON WEBSITE
BELLE PARIS FRANCE BELLE
PARIS
FRANCE BBO MEDIA GROUP
Paris
FRANCE
G01 Local Brand
THE BELGIAN COMMERCIAL BREAK
SBS / MEDIAGROUP
HAPPINESS BRUSSELS / AN FCB ALLIANCE BELGIUM HAPPINESS BRUSSELS / AN FCB ALLIANCE
BELGIUM SBS BELGIUM
Vilvoorde
BELGIUM
G02 Challenger Brand
THE EARLY END
SECTOR ALARM / SECTOR ALARM
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN ZENITH
Stockholm
SWEDEN
G03 Single-market Campaign
ALWAYS BAT-MITZVAH
P&G / ALWAYS FEMININE CARE
MEDIACOM CONNECTIONS Tel Aviv ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
SHAVOT
Ramat Gan
ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
ISRAEL
Short List
3919
SIG (SERVICE D'INFORMATION DU GOUVERNEMENT) / SIG
BETC Paris FRANCE BETC
Paris
FRANCE DENTSU PARIS
FRANCE
#UNHATEWOMEN
TERRE DES FEMMES / WOMEN'S RIGHTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
Short List
G04 Social Behaviour
IT´S JUST FRUIT.
FAZER / FROOSH
PERFECT FOOLS Stockholm SWEDEN PERFECT FOOLS
Stockholm
SWEDEN STARCOM
Stockholm
SWEDEN
TRYBLUESKY
AEROSPACE CENTER KPCY / SKYDIVING COURSES
MEX ADVERTISING Kiev UKRAINE MEX ADVERTISING
Kiev
UKRAINE MEX ADVERTISING
Kiev
UKRAINE
Silver
TUTTI FRUTTI TIKTOK TOOLKIT
FAZER TUTTI FRUTTI / FAZER TUTTI FRUTTI
KURIO, THE SOCIAL MEDIA AGENCY Helsinki FINLAND KURIO, THE SOCIAL MEDIA AGENCY
Helsinki
FINLAND KURIO, THE SOCIAL MEDIA AGENCY
Helsinki
DAGMAR
Helsinki
FINLAND
IKEA BLANKET FORTS
IKEA / IKEA GOODS & HOME FURNISHING SOLUTIONS
INSTINCT Moscow RUSSIA INSTINCT
Moscow
RUSSIA INSTINCT
Moscow
RUSSIA
#UNHATEWOMEN
TERRE DES FEMMES / WOMEN'S RIGHTS
PHILIPP UND KEUNTJE Hamburg GERMANY PHILIPP UND KEUNTJE
Hamburg
GERMANY
Gold
G05 Cultural Insight
ALL AT ONCE
TOCHKA BANK / TOCHKA'S BANKING SERVICES
VOSKHOD Ekaterinburg RUSSIA VOSKHOD
Ekaterinburg
RUSSIA VOSKHOD
Ekaterinburg
RUSSIA
THE LEGALLY BINDING BEER CONTRACT
SPENDRUPS / NORRLANDS GULD
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN STARCOM
Stockholm
SWEDEN
ALWAYS BAT-MITZVAH
P&G / ALWAYS FEMININE CARE
MEDIACOM CONNECTIONS Tel Aviv ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
SHAVOT
Ramat Gan
ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
ISRAEL
Short List
HAYRAT
RECKITT BENCKISER / FINISH
HAVAS MEDIA TURKEY Istanbul TURKEY HAVAS TURKEY
Istanbul
TURKEY HAVAS MEDIA TURKEY
Istanbul
TURKEY
PA & PI ARE BACK
EKOTOPFILM / INTERNATIONAL FESTIVAL OF SUSTAINABLE DEVELOPMENT FILMS
EFFE Bratislava SLOVAK REPUBLIC EFFE
Bratislava
SLOVAK REPUBLIC