2020 Print & Publishing

ORANGE

TitleORANGE
BrandARÇELIK
Product/ServiceVITAMINZONE
Category A03. Durable Consumer Goods including Automotive
Entrant HAVAS TURKEY Istanbul, TURKEY
Idea Creation HAVAS TURKEY Istanbul, TURKEY
Credits
Name Company Position
Ergin Binyildiz Havas Istanbul CCO
Volkan Dalkilic Havas Istanbul ECD
Eray Hokelek Havas Istanbul Creative Group Head
Mustafa Gulsen Havas Istanbul Creative Group Head
Burak Gulsen Havas Istanbul Art Director
Umit Acıkdilli Havas Istanbul Copywriter
Berk Yilmaz Havas Istanbul Client Services Director
Birol Ecevit Havas Istanbul Account Director
Yigit Uysal Havas Istanbul Account Supervisor
Ecenur Karaarslan Havas Istanbul Account Executive

Cultural / Context information for the jury

Arçelik’s innovative day-cycle technology VitaminZone simulates the daily sun cycle in the fridge to preserve vitamins in your fruits for longer. Fruits are preserved as nourishing and wholesome as the day they were picked up

Translation. Provide a full English translation of any text.

English version is uploaded.