WE'LL MEET AGAIN

Bronze Eurobest Award
TitleWE'LL MEET AGAIN
BrandHEINEKEN
Product/ServiceWE'LL MEET AGAIN
Category B01. Consumer Goods
Entrant PUBLICIS ITALY Milan, ITALY
Idea Creation PUBLICIS ITALY Milan, ITALY
Production DIVISION Paris, FRANCE
Additional Company SIZZER B.V. Amsterdam, GERMANY
Additional Company 2 LE PUB Amsterdam, THE NETHERLANDS
Credits
Name Company Position
Bruno Bertelli Publicis Italy Global Chief Creative Officer Publicis WW
Cristiana Boccassini Publicis Italy Chief Creative Officer
Mihnea Gheorghiu Publicis Italy Global Executive Creative Director
Eoin Sherry Publicis Italy Global Creative Director
Daniel Vargas Gomez Publicis Italy Strategy Director
Francesca Zazzera Publicis Italy Head Of Production
Anna Sica Publicis Italy Producer
Eleni Charakleia Le Pub Amsterdam GM LePub/Client Service Director
Giada Salerno Publicis Italy Client Service Director
Dalila Salhi Publicis Italy Account Director
Francois Rousselet Division Director
Jules de Chateleux Division Executive Producer
Aurélia Lafaye Division Producer
Daniel Fernandez Abello Division DOP
Toni Castells Division Art director
Miguel Cervera Division Stylist
Nicolas Larrouquère Division Editor
Julien Alary Division Colourist
Michael Bertoldini Sizzer Music Supervision
Michiel Marsman Sizzer Music Producer

Write a short summary of what happens in the film

Nightlife as we knew it might have been on a long pause. But that didn’t stop us from keeping the spirit alive. In the film, we see people putting on their best outfits and their best behaviour while doing the most basic and mundane activities, like walking the dog, going to the supermarket, doing the laundry or taking out the trash to Vera Lynn’s track “We’ll meet again”. Nightlife lives on.

Cultural / Context information for the jury

After a year of pandemic, rules are very different in many countries. While the “stay at home” curfews relaxed a bit, nightlife is almost inexistent with all the clubs and bars closed at night. Mundane things like going to the supermarket, taking out the trash or taking out the dog are the new legal ways to go out at night, to see and be seen. So people took advantage of that and kept the spirit of nightlife alive.