| Title | SUPER MARC |
| Brand | EDEKA |
| Product/Service | PRODUCT VARIETY |
| Category |
C01. Social Film |
|
Entrant
|
EDEKA ZENTRALE AG & CO. KG Hamburg, GERMANY
|
|
Idea Creation
|
JUNG VON MATT Hamburg, GERMANY
|
|
Production
|
JUNG VON MATT Hamburg, GERMANY
|
|
Production 2
|
WHITE HORSE MUSIC Hamburg, GERMANY
|
|
Production 3
|
ZAUBERBERG PRODUCTIONS GMBH Berlin, GERMANY
|
Credits
| Jens Pfau |
Jung von Matt NEXT ALSTER |
Managing Creative Director |
| Anna Lichnog |
Jung von Matt NEXT ALSTER |
Executive Creative Director |
| Sebastian Schnell |
Jung von Matt NEXT ALSTER |
Creative Director/Art |
| Anna Cringle |
Jung von Matt NEXT ALSTER |
Art Director |
| Simon Schaffhöfer |
Jung von Matt NEXT ALSTER |
Copywriter |
| Lennart Schmidt |
Jung von Matt NEXT ALSTER |
Junior Art Director |
| Ieva Povilauskaite |
Jung von Matt NEXT ALSTER |
Intern |
| Charlotte Whalen |
Jung von Matt NEXT ALSTER |
Intern |
| David Voss |
Jung von Matt AG |
Senior Producer |
| Florian Laufenberg |
Jung von Matt NEXT ALSTER |
Client Service Director |
| Simon Zinserling |
Jung von Matt NEXT ALSTER |
Account Director |
| Dorith Stiefelhagen |
Jung von Matt NEXT ALSTER |
Project Manager |
| Nadin Lefkeli |
White Horse Music |
Managing Director |
| Shari Hosseini |
White Horse Music |
Creative Music Strategist |
| Jonas Schroeter |
White Horse Music |
Student Assistant/Music |
| Marc Rebillet |
Marc Rebillet |
Artist |
Write a short summary of what happens in the film
Improv-Musician Marc Rebillet celebrates EDEKAs variety – by playing an entire supermarket like a giant synthesizer. He starts in the fruits and vegetable section, wearing nothing but a #SUPERMARC-Bathrobe. He wires up pitayas and zucchinis, carefully playing the first notes. Looping more and more products into his song, Marc realizes, that he forgot his shopping list, so he just decides to buy: Everything.
The song explodes. Marc jumps through the store, playing every product in reach – from cans and cheeses to pasta, covered in jello. When he realizes he forgot the „SCHMAND“, an obscure German sour cream, he aggressively searches through the entire market, until an EDEKA employee comes to the rescue. In the end, Marc and EDEKA celebrate everything they have — with everything they got.