THE SHOW MUST GO ON

TitleTHE SHOW MUST GO ON
BrandAMAZON
Product/ServiceAMAZON
Category A07. Use of Licensed / Adapted Music
Entrant LUCKY GENERALS London, UNITED KINGDOM
Idea Creation LUCKY GENERALS London, UNITED KINGDOM
Production PRETTYBIRD London, UNITED KINGDOM
Credits
Name Company Position
Danny Brooke-Taylor Lucky Generals Executive Creative Director
Nick Bird Lucky Generals Creative Director
Lee Smith Lucky Generals Creative Director
George Allen Lucky Generals Creative
Lizzie Moore Lucky Generals Creative
Sarah Quinn Lucky Generals Client Partner
Minnie Vaughan Lucky Generals Business Director
Joe Bagnall Lucky Generals Producer
Camilla Hempleman Lucky Generals Producer
Loz Horner Lucky Generals Strategist
Ruth Chadwick Lucky Generals Strategist

Write a short summary of what happens in the film

A young dancer wins the lead in a winter ballet production, but COVID hits and her school is shut down. Throughout the year she trains for the performance under lockdown; in her flat with her parents and sister, via zoom with her fellow dancers, and in the hallway of her building, where she smiles at a boy her age. Later in the year, she receives terrible news; her show has been cancelled. Seeing her sadness, her sister starts making flyers. She posts them around her community. The boy reads a flyer and orders a powerful torch from Amazon. Later, the sister hands our dancer the flyer; an invitation to a ballet performance, outside, tonight. Our dancer steps out into the darkness, the music starts, and the boy shines his torch from his window, illuminating her in a spotlight. She performs as the community looks on. She finishes to rapturous applause.

Tell the jury about the choice of music track.

The film features a seminal arrangement of the song “The Show Must Go On”, by Queen; and was shot by award-winning director Melina Matsoukas, whose previous directing credits include music videos for Beyonce’s ‘Formation’ and Rihanna’s ‘We Found Love’, and the movie, ‘Queen & Slim’.