| Title | 40TH ANNIVERSARY |
| Brand | SOLIDARITÉS INTERNATIONAL |
| Product/Service | NGO |
| Category |
B02. Non-profit / Foundation-led Education & Awareness |
|
Entrant
|
SOCIALCLUB Paris, FRANCE
|
|
Idea Creation
|
SOCIALCLUB Paris, FRANCE
|
|
Production
|
BIRTH Paris, FRANCE
|
Credits
| Thomas Aboulker |
Birth Production |
Producer |
| Maxime Daguet |
Sociaclub |
Creative Director |
| Corentin Fardeau |
Socialclub |
Head of Strategy |
| Valetin Fertillet |
Socialclub |
CEO |
| Théo Gottlieb |
Birth |
Director |
| Fitas Jonathan |
Birth Production |
Sound Design |
| Hugo Legrand Nathan |
Birth Production |
CEO |
| Pauline Merveille |
Solidarités International |
Marketing Director |
| Myuu Myuu |
Myuu |
Music Artist |
| Léo Sattin |
Socialclub |
Creative Director |
| Yohan Ungar |
Birth Production |
Executive Producer |
| Guillaume Cotillard |
Solidarités International |
Head of communications |
| Soufiane Mouizerh |
Birth |
Producer |
| Yassine Allahi |
Birth |
Producer |
| Lofti Ait Jaoui |
Birth |
Assistant Director |
Write a short summary of what happens in the film
A heap of balloons, easily recognizable as a mainstay of birthday celebrations, anniversaries, and other parties, appear among the rubble of cities impacted by war and natural disasters. The sounds of ‘Happy Birthday’ play over softly. Suddenly, sharply, the balloons pop, imitating gunfire.
Through this very pure AD, we wanted to put the spectator at the heart of the daily life of humanitarians.
Tell the jury about the creation of the original music, choice of music track or about the elements of sound design.
Creating a palpable tension, and suddenly being surprised by a balloon explosion and then the explosion turning into gunfire allows us to put ourselves in the shoes of the humanitarians who go on a mission to save lives at the risk of their own