RIK

TitleRIK
BrandFESTIVAL OF ANIMATION BERLIN
Product/ServiceFESTIVAL OF ANIMATION BERLIN
Category C02. Outdoor
Entrant INNOCEAN WORLDWIDE EUROPE Berlin, GERMANY
Idea Creation INNOCEAN WORLDWIDE EUROPE Berlin, GERMANY
Credits
Name Company Position
Gabriel Mattar INNOCEAN Worldwide Europe European Chief Creative Officer
Ricardo Wolff INNOCEAN Worldwide Europe Excecutive Creative Director
Bruno Oppido INNOCEAN Worldwide Europe Head of Art
Ana Conrado INNOCEAN Worldwide Europe Art Director
Nicolas Holz INNOCEAN Worldwide Europe Copywriter
Giovanna Pereira INNOCEAN Worldwide Europe Junior Copywriter
Odile Breffa INNOCEAN Worldwide Europe Strategist
Allison Markert INNOCEAN Worldwide Europe Sr. Producer
Jonathan Hill INNOCEAN Worldwide Europe Client Service Director
Björn Wilke INNOCEAN Worldwide Europe Business Director
Sophia Hollis INNOCEAN Worldwide Europe Account Manager
Fabian Barz INNOCEAN Worldwide Europe Producer
Carlos Suárez INNOCEAN Worldwide Europe Editor - Motion Designer
Teco deLuccia INNOCEAN Worldwide Europe Art Director, Illustrator
Rik Nieuwdorp INNOCEAN Worldwide Europe Illustrator and Art Director
Egle Zvirblyte Freelancer Illustrator
Joe Taylor Freelancer Illustrator
Juan Molinet Freelancer Illustrator
Daniel Demele Festival of Animation Berlin Festival Director
Pia Djukic Festival of Animation Berlin FAB Artistic Director
Lucia Deyi Festival of Animation Berlin FAB Public Relations
Jen Cruz Festival of Animation Berlin FAB Producer
Monira Kamal Festival of Animation Berlin FAB Marketing
Lukas Thiele Festival of Animation Berlin FAB Expanded Animation
Mario Gorniok Festival of Animation Berlin FAB Corporate Design

Cultural / Context information for the jury

In its first campaign for Festival of Animation Berlin, the agency decided to embrace the eccentricity of the city. Over the years, Berlin has become known for its unusual stories. With this in mind, the insight came to us: “In Berlin, only animation beats reality."

Tell the jury about the illustration.

Along with Späti stories (Berliner convenient shops), the agency developed a poster campaign in which they invited illustrators to share their own vision of “In Berlin, only animation beats reality.” These posters resulted in a series of vibrant, colourful prints spread across Berlin’s most creative areas and train stations.