Title Brand Product / Service Entrant Company Location Idea Creation Company Location Media Placement Location Award
A01 Consumer Goods
PLAYLIST TIMER
BARILLA
PLAYLIST TIMER
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY
Short List
LAY’S ICONIC RESTAURANT
PEPSICO / LAY'S NL
LAY’S INTRODUCES THREE CHIPS FLAVOURS
FITZROY Amsterdam THE NETHERLANDS FITZROY
Amsterdam
THE NETHERLANDS
Silver
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
RENAULT - VILLAGE ELECTRIQUE
RENAULT
RENAULT ZOE
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE OMD FRANCE
Paris
FRANCE
Short List
A06 Not-for-profit / Charity / Government
INVISIBLE PETITIONS
WE WILL STOP FEMICIDE PLATFORM
SOCIAL RESPONSIBILITY
WE WILL STOP FEMICIDE PLATFORM İstanbul TURKEY TBWA\ISTANBUL
TURKEY
Bronze
THE UNCENSORED LIBRARY
REPORTERS WITHOUT BORDERS (RSF)
THE UNCENSORED LIBRARY
DDB GERMANY Berlin GERMANY DDB GERMANY
Berlin
GERMANY
Short List
BLACK PLAQUE PROJECT
NUBIAN JAK COMMUNITY TRUST
CHARITY
HAVAS London UNITED KINGDOM HAVAS
London
UNITED KINGDOM HAVAS
London
UNITED KINGDOM
Short List
THE AD BREAK WE NEVER EXPECTED TO BE IN
THE BRITISH HEART FOUNDATION
THE BRITISH HEART FOUNDATION CPR TRAINING
PHD London UNITED KINGDOM PHD
London
ITV
London
SAATCHI & SAATCHI
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
Short List
B01 Use of TV & Other Screens
THE AD BREAK WE NEVER EXPECTED TO BE IN
THE BRITISH HEART FOUNDATION
THE BRITISH HEART FOUNDATION CPR TRAINING
PHD London UNITED KINGDOM PHD
London
ITV
London
SAATCHI & SAATCHI
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
Silver
B02 Use of Audio Platforms
PLAYLIST TIMER
BARILLA
PLAYLIST TIMER
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY
Bronze
A SLOW AD FOR FAST PEOPLE
7-ELEVEN
B2B
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
Short List
CALL GIRLS
TALITA
TALITA
ÅKESTAM HOLST Stockholm SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN ÅKESTAM HOLST
Stockholm
SWEDEN
Short List
BIRDS RECORDS
WWF RUSSIA, YANDEX.MUSIC
WWF RUSSIA
BBDO MOSCOW RUSSIA BBDO MOSCOW
RUSSIA YANDEX.MUSIC
Moscow
RUSSIA
Bronze
B03 Use of Print / Outdoor
FEARLESS NIGHT
HANDSAWAY
ASSOCIATION AGAINST STREET HARASSMENT
TBWA\PARIS FRANCE TBWA\PARIS
FRANCE
Gold
ROAD TO MCDRIVE
MCDONALDS
MCDRIVE
OMD GERMANY Düsseldorf GERMANY OMD GERMANY
Düsseldorf
SCHOLZ & FRIENDS
Hamburg
GERMANY OMD GERMANY
Düsseldorf
GERMANY
Short List
MEDIA THAT 'EATS' POLLUTION
VOLKSWAGEN UK
VOLKSWAGEN ID.3
PHD London UNITED KINGDOM PHD
London
UNITED KINGDOM PHD
London
UNITED KINGDOM
Short List
JUST A WALL
INNOCENCE EN DANGER
CHILD PROTECTION
ROSA PARIS FRANCE ROSA PARIS
FRANCE ROSA PARIS
FRANCE
Short List
B04 Use of Ambient Media: Small Scale
HENNESSCREEN
HENNESSY
HENNESSY XO
BETC Paris FRANCE BETC
Paris
FRANCE
Short List
CARDBOARD MEDIA
YANDEX MARKET
RETAIL (MARKETPLACE)
YANDEX MAGIC CAMP Moscow RUSSIA YANDEX MAGIC CAMP
Moscow
RUSSIA YANDEX MAGIC CAMP
Moscow
RUSSIA
Short List
B05 Use of Ambient Media: Large Scale
MCDONALD´S ORIGINS
MCDONALDS
MCDONALDS
PS21 Madrid SPAIN PS21
Madrid
TRUE
Madrid
SPAIN
Short List
SHUTTER ADS
HEINEKEN
SHUTTER ADS
PUBLICIS ITALY Milan ITALY PUBLICIS ITALY
Milan
ITALY
Grand Prix
B06 Use of Events / Stunts
LAY’S ICONIC RESTAURANT
PEPSICO / LAY'S NL
LAY’S INTRODUCES THREE CHIPS FLAVOURS
FITZROY Amsterdam THE NETHERLANDS FITZROY
Amsterdam
THE NETHERLANDS
Short List
THE ISOLATED CINEMA
GOTHENBURG FILM FESTIVAL
FILM FESTIVAL
STENDAHLS Gothenburg SWEDEN STENDAHLS
Gothenburg
SWEDEN
Short List
THE ONLINE PARK
TELEKOM
SAFE KIDS APP
TELEKOM ROMANIA Bucharest ROMANIA LEO BURNETT
Bucharest
ROMANIA MEDIA INVESTMENT
Bucharest
ROMANIA
Bronze
B07 Use of Digital Platforms
THE UNCENSORED LIBRARY
REPORTERS WITHOUT BORDERS (RSF)
THE UNCENSORED LIBRARY
DDB GERMANY Berlin GERMANY DDB GERMANY
Berlin
GERMANY
Bronze
THE BREAKAWAY: THE FIRST ECYCLING TEAM FOR PRISONERS
DECATHLON
SPORTS GEAR
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM
Brussels
SEMETIS
Brussels
Decathlon
Brussels
BELGIUM
Short List
B08 Use of Mobile & Devices
MESSI MESSAGES
LAY'S
LAY'S SAVOURY SNACK
180 AMSTERDAM THE NETHERLANDS 180 AMSTERDAM
THE NETHERLANDS
Silver
B09 Use of Social Platforms
MESSI MESSAGES
LAY'S
LAY'S SAVOURY SNACK
180 AMSTERDAM THE NETHERLANDS 180 AMSTERDAM
THE NETHERLANDS
Short List
THE BREAD EXAM
SPINNEYS AND THE LEBANESE BREAST CANCER FOUNDATION
SPINNEYS FLOUR
McCANN Paris FRANCE McCANN
Paris
FRANCE
Short List
BEE_INFLUENCER
FONDATION DE FRANCE
BEE_INFLUENCER
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE BLUE 449
Paris
FRANCE
Silver
B10 Use of Technology
DOGVERTISING
PEDIGREE
PEDIGREE DOG FOOD
MEDIACOM Zagreb CROATIA MEDIACOM
Zagreb
CROATIA MEDIACOM
Zagreb
GO2DIGITAL
Zagreb
CROATIA
Short List
#STILLSPEAKINGUP DEEPTRUTH
PROPUESTA CIVICA
JOURNALIST PROTECTION
PUBLICIS LATVIA Riga LATVIA PUBLICIS LATVIA
Riga
PUBLICIS MEXICO
Mexico City
LATVIA
MEXICO
PUBLICIS MEXICO
Mexico City
MEXICO
Bronze
C02 Use of Real-Time Data
PROXIMUS: THE BELGIAN HEARTBEAT
PROXIMUS
WEARABLES
FAMOUSGREY Brussels BELGIUM FAMOUSGREY
Brussels
BELGIUM MAXUS
Brussels
BELGIUM
Silver
DOGVERTISING
PEDIGREE
PEDIGREE DOG FOOD
MEDIACOM Zagreb CROATIA MEDIACOM
Zagreb
CROATIA MEDIACOM
Zagreb
GO2DIGITAL
Zagreb
CROATIA
Gold
C03 Data-Driven Targeting
DOGVERTISING
PEDIGREE
PEDIGREE DOG FOOD
MEDIACOM Zagreb CROATIA MEDIACOM
Zagreb
CROATIA MEDIACOM
Zagreb
GO2DIGITAL
Zagreb
CROATIA
Short List
D02 Use of Branded Content created for Digital or Social
BEE_INFLUENCER
FONDATION DE FRANCE
BEE_INFLUENCER
PUBLICIS CONSEIL Paris FRANCE PUBLICIS CONSEIL
Paris
FRANCE BLUE 449
Paris
FRANCE
Short List
E01 Use of Integrated Media
THE BREAKAWAY: THE FIRST ECYCLING TEAM FOR PRISONERS
DECATHLON
SPORTS GEAR
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM
Brussels
SEMETIS
Brussels
Decathlon
Brussels
BELGIUM
Bronze
G01 Local Brand
THE BREAD EXAM
SPINNEYS AND THE LEBANESE BREAST CANCER FOUNDATION
SPINNEYS FLOUR
McCANN Paris FRANCE McCANN
Paris
FRANCE
Bronze
G02 Challenger Brand
UBER HEETCH
HEETCH
HEETCH
MARCEL Paris FRANCE MARCEL
Paris
FRANCE
Gold
G04 Social Behaviour
FEARLESS NIGHT
HANDSAWAY
ASSOCIATION AGAINST STREET HARASSMENT
TBWA\PARIS FRANCE TBWA\PARIS
FRANCE
Short List
SIMILAC TOUCH
SIMILAC
SIMILAC MILK FORMULA
MEDIACOM CONNECTIONS Tel Aviv ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
SHAVOT
Ramat Gan
ISRAEL MEDIACOM CONNECTIONS
Tel Aviv
ISRAEL
Bronze
G05 Cultural Insight
BLACK PLAQUE PROJECT
NUBIAN JAK COMMUNITY TRUST
CHARITY
HAVAS London UNITED KINGDOM HAVAS
London
UNITED KINGDOM HAVAS
London
UNITED KINGDOM
Short List
G06 Breakthrough on a Budget
MIGRANTS ON AMAZON
AUBERGE DES MIGRANTS
AUBERGE DES MIGRANTS
BETC Paris FRANCE BETC
Paris
FRANCE
Short List
UBER HEETCH
HEETCH
HEETCH
MARCEL Paris FRANCE MARCEL
Paris
FRANCE
Short List
G07 Corporate Purpose & Social Responsibility
THE BREAKAWAY: THE FIRST ECYCLING TEAM FOR PRISONERS
DECATHLON
SPORTS GEAR
BBDO BELGIUM Brussels BELGIUM BBDO BELGIUM
Brussels
BELGIUM BBDO BELGIUM
Brussels
SEMETIS
Brussels
Decathlon
Brussels
BELGIUM
Short List
ACCEPT TO ENTER
MULTIPLE BRANDS
SOCIAL RESPONSIBILITY
N=5 Amsterdam THE NETHERLANDS N=5
Amsterdam
THE NETHERLANDS HET PR BUREAU
Amsterdam
DENTSU AEGIS NETWORK
Amsterdam
THE NETHERLANDS
Short List
CARDBOARD MEDIA
YANDEX MARKET
RETAIL (MARKETPLACE)
YANDEX MAGIC CAMP Moscow RUSSIA YANDEX MAGIC CAMP
Moscow
RUSSIA YANDEX MAGIC CAMP
Moscow
RUSSIA
Bronze
G08 Market Disruption
MIGRANTS ON AMAZON
AUBERGE DES MIGRANTS
AUBERGE DES MIGRANTS
BETC Paris FRANCE BETC
Paris
FRANCE
Silver
DRIVE THRU MOTOR SHOW
MAZDA
MAZDA CARS
WUNDERMAN THOMPSON Antwerp BELGIUM WUNDERMAN THOMPSON
Antwerp
BELGIUM MINDSHARE
Brussels
BELGIUM
Short List