MIGHT BE COMING SOON

Short List
TitleMIGHT BE COMING SOON
Brand@BEHOLDOSLO
Product/ServiceTHE LOCAL SHOPS OF THORVALD MEYER STREET
Category F01. Local Brand
Entrant SOLLIN SæLE Oslo, NORWAY
Idea Creation SOLLIN SæLE Oslo, NORWAY
Production @BEHOLDOSLO, NORWAY
Credits
Name Company Position
Sollin Sæle Sollin Art Director & Copywriter
Elke Vindenes @beholdoslo Social Media & Production
Lasse Sandberg Nilsen @beholdoslo Production Team
Laura Gonzalez @beholdoslo Production Team
Anna Oftedal @beholdoslo Production Team
Mohammed Abdirashid Mohammed @beholdoslo Production Team
Natasha Ferrante @beholdoslo Production Team
Sebastian Pandonis Sollin Production Team
Per Berge Moe @beholdoslo Production Team
Rebekka Samira @beholdoslo Production Team

Please tell us about the brand in relation to the locality or market where the product / service is distributed

Oslo isn’t exactly an architectural masterpiece We don’t have the biggest stars or the tallest skyscrapers. And to be honest, our public art isn’t the greatest in the world either. But we have something else: unique local stores, cafés, and bars that you can't find anywhere else in Europe. Thorvald Meyer Shopping Street houses houses some of the oldest and most loved local shops in Oslo - and the local people proudly identify themselves with these small coffee, food and clothing brands that makes Oslo look different from all other small capitals in the world. But in November 2020, the local shops lost their oldest and most valuable ad spot: their storefront. So we gathered all the local stores in Thorvald Meyer Shopping Street, and used their storefronts to visualize how the future may look like if we completely forget them during the pandemic. The talking locals did the rest.